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Global Probiotic Drinks Market 2016-2020

Global Probiotic Drinks Market 2016-2020

About Probiotics

Probiotics are microorganisms, which on consumption, exert a positive effect on the health of human beings and animals. Probiotics have been generating interest among many since the 1990s. Doctors today often prescribe probiotics to combat issues like digestive problems, bowel irregularities, and weak immune system. The most common types of microbes used at a commercial level in products and applications in the market are lactic acid bacteria (LAB) and bifidobacteria.

Technavio’s analysts forecast the global probiotic drinks market to grow at a CAGR of 7.01% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global probiotic drinks market for 2016-2020. To calculate the market size, the report considers the revenue generated from retail sales of probiotic drinks.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • Europe
  • MEA
Technavio's report, Global Probiotic Drinks Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Bio-K Plus International
  • Danone
  • GoodBelly
  • KeVita
  • Nestlé
  • Yakult
Other prominent vendors
  • Amul
  • Bright Dairy
  • Grupo Lala
  • Lifeway
Market driver
  • Increasing awareness among consumers in developing countries
  • For a full, detailed list, view our report
Market challenge
  • Lack of standardization in government guidelines
  • For a full, detailed list, view our report
Market trend
  • Prominence of probiotic drinks in weight management
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Probiotic Drinks Market 2016-2020

Technavio recognizes the following companies as the key players in the global probiotic drinks market: Bio-K Plus International, Danone, GoodBelly, KeVita, Nestlé, and Yakult.

Other Prominent Vendors in the market are: Amul, Bright Dairy, Grupo Lala, and Lifeway.

Commenting on the report, an analyst from Technavio’s team said: “Consumers now are more conscious about their snacking habits and beverages and are adopting a healthy diet. Probiotic drinks when fortified with calcium and minerals fuel metabolism and are considered as a complement to weight-loss plan and a convenient way to satisfy hunger while getting the vitamins and nutrients one’s body needs. Furthermore, weight management is becoming popular as obesity rates rise. According to OECD (Organisation for Economic Co-operation and Development), three out of four Americans will be overweight by 2020. As obesity rates rise in the US and globally, it is expected that weight management will be one of the most significant food trends, with a focus on satiety and calorie-burning and fat-burning ingredient properties.”

According to the report, one of the key drivers for market growth will be the health benefits associated with probiotic drinks. Consumption of probiotics prevents the growth of harmful bacteria inside the digestive tract, leading to an improvement in nutrition absorption and bowel movements. According to a research paper published in 2012 by the Journal of the American Medical Association, consuming probiotics reduced the risk of diarrhea by 42%. Probiotic supplements increase Lactobacilli counts in women and prevent diseases like bacterial vaginosis, yeast infection, and urinary tract infection.

Further, the report states that a challenge to the market is the lack of validated studies and conflicts in available research. There is often disagreement between companies and health agencies on the effects and functioning of probiotic drinks. Exaggerated claims on the efficacy of products and the wide circulation of invalidated literature by companies on the side effects of probiotic drinks tend to confuse consumers and lead to their preference of natural sources of nutrition over supplements.



Companies Mentioned

Bio-K Plus International, Danone, GoodBelly, KeVita, Nestlé, Yakult, Amul, Bright Dairy, Grupo Lala, Lifeway.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
      • Table Global probiotic drinks market by product segmentation
      • Table Key countries in each region
      • Table Global probiotic drinks market by distribution channel
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market landscape
    • Market overview
      • Table Probiotic drinks as a product type in global functional drinks market in 2015
    • Global probiotic drinks market
      • Table Global probiotic drinks market 2015-2020 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Segmentation by product type
    • Global probiotic drinks market by product type
      • Table Global probiotic drinks market by product type 2015 (% revenue)
      • Table Global probiotic drinks market by product type 2020 (% revenue)
    • Global probiotic dairy drinks market
      • Table Global probiotic dairy drinks market 2015-2020 ($ billions)
    • Global probiotic juice drinks market
      • Table Global probiotic juice drinks market 2015-2020 ($ billions)
      • Table Attributes associated with probiotics
  • Geographical segmentation
    • Global probiotic drinks market by geography
      • Table Global probiotic drinks market by geography 2015 and 2020 (% revenue)
      • Table Comparison of CAGR and revenue for different geographies
    • Probiotic drinks market in APAC
      • Table Probiotic drinks market in APAC 2015-2020 ($ billions)
    • Probiotic drinks market in Europe
      • Table Probiotic drinks market in Europe 2015-2020 ($ billions)
    • Probiotic drinks market in Americas
      • Table Probiotic drinks market in Americas 2015-2020 ($ billions)
    • Probiotic drinks market in MEA
      • Table Probiotic drinks market in MEA 2015-2020 ($ billions)
  • Key leading countries
    • Table Demographic and economic indicators in Japan 2012-2016
    • Table Demographic and economic indicators in China 2012-2016
    • Table Demographic and economic indicators in India 2012-2015
    • Table Demographic and economic indicators in US 2012-2016
    • Table Demographic and economic indicators in Germany 2012-2016
  • Market segmentation by distribution channel
    • Table Global probiotic drinks market by distribution channel 2015
  • Market drivers
    • Table Global lactose-intolerant population 2007-2015
    • Table Average annual old population growth rate 1950-2030 (%)
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
  • Vendor landscape
    • Competitor landscape
      • Table Key vendors
    • Competitive positioning assessment for probiotic drinks players
      • Table Competitive positioning matrix for probiotic drinks players in 2015
    • Bio-K Plus International
      • Table Bio-K Plus International: Product segmentation in global probiotic drinks market
      • Table Bio-K Plus International: Strength and weakness
    • Danone
      • Table Danone: Business and geographical segmentation by revenue in 2015
      • Table Danone: Product segmentation in global probiotic drinks market
      • Table Danone: Strength and weakness
      • Table Recent developments
    • GoodBelly
      • Table GoodBelly: Product segmentation in global probiotic drinks market
      • Table GoodBelly: Strength and weakness
    • KeVita
      • Table KeVita: Product segment in global probiotic drinks market
      • Table KeVita: Strength and weakness
    • Nestlé
      • Table Nestlé: Business segmentation by revenue 2015
      • Table Nestlé: Product segmentation in global probiotic drinks market
      • Table Nestlé: Strength and weakness
      • Table Recent developments
    • Yakult
      • Table Yakult: Business and geographical segmentation by revenue in 2015
      • Table Yakult: Product segmentation in global probiotic drinks market
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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