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Global Popcorn Market 2017-2021

Global Popcorn Market 2017-2021

About Popcorn

Popcorn is a cereal grain which originates from wild grass. Out of the six varieties of corn, it is the only variety which is able to expand from the kernel and pops up when heat is supplied. Popcorn is consumed as a snack food all over the world because of its high nutrition content. Popcorn is a rich and concentrated source of proteins, potassium, sodium, and fibers. Popcorn is mostly consumed in two forms - microwave popcorn and ready-to-eat (RTE) popcorn.

Technavio’s analysts forecast the global popcorn market to grow at a CAGR of 7.52% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global popcorn market for 2017-2021. To calculate the market size, the report include/excludes the new installations/shipments/sales/volume/value and retrofit/replacement/spares/aftermarket/services market.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Global Popcorn Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Conagra Brands
  • Snyder's-Lance (Diamond Foods)
  • PepsiCo (Frito-Lay)
  • Amplify Snack Brands
  • Weaver Popcorn Company
Other prominent vendors
  • Aramidth International
  • Butterkist
  • Angie's Artisan Treats
  • Fiddle Faddle
  • Cape Cod
  • Hain Celestial
  • Trail's End
  • Popcorn, Indiana
  • KuKuRuZa Gourmet Popcorn Company
  • Cobs Popcorn
  • Joe's Gourmet Foods
  • Propercorn
  • Metcalfe's Food Company
  • Quinn Foods
Market driver
  • Increase in the number of products containing innovative flavors launched
  • For a full, detailed list, view our report
Market challenge
  • Declining microwave popcorn industry
  • For a full, detailed list, view our report
Market trend
  • Packaging innovations
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Popcorn Market 2017-2021

Technavio recognizes the following companies as the key players in the global popcorn market: Conagra Brands, Snyder's-Lance (Diamond Foods), PepsiCo (Frito-Lay), Amplify Snack Brands, and Weaver Popcorn Company.

Other Prominent Vendors in the market are: Aramidth International, Butterkist, Angie's Artisan Treats, Fiddle Faddle, Cape Cod, Hain Celestial, Trail's End, Popcorn Indiana, KuKuRuZa Gourmet Popcorn Company, Cobs Popcorn, Joe's Gourmet Foods, Propercorn, Metcalfe's Food Company, and Quinn Foods.

Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is packaging innovations. Innovation in packaging is a latest trend that is attracting consumers, and many companies are investing in R&D to come up with new and innovative packaging ideas. The snacks market has not only witnessed the launch of new products having innovative flavors but also development in the area of convenient and innovative packaging.”

According to the report, one of the major drivers for this market is increase in the number of products containing innovative flavors launched. The global popcorn market has seen a surge in the launch of new products containing innovative flavors over the last two years. In order to capture the popcorn market in the UK, food and beverages market leader PepsiCo launched a new popcorn intensive brand named Pop Works and Company in 2016. This brand offers new flavors of popcorns like Sticky toffee pudding, Peanut butter and caramel, sweet-salty, and Apple pie. Popcorn Indiana, a US-based manufacturer of popcorn, launched a new flavor with a peppermint variety named New Dark Fudge Peppermint Drizzle corn in December 2016.

Further, the report states that one of the major factors hindering the growth of this market is declining microwave popcorn industry. The microwave popcorn segment has witnessed a sharp decline in popularity and revenues over the last decade or so. The microwave popcorn market in the US was valued at $1.4 billion in 2016, while it was valued at $1.6 billion in 2011. The growing awareness of the benefits of leading a healthy lifestyle and rising health concerns regarding the excessive amounts of oil, preservatives, and fats added to the popcorn bags in order to make them microwavable are the main reasons behind the decline in the demand for microwave popcorn. Many consumers are switching to RTE popcorn from microwave popcorn because RTE popcorn is more convenient to consume, has fewer calories, is gluten free and comes in many new exotic flavors and organic varieties.



Companies Mentioned

Conagra Brands, Snyder's-Lance (Diamond Foods), PepsiCo (Frito-Lay), Amplify Snack Brands, Weaver Popcorn Company, Aramidth International, Butterkist, Angie's Artisan Treats, Fiddle Faddle, Cape Cod, Hain Celestial, Trail's End, Popcorn Indiana, KuKuRuZa Gourmet Popcorn Company, Cobs Popcorn, Joe's Gourmet Foods, Propercorn, Metcalfe's Food Company, and Quinn Foods.

  • Executive summary
  • Scope of the report
  • Research Methodology
  • Introduction
    • Key market highlights
  • Market landscape
    • Global corn market in terms of production, export, and consumption
      • Table Country-wise comparison of corn production for the years 2016 and 2015 (in million metric tons)
      • Table Global corn production by volume 2016: Segmentation by country (%)
      • Table Leading exporters of corn by volume in 2016 (in million metric tons)
      • Table Leading exporters of corn by market share in terms of volume in 2016 (%)
      • Table Leading importers of corn by volume in 2016 (in million metric tons)
      • Table Leading importers of corn by market share in terms of volume (%)
      • Table Country-wise comparison of corn consumption for the years 2015 and 2016 (in million metric tons)
    • Global popcorn market
      • Table Global popcorn market 2016
      • Table Global savory snacks market 2016-2021 ($ billions)
      • Table Global popcorn market 2016-2021 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by product type
    • Global popcorn market by product type
      • Table Segmentation of global popcorn market by product type
      • Table Global popcorn market by product type 2016-2021 (in %)
      • Table Global popcorn market by product type: CAGR comparison
      • Table Global popcorn market by product type: Comparison of segment size 2016-2021 ($ billions)
    • Global microwave popcorn market
      • Table Global microwave popcorn market 2016-2021 ($ billions)
      • Table Global microwave popcorn market by revenue 2016: Market share of leading brands (%)
    • Global ready-to-eat (RTE) popcorn market
      • Table Global RTE popcorn market 2016-2021 ($ billions)
      • Table Global RTE popcorn market by revenue 2016: Market share of leading brands (%)
    • Global kernel popcorn market
      • Table Global kernel popcorn market 2016-2021 ($ billions)
  • Market segmentation by geography
    • Global popcorn market by geography
      • Table Segmentation of global popcorn market by geography 2016-2021
      • Table Global popcorn market by geography: CAGR comparison
      • Table Global popcorn market: Market share by region 2016-2021 (%)
    • Popcorn market in the Americas
      • Table Popcorn market in the Americas 2016-2021 ($ billions)
    • Popcorn market in EMEA
      • Table Popcorn market in EMEA 2016-2021 ($ billions)
    • Popcorn market in APAC
      • Table Popcorn market in APAC 2016-2021 ($ billions)
  • Key leading countries
    • Table Key leading countries: Market share 2016 (%)
    • Table Revenue generated by the popcorn markets in various countries 2016 ($ billions)
    • Table Global popcorn market 2016-2021: CAGR comparison of various countries
    • Table Global popcorn market 2016-2021: Market share of various countries in terms of revenue generated (%)
    • Popcorn market in the US
      • Table Popcorn market in the US 2016-2021 ($ billions)
      • Table Top popcorn producing states in the US in terms of production by volume (%)
    • Popcorn market in Brazil
      • Table Popcorn market in Brazil 2016-2021 ($ millions)
    • Popcorn market in Canada
      • Table Popcorn market in Canada 2016-2021 ($ millions)
    • Popcorn Market in the UK
      • Table Popcorn market in the UK 2016-2021 ($ millions)
    • Popcorn market in Mexico
      • Table Popcorn market in Mexico 2016-2021 ($ millions)
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Impact of drivers on key customer segments
      • Table Impact of drivers
    • Market challenges
    • Impact of challenges on key customer segments
      • Table Impact of challenges
  • Market trends
  • Vendor landscape
    • Competitive scenario
      • Table Market share in terms of revenue of leading popcorn vendors in the US 2016 (%)
      • Table Key vendors in the global popcorn market
      • Table Competitive assessment of the major players in the global popcorn market
  • Key vendor analysis
    • Conagra Brands
      • Table Orville Redenbacher's: Microwave popcorn products
      • Table Flavors of various Orville Redenbacher's microwave popcorn products
      • Table Flavors of various Orville Redenbacher's microwave popcorn products
      • Table ACT II: Microwave popcorn products
      • Table Flavors of various ACT II microwave popcorn products
      • Table Orville Redenbacher's: RTE popcorn flavors
      • Table ACT II: RTE popcorn flavors
      • Table Orville Redenbacher's: Kernel popcorn products
      • Table Vogel: Kernel popcorn products
      • Table Act II: Stove-top popping pan popcorn products
      • Table Jiffy Pop: Products
    • Snyder's-Lance (Diamond Foods)
      • Table Pop Secret: Microwave popcorn products
      • Table Pop Secret: Microwave popcorn flavors
      • Table Pop Secret: RTE popcorn flavors
      • Table Pop Secret: Kernel popcorn flavors
    • PepsiCo (Frito-Lay)
      • Table PepsiCo: Business segmentation by revenue 2016 (%)
      • Table Net revenue of the various business divisions of PepsiCo 2016 ($ billions)
      • Table Market share of the various countries contributing to PepsiCo's revenue 2015 (%)
      • Table Net revenue generated by top PepsiCo brands worldwide 2016 ($ billions)
      • Table Smartfood: RTE popcorn products
      • Table Smartfood: RTE popcorn flavors
      • Table Cracker Jack: RTE popcorn flavors
      • Table Chester: RTE popcorn flavors
    • Amplify Snack Brands
      • Table Skinny Pop: RTE popcorn products
      • Table Skinny Pop: RTE popcorn flavors
      • Table Skinny Pop: Microwave popcorn products
    • Weaver Popcorn Company
      • Table Pop Weaver: Microwave popcorn flavors
      • Table Pop Weaver: Kernel popcorn flavors
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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