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Global Prenatal Vitamin Supplements Market 2018-2022

Global Prenatal Vitamin Supplements Market 2018-2022

About Prenatal Vitamin Supplements

Prenatal vitamins or multivitamins supply adequate vitamins and minerals that are required for women who are trying to conceive, are pregnant, and those in their postpartum or breastfeeding period.

Technavio’s analysts forecast the Global Prenatal Vitamin Supplements Market to grow at a CAGR of 8.6% during the period 2018-2022.

Covered in this report

The report covers the present scenario and the growth prospects of the global prenatal vitamin supplements market. To calculate the market size, the report considers the revenue generated from the sales of prenatal vitamin supplements.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, global prenatal vitamin supplements market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • CafePress
  • ATRIUM INNOVATIONS
  • Bayer
  • Church & Dwight
  • MegaFood
  • Nordic Naturals
  • Nutranext
  • Otsuka Holdings
  • Procter & Gamble
Market driver
  • Players preferring pill-free formats
  • For a full, detailed list, view our report
Market challenge
  • Common side effects of prenatal vitamin supplements
  • For a full, detailed list, view our report
Market trend
  • Growing trend of certification in prenatal vitamin supplements
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2022 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


PRESS RELEASE

Technavio Announces the Publication of its Research Report – Global Prenatal Vitamin Supplements Market 2018-2022

Technavio recognizes the following companies as the key players in the global prenatal vitamin supplements market: ATRIUM INNOVATIONS, Bayer, Church & Dwight, MegaFood, Nordic Naturals, Nutranext, Otsuka Holdings, and Procter & Gamble.

Commenting on the report, an analyst from Technavio’s team said: “One trend affecting this market is the growing promotion of prenatal vitamin supplements.” Prenatal vitamin supplements are one of the fastest growing segments in the nutritional supplements industry.

According to the report, one driver influencing this market is the new products launches. New product developments and expanding product portfolio are popular strategies undertaken by players to fuel the demand for products like prenatal vitamin supplements.

Further, the report states that one challenge affecting this market is the misconceptions associated with prenatal vitamin supplements. Some of the misconceptions are that the prenatal vitamin supplements should be taken only before pregnancy.

Companies Mentioned

ATRIUM INNOVATIONS
Bayer
Church & Dwight
MegaFood
Nordic Naturals
Nutranext
Otsuka Holdings
Procter & Gamble

  • Executive summary
  • Scope of the report
  • Research methodology
  • Market landscape
    • Market ecosystem
      • Table Related market: Global dietary supplements market
      • Table Global dietary supplements market
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market definition
      • Table Market definition - Inclusions and exclusions checklist
    • Global prenatal vitamin supplements market
      • Table Market size 2017
      • Table Validation techniques employed for market sizing 2017
    • Market size and forecast 2017-2022
      • Table Global prenatal vitamin supplements market - Market size and forecast 2017-2022 ($ mn)
      • Table Global prenatal vitamin supplements market - Year-over-year growth 2018-2022 (%)
  • Five forces analysis
    • Table Five forces analysis 2017
    • Table Five forces analysis 2022
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2017
  • Market segmentation by distribution channel
    • Segmentation by distribution channel
      • Table Segmentation by distribution channel - Market share 2017-2022 (%)
    • Comparison by distribution channel
      • Table Comparison by distribution channel
    • Conventional retail channels
      • Table Conventional retail channels - Market size and forecast 2017-2022 ($ mn)
      • Table Conventional retail channels - Year-over-year growth 2018-2022 (%)
    • Direct selling and e-retailers
      • Table Direct selling and e-retailers - Market size and forecast 2017-2022 ($ mn)
      • Table Direct selling and e-retailers - Year-over-year growth 2018-2022 (%)
    • Market opportunity by distribution channel
      • Table Market opportunity by distribution channel
  • Customer landscape
    • Table Customer landscape
  • Regional landscape
    • Geographical segmentation
      • Table Global - Market share by geography 2017-2022 (%)
    • Regional comparison
      • Table Regional comparison
    • Americas - Market size and forecast 2017-2022
      • Table Americas - Market size and forecast 2017-2022 ($ mn)
      • Table Americas - Year-over-year growth 2018-2022 (%)
    • EMEA - Market size and forecast 2017-2022
      • Table EMEA - Market size and forecast 2017-2022 ($ mn)
      • Table EMEA - Year-over-year growth 2018-2022 (%)
    • APAC - Market size and forecast 2017-2022
      • Table APAC - Market size and forecast 2017-2022 ($ mn)
      • Table APAC - Year-over-year growth 2018-2022 (%)
    • Key leading countries
      • Table Key leading countries
    • US
    • Canada
    • UK
    • Market opportunity
      • Table Market opportunity
  • Decision framework
  • Drivers and challenges
    • Market drivers
      • Table Prenatal vitamin supplements: Product launches
      • Table Some alternatives of prenatal vitamin pills
    • Market challenges
  • Market trends
    • Growing promotion of prenatal vitamin supplements
    • Usage of artificial intelligence by prenatal vitamin supplement manufacturing players
    • Growing trend of certification in prenatal vitamin supplements
  • Vendor landscape
    • Overview
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
  • Vendor analysis
    • Vendors covered
      • Table Vendors covered
    • Vendor classification
      • Table Vendor classification
    • Market positioning of vendors
      • Table Market positioning of vendors
    • ATRIUM INNOVATIONS
      • Table ATRIUM INNOVATIONS - Vendor overview
      • Table ATRIUM INNOVATIONS - Organizational developments
      • Table ATRIUM INNOVATIONS - Key offerings
    • Bayer
      • Table Bayer - Vendor overview
      • Table Bayer - Business segments
      • Table Bayer - Organizational developments
      • Table Bayer - Geographic focus
      • Table Bayer - Segment focus
      • Table Bayer - Key offerings
    • Church & Dwight
      • Table Church & Dwight - Vendor overview
      • Table Church & Dwight - Business segments
      • Table Church & Dwight - Organizational developments
      • Table Church & Dwight - Geographic focus
      • Table Church & Dwight - Segment focus
      • Table Church & Dwight - Key offerings
    • MegaFood
      • Table MegaFood - Vendor overview
      • Table MegaFood - Organizational developments
      • Table MegaFood - Key offerings
    • Nordic Naturals
      • Table Nordic Naturals - Vendor overview
      • Table Nordic Naturals - Organizational developments
      • Table Nordic Naturals - Key offerings
    • Nutranext
      • Table Nutranext - Vendor overview
      • Table Nutranext - Organizational developments
      • Table Nutranext - Key offerings
    • Otsuka Holdings
      • Table Otsuka Holdings - Vendor overview
      • Table Otsuka Holdings - Business segments
      • Table Otsuka Holdings - Organizational developments
      • Table Otsuka Holdings - Geographic focus
      • Table Otsuka Holdings - Segment focus
      • Table Otsuka Holdings - Key offerings
    • Procter & Gamble
      • Table Procter & Gamble - Vendor overview
      • Table Procter & Gamble - Business segments
      • Table Procter & Gamble - Organizational developments
      • Table Procter & Gamble - Geographic focus
      • Table Procter & Gamble - Segment focus
      • Table Procter & Gamble - Key offerings
  • Appendix
    • List of abbreviations
  • Explore Technavio

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