Global Online Beauty and Personal Care Products Market 2018-2022
About Online Beauty and Personal Care Products
The global BPC products market is the parent market of the global online BPC products market and has 11 segments that include skin care products: hair care products, color cosmetics, fragrances, oral hygiene products, and depilatory products. Over the years, haircare, and color cosmetics segment together have been accounting for more than half of the revenue of the global BPC products market, with an increase in revenue also noted from the online sales of the products under these three categories.
Technavio’s analysts forecast the global online beauty and personal care products market to grow at a CAGR of 16.13% during the period 2018-2022.
Covered in this report
The report covers the present scenario and the growth prospects of the global online beauty and personal care products market for 2018-2022. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Online Beauty and Personal Care Products Market 2018-2022
Technavio recognizes the following companies as the key players in the global online beauty and personal care products market: Beiersdorf, Estee Lauder, L’OREAL, Procter & Gamble (P&G), and Unilever.
Other Prominent Vendors in the market are: Amway, Avon Products, Natura Cosmeticos, Oriflame Cosmetics Global, Clarins, Mary Kay, and Shiseido.
Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is hassle-free and one-day or two-day delivery. Online retailers keep experimenting with different new product delivery models to meet the evolving customer expectations. Due to hectic schedules and rise in demand for convenience, while shopping online, e-retailers are working on hassle-free and one-day delivery models, which are charged extra. In developed markets such as Western Europe and the US, many customers use same-day delivery services, which indicates that they are willing to pay for swift services that pay attention to their emergency needs and convenience. Moreover, same-day delivery services save time for customers and e-commerce players.”
According to the report, one driver in the market is rise in penetration of Internet and smart gadgets. The rising penetration of the Internet and smart gadgets support the infrastructure required to access online shopping platforms in developing markets and increase the exposure to online shopping. Smart gadgets such as smartphones and tablets and their penetration in developed and developing countries are growing as the adoption of these gadgets has made customers technology-driven and led to a rise in the use of the Internet. Furthermore, online purchasing decisions have also evolved with advances in technology. Per the World Bank Group, in 2016, the percentage-to-population of Internet users worldwide was 45.91%. In addition, rise in percentage-to-population of Internet users worldwide was 14.63% in 2016 from 2011.
Beiersdorf, Estee Lauder, L’OREAL, Procter & Gamble (P&G), Unilever, Amway, Avon Products, Natura Cosmeticos, Oriflame Cosmetics Global, Clarins, Mary Kay, and Shiseido.
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