Global Organic Wine Market 2017-2021
About Organic Wine
Organic wine is produced from grapes that are grown organically. Organic cultivation excludes the use of artificial fertilizers, pesticides, fungicides, and herbicides. There are more than 2,000 organic wine producers globally. Since organic grape cultivation does not make use of any harmful chemicals, it is beneficial for both the environment and the crop. Grapes constitute one of those agricultural products that receive the heaviest application of pesticides, and conventional wines produced from such grapes generally contain pesticide residues. However, since organic wine is prepared from organic grapes, it is free from pesticide residues.
Technavio’s analysts forecast the global organic wine market to grow at a CAGR of 10.05% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global organic wine market for 2017-2021. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Organic Wine Market 2017-2021
Technavio recognizes the following companies as the key players in the global organic wine market: Emiliana Organic Vineyards, King Estate Winery, The Wine Group, Treasury Wine Estates, and Concha y Toro.
Other Prominent Vendors in the market are: Armit Wines, Boutinot, Chateau Maris, DeLoach Vineyards, Distell Group, Grgich Hills Estate, Lapostolle, and The Organic Wine Company.
Commenting on the report, an analyst from Technavio’s team said: “One trend in market is new packaging. The introduction of new packaging by the players in the market for their product offerings is one of the trends emerging in the market, which will have an impact on the growth of the market. New packaging will help the product to garner the attention of the consumers and it will also help to increase the shelf life of the product. An attractive packaging can give better visibility for the product among the consumers and will increase the interest of the consumers in the product.”
According to the report, one driver in market is increasing number of organic vineyards. One of the growth drivers of the global organic wine market is the increasing number of organic vineyards. As the demand for organic wine is increasing, the production of organic grapes is also increasing globally. In Italy, the total organic vineyard area increased by more than 70% between 2008 and 2015. Between 2004 and 2016, the total global surface area of the organic vineyards has almost tripled and it was about 256,000 hectares in 2016. Almost 80% of the total organic vineyards is in Europe. Players operating in this space are also increasing areas under organic grape cultivation to meet the rising demand among consumers. In 2016, Moncaro Winery in Italy decided to add 175 hectares of organic vineyards to its existing 60 hectares of organic vineyards.
Further, the report states that one challenges in market is contamination of raw material. One of the challenges of the global organic wine market is the increasing raw material contamination used in the production of wine. The contamination of the raw materials will affect the quality of the final product and will result in the player losing its market share and also the player stands the risk of losing consumer trust in their products. In 2016, glyphosate was found to be present in some of the organic wines in the US. It is an active ingredient in Monsanto's Roundup herbicide and is the most widely used agricultural chemical. The use of this in grape vineyards will pave the way for its presence in the final product. In 2016, The contamination in organic wines was lower than that of conventional wines. The conventional wines were found to be contaminated with glyphosate which is 28 times lesser in organic wine.
miliana Organic Vineyards, King Estate Winery, The Wine Group, Treasury Wine Estates, Concha y Toro, Armit Wines, Boutinot, Chateau Maris, DeLoach Vineyards, Distell Group, Grgich Hills Estate, Lapostolle, and The Organic Wine Company.
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