Global Packaged Wheatgrass Products Market 2017-2021
About Packaged Wheatgrass Products
Wheatgrass drinks are prepared from the cotyledons of the wheat plant. The products made from wheatgrass find application in the food and beverages, pharmaceuticals, and cosmetics/personal care industries. Packaged wheatgrass products are either available as tablets, juices, or powder concentrates. These products are widely available in North America and Europe, primarily consumed because of their health benefits. Packaged wheatgrass products contain amino acids, nutrients, chlorophyll, vitamins, minerals, and enzymes essential for human health.
Technavio’s analysts forecast the global packaged wheatgrass products market to grow at a CAGR of 12.07% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global packaged wheatgrass products market for 2017-2021. To calculate the market size, the report considers the retail sales generated by various vendors and key geographical region contributions in the global packaged wheatgrass products market.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Packaged Wheatgrass Products Market 2017-2021
Technavio recognizes the following companies as the key players in the global packaged wheatgrass products market: Pines International, Naturya, Bondi Wheatgrass Juice, and NOW Foods.
Other Prominent Vendors in the market are: Amazing Grass, DrBerg.com, e-Pha-Max, GirmesWheatGrass.com, Innocent, NAVITAS ORGANICS, Nutriblade, Synergy Natural Products, Terrasoul Superfoods, and Shangyu City Wanshida Wheat Co.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is increasing availability through online retailers. Vendors in the market have the potential to enhance their profitability significantly with the growing e-commerce business worldwide. E-commerce accounts for nearly 12% of the world’s retail trade. Online and e-commerce channels support both business-to-business (B2B) and business-to-consumer (B2C) operations.”
According to the report, one of the major drivers for this market is growing awareness about health benefits of packaged wheatgrass products. The health benefits associated with the consumption of packaged wheatgrass products drives this market worldwide and particularly in Europe and North America. Wheatgrass is produced from the cotyledons of the wheat plant. The gluten-free edible grass is either juiced to make wheatgrass shots or dried and ground to a concentrated powder form to create various products for humans and animals. Wheatgrass is sold as a dietary supplement in various forms such as juice, capsules, powder, pills, and tablets.
Further, the report states that one of the major factors hindering the growth of this market is side effects of packaged wheatgrass products. Packaged wheatgrass products are widely accepted and consumed as a healthy and protein-rich superfood. However, excess consumption of these products can lead to serious side effects.
Pines International, Naturya, Bondi Wheatgrass Juice, NOW Foods, Amazing Grass, DrBerg.com, e-Pha-Max, GirmesWheatGrass.com, Innocent, NAVITAS ORGANICS, Nutriblade, Synergy Natural Products, Terrasoul Superfoods, and Shangyu City Wanshida Wheat Co.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook