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Global Predictive Analytics Market: Research Report 2015-2019

Global Predictive Analytics Market: Research Report 2015-2019

About predictive analytics

Predictive analytics helps to extract information from the existing data. It helps in understanding the pattern and predict the trend or future for the organization. It uses what-if scenarios to predict possible risks involved in the future. Predictive analytics also helps in the optimization of the marketing campaigns and understanding of the customer behaviour for increasing the end-user response and to reduce the churn.

Predictive analytics is segmented into:

Risk management: Includes processes such as fraud detection, mortgage underwriting, credit scoring, clinical DSS and the development of new pharmaceuticals

Marketing: Includes applications such as direct marketing, predictive modeling, customer retention, and predictive advertisement targeting

Personalized services: Includes customized services

Technavio's analysts forecast the global predictive analytics market to grow at a CAGR of 25.31% during the period 2014-2019.

Covered in this Report

This report covers the present scenario and the growth prospects of the global predictive analytics market for the period 2015-2019. To calculate the market size, the report considers revenue generated from licenses, maintenance, upgradation, and subscription costs of predictive analytics solutions. The report also describes the predictive analytics market into four types of application:

  • Sales and marketing
  • Fraud management
  • Risk management
  • Operations management
The report also describes the market segmentation by end-users:
  • BFSI
  • Manufacturing
  • Communication
  • Healthcare
  • Retail
  • Transportation
Technavio's report, Global Predictive Analytics Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the landscape of the market and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.Key vendors
  • IBM
  • Oracle
  • SAP
  • SAS Institute
Other prominent vendors
  • Accretive Technologies
  • Angoss Software
  • HP
  • Information Builders
  • Megaputer Intelligence
  • Microsoft
  • Microstrategy
  • Pegasystems
  • Pitney Bowes
  • Revolution Analytics
  • StatSoft
  • Tableau Software
  • Teradata
  • TIBCO Software
Market driver
  • Use of big data
  • For a full, detailed list, view our report
Market challenge
  • Lack of expertise
  • For a full, detailed list, view our report
Market trend
  • Growing adoption for mobile analytics
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Predictive Analytics market 2015-2019

Technavio recognizes the following companies as the key players in the Global Predictive Analytics market:

Other Prominent Vendors in the market are: IBM, Oracle, SAP, and SAS.

Commenting on the report, an analyst from Technavio’s team said: “Using predictive analytics, organizations can gain insights through the data collected from social media platforms. Organizations use this data to study consumer behavior and collect the views of consumers on new product launches.”

According to the report, increasing customer demand and pricing pressure has led to intense competition in the global business environment, thus prompting enterprises to gain visibility of business operations, such as supply chain and human resources, from the perspectives of enterprises and consumers.

Further, the report states that validating business data to support corporate decision-making is a key market challenge due to cost and time constraints.

Companies Mentioned

IBM, Oracle, SAP, SAS.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market description
    • Predictive analytics workflow
      • Table Predictive analytics workflow
    • Predictive analytics as part of business analytics model
      • Table Predictive analytics as part of business analytics model
    • Difference between business intelligence (BI) and predictive analytics
      • Table Difference between BI and predictive analytics
    • Analytics timeline
  • Market landscape
    • Table Analytics overview
    • Global predictive analytics market
      • Table Global predictive analytics market 2014-2019 ($ billions)
    • Predictive analytics facts
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by application
    • Global predictive analytics market segmentation by application 2014
      • Table Global predictive analytics market segmentation by application 2014
  • Market segmentation by end user
    • Global predictive analytics market segmentation by end-user 2014
      • Table Global predictive analytics market segmentation by end-user 2014
  • Geographical segmentation
    • Global predictive analytics market segmentation by region 2014
      • Table Global predictive analytics market segmentation by region 2014
      • Table Global predictive analytics market segmentation by region 2014-2019 ($ millions)
  • Key leading countries
    • Table Key leading countries
    • US
    • UK
  • Market drivers
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
  • Vendor landscape
    • Competitive scenario
    • Market share analysis 2014
    • Other prominent vendors
  • Key vendor analysis
    • IBM
      • Table IBM: Business segmentation by revenue 2014
      • Table IBM: Business segmentation by revenue 2013 and 2014 ($ billions)
    • Oracle
      • Table Oracle: Business segmentation by revenue 2014
      • Table Oracle: Business segmentation by revenue 2013 and 2014 ($ millions)
      • Table Oracle: Geographical segmentation by revenue 2014
    • SAP
      • Table SAP: Business segmentation by revenue 2014
      • Table SAP: Business segmentation by revenue 2013 and 2014 ($ billions)
      • Table SAP: Geographical segmentation by revenue 2014
    • SAS Institute
  • Appendix
    • List of abbreviations
  • Explore Technavio

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