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Global Precision Agriculture Market 2015-2019

Global Precision Agriculture Market 2015-2019

About precision agriculture

The area of arable land has been declining and has limited the food production potential. Farmers are facing the pressure of maximizing production within these limitations and are pursuing progressive techniques to make their farmlands more efficient. Precision agriculture techniques aid in managing farm lands more effectively, thereby increasing food production in a sustainable manner.

Farmers have always strived to mitigate the costs associated with inputs and increase yields; this goal is achieved through precision farming. Agriculture machine manufacturers are investing in R&D to produce more efficient presicion farming equipment.

Technavio's analysts forecast the global precision agriculture market to grow at a CAGR of 14.43% over the period 2014-2019.

Covered in this report

This report covers the present scenario and the growth prospects of the global precision agriculture market for 2014-2019. To calculate the market size, the report considers the revenue generated from sales of the following precision farming products:

  • Automation and control systems
  • Sensing and monitoring devices
  • Farm management systems
Technavio's report, Global Precision Agriculture Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers APAC, Europe, Latin America, MEA, and North America; it also covers the landscape of the global precision agriculture market and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key regions
  • APAC
  • Europe
  • Latin America
  • MEA
  • North America
Key vendors
  • Ag Leader
  • AGCO Corporation
  • AgJunction
  • Deere
  • Trimble
Other prominent vendors
  • CNH Industrial
  • Derr Equipment
  • DICKEY-John
  • Monsanto
  • MTS Systems
  • Raven Industries
  • Site-Specific Technology Development Group
  • TeeJet Technologies
Key market driver
  • Growing awareness and acceptance
  • For a full, detailed list, view our report
Key market challenge
  • High initial investment
  • For a full, detailed list, view our report
Key market trend
  • Shift toward sustainable agriculture
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Precision Agriculture Market 2015-2019
Technavio recognizes the following companies as the key players in the Global Precision Agriculture Market: AGCO, AgJunction, Ag Leader, Deere & Co and Trimble Navigation
Other Prominent Vendors in the market are: CNH Industrial, Derr Equipment, DICKEY-John, Monsanto, MTS Systems, Raven Industries, Site-Specific Technology, and TeeJet.
Commenting on the report, an analyst from Technavio’s team said: “As farmers worldwide grow increasingly wary of the effects of agriculture on the environment, they are taking steps to conduct agriculture in a sustainable manner. Environmental impacts on farming can be reduced significantly using precision farming methodology because it reduces the impact of agricultural pollutants, such as fertilizers and pesticides, on biodiversity and water quality, through prescription farming.”
According to the report, with the growing global population, demand for food is risingbut the size of arable land is decreasing. Farmers are thus facing the pressure of maximizing production within these limitations and are seeking out progressive techniques to make their farmlands more efficient. These factors combined are expected to drive the popularity of precision farming technologies in the market because they allow more effective management of farmland and thus increase production in a sustainable manner.
Further, the report states that farm income is a major determinant of the adoption of precision farming services. The farm income in the US has been almost stagnant in the last couple of years. With the reduction in bulk commodity prices of grains and feeds and an increase in fertilizer and seed prices, farmers are faced with pressure on their margin.

Companies Mentioned

AGCO, AgJunction, Ag Leader, Deere & Co, Trimble Navigation, CNH Industrial, Derr Equipment, DICKEY-John, Monsanto, MTS Systems, Raven Industries, Site-Specific Technology, TeeJet.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Product offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
      • Table World population (billions of lives) versus arable land (hectare per person) 1950-2050
  • Global agriculture: an overview
    • Agricultural production
      • Table Growth in agricultural production 1997-2030 (per annum)
    • Global agricultural land
      • Table Global agricultural land 2010-2014
  • Precision farming: an overview
    • Precision farming: an overview
      • Table Precision farming process
      • Table Applications of precision farming
  • Applications of precision farming
  • Market landscape
    • Global precision agriculture market
      • Table Global precision agriculture market 2014-2019 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by product
    • Global precision agriculture market by product
      • Table Global precision agriculture market by product
      • Table Global precision agriculture market: Segmentation by product 2014
      • Table Global precision agriculture market: Segmentation by product 2019
    • Global precision automation and control systems market
      • Table Global precision automation and control systems market 2014-2019 ($ billions)
    • Global sensing and monitoring devices market
      • Table Global sensing and monitoring devices market 2014-2019 ($ billions)
    • Global farm management systems market
      • Table Global farm management systems market 2014-2019 ($ millions)
  • Geographical segmentation
    • Global precision agriculture market by geography
      • Table Global precision agriculture market: Segmentation by geography 2014
      • Table Global precision agriculture market: Segmentation by geography 2019
      • Table Global precision agriculture market: Segmentation by geography 2014-2019
      • Table Precision agriculture market in North America 2014-2019 ($ billions)
      • Table Arable land in North America 1961-2012 (ha per person)
    • Precision agriculture market in Europe
      • Table Precision agriculture market in Europe 2014-2019 ($ millions)
      • Table Arable land in Europe (ha per person) 1971 and 2011
    • Precision agriculture market in APAC
      • Table Precision agriculture market in APAC 2014-2019 ($ millions)
    • Precision agriculture market in Latin America
      • Table Precision agriculture market in Latin America 2014-2019 ($ millions)
    • Precision agriculture market in MEA
      • Table Precision agriculture market in MEA 2014-2019 ($ millions)
  • Market drivers
    • Table World population 2014-2019 (billions)
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Table Mergers and acquisitions in precision agriculture market in US 2012-2015
    • Table Investments in precision agriculture market in US 2012-2013
  • Vendor landscape
    • Competitive scenario
    • AGCO
    • AgJunction
    • Ag Leader
    • Deere & Co.
    • Trimble
    • Other prominent vendors
  • Other prominent vendors
    • CNH Industrial
    • Derr Equipment
    • DICKEY-john
    • Monsanto
    • MTS Systems
    • Raven Industries
    • Site-Specific Technology Development Group
    • TeeJet Technologies
    • Topcon Precision Agriculture
  • Key vendor analysis
    • Ag Leader Technology
    • AGCO Corporation
      • Table AGCO: Product segmentation by revenue 2014
      • Table AGCO: Product segmentation by revenue 2013 and 2014 ($ billions)
      • Table AGCO: Geographical segmentation by revenue 2014
    • AgJunction
      • Table AgJunction: Business segmentation by revenue 2014
      • Table AgJunction: Business segmentation by revenue 2013 and 2014 ($ millions)
      • Table AgJunction: Geographical segmentation by revenue 2014
    • Deere & Co.
      • Table Deere & Co.: Business segmentation by revenue 2014
      • Table Deere & Co.: Geographical segmentation by revenue 2014
    • Trimble
      • Table Trimble: Business segmentation by revenue 2014
      • Table Trimble: Business segmentation by revenue 2013 and 2014 ($ millions)
      • Table Trimble: Geographical segmentation by revenue 2014
  • Appendix
    • List of abbreviation
  • Explore Technavio

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