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Global Online Beauty and Personal Care Market 2016-2020

Global Online Beauty and Personal Care Market 2016-2020

About Global Beauty and Personal Care Market

The global beauty and personal care market will grow at a CAGR of approximately 5% during the forecast period. Germany and France dominated Europe's beauty and personal care market with a combined share of nearly 30%. In APAC, most of the demand came from China and Japan.

Technavio’s analysts forecast the global online beauty and personal care market to grow at a CAGR of 16.70% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global online beauty and personal care market for 2016-2020. To calculate the market size, the report considers the revenue generated from the online sales of beauty and personal care products to individual customers in the global market.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • Europe
  • MEA
Technavio's report, Global Online Beauty and Personal Care Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Amazon
  • Estée Lauder
  • L’Oréal
  • Procter & Gamble
  • Sephora
Other prominent vendors
  • Drugstore
  • eBay
  • Groupon
  • JCPenney
  • Kroger
  • Macy’s
  • StrawberryNET
  • Target
  • ULTA Beauty
  • Walmart
Market driver
  • Rising popularity of digital payment services through third-party providers
  • For a full, detailed list, view our report
Market challenge
  • Revenues affected by taxes and regulations
  • For a full, detailed list, view our report
Market trend
  • Growth of m-commerce and network marketing
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Online Beauty and Personal Care Market 2016-2020

Technavio recognizes the following companies as the key players in the global online beauty and personal care market: Amazon, Estée Lauder, L’Oréal, Procter & Gamble, and Sephora.

Other Prominent Vendors in the market are: Drugstore, eBay, Groupon, JCPenney, Kroger, Macy’s, StrawberryNET, Target, ULTA Beauty, and Walmart.

Commenting on the report, an analyst from Technavio’s team said: “Rise in demand for dermocosmetic products will be a key trend for market growth. Dermocosmetics are products that combine cosmetic action with dermatological functions. It is a branch of dermatology concerned with the aesthetic appearance of the skin. The segment has doubled in the last 15 years, from 2.2% to 4.4% of the global beauty market. Western Europe represents almost 60% of the dermocosmetics market. Currently, France is the market leader in terms of revenue, followed by Italy, Germany, and Spain. Worldwide demand for dermocosmetic products has grown in the last five years.”

According to the report, one of the key drivers for market growth will be high rate of internet and smartphone penetration and increase in online spending. As of 2014, the internet penetration rate (percentage-to-population) in the US was 87.4%. Approximately 279 million people in the US were internet users; this number is the third-largest globally, after China and India. Users in the US spend more time online per capita than other users globally. An average US internet user spends more than 90 hours online per week, which is almost five times the global average. Also, broadband penetration in the country has increased recently with the growth of both fixed and wireless broadband connections. This high amount of time spent by US consumers online is encouraging beauty and personal care marketers to expand their product offerings through digital platforms.

Further, the report states that increasing webrooming will be a challenge for the market. Webrooming is when consumers prefer checking the products online before buying from the store. It has become a direct threat to e-commerce vendors. People now prefer to shop in physical stores, only after previously checking the products they are interested in on the internet. When it comes to buying electronics, globally, almost 50% of consumers (aged 18-35 years old) prefer to check the products online and seek information, and then finally go to the store and purchase the product. Both men and women are committed to webrooming. Almost 73% of men and 61% of women worldwide prefer to check the products online, and then purchase them offline. Nearly 47% of consumers preferred buying from physical stores to save on the shipping costs, and 23% preferred to get the product at the same time rather than having to wait for the product.

Companies Mentioned

Amazon, Estée Lauder, L’Oréal, Procter & Gamble, Sephora, Drugstore, eBay, Groupon, JCPenney, Kroger, Macy’s, StrawberryNET, Target, ULTA Beauty, Walmart.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
      • Table Key countries in each region
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market landscape
    • Global beauty and personal care products market
      • Table Global beauty and personal care products market 2015 ($ billions)
    • Global online beauty and personal care products market
      • Table Global online beauty and personal care market 2015-2020 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by product
    • Market segmentation by product type
      • Table Global online beauty and personal care market by product 2015
      • Table Global online beauty and personal care products market by product 2020
    • Global online skin care market
      • Table Global online skin care market 2015-2020 ($ billions)
      • Table Segmentation of global skin care market by type 2015
    • Global online hair care market
      • Table Global online hair care market 2015-2020 ($ billions)
      • Table Global online hair care market by product 2015
    • Global online color cosmetics market
      • Table Global online color cosmetic market 2015-2020 ($ billions)
      • Table Global online color cosmetics market by product 2015
    • Global online fragrances market
      • Table Global online fragrances market 2015-2020 ($ billions)
    • Global online oral hygiene products market
      • Table Global online oral hygiene market 2015-2020 ($ billions)
      • Table Global online oral hygiene market by product 2015
    • Global online bath and shower products market
      • Table Global online bath and shower products market 2015-2020 ($ billions)
      • Table Global online bath products market by product 2015
    • Global online male grooming products market
      • Table Global online male grooming products market 2015-2020 ($ billions)
      • Table Global online male grooming products market by product type 2015
    • Global online deodorants market
      • Table Global online deodorants market 2015-2020 ($ billions)
      • Table Global online deodorants market by product 2015
    • Global online baby and child care products market
      • Table Global online baby and child care products market 2015-2020 ($ billions)
    • Global online sun care products market
      • Table Global online sun care products market 2015-2020 ($ millions)
      • Table Global online sun care products market by product type 2015
    • Global online depilatory products market
      • Table Global online depilatory products market 2015-2020 ($ millions)
      • Table Global online depilatory products market by product type 2015
  • Geographical segmentation
    • Market segmentation by geography
      • Table Global online beauty and personal care market segmentation by geography 2015 and 2020
    • Online beauty and personal care products in APAC
      • Table Online beauty and personal care market in APAC 2015-2020 ($ billions)
      • Table Developments in Indian e-commerce sector 2015
    • Online beauty and personal care products in Europe
      • Table Online beauty and personal care market in Europe 2015-2020 ($ billions)
    • Online beauty and personal care products in the Americas
      • Table Online beauty and personal care market in the Americas 2015-2020 ($ billions)
    • Online beauty and personal care products in MEA
      • Table Online beauty and personal care products in MEA 2015-2020 ($ billions)
  • Key leading countries
    • US
    • UK
    • China
  • Market drivers
    • Rising popularity of digital payment services through thirdparty providers
      • Table Estimated mobile payment users in the US 2015-2019 (in millions)
      • Table Mobile payment user penetration by age in the US 2015-2019
    • Contribution of millennials to online growth
    • Surge in demand for halal beauty and personal care products online
      • Table Share of Muslim population in total global population 2010-2050
      • Table Breakdown of global Muslim population by region 2014
    • High rate of internet and smartphone penetration and increase in online spending
      • Table Internet users in US 2008-2014 (millions)
  • Impact of drivers
  • Market challenges
    • Revenues affected by taxes and regulations
    • Growth of webrooming
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Growth of m-commerce and network marketing
      • Table Social media users globally in 2015 (millions)
    • Rise in demand for dermocosmetic products
  • Vendor landscape
    • Competitive scenario
    • Key news
    • Amazon
      • Table Amazon.com: Business segmentation by revenue 2015
      • Table Amazon.com: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table Amazon.com: Geographical segmentation by revenue 2015
    • Estée Lauder
      • Table Estée Lauder: Product segmentation by revenue 2015
      • Table Estée Lauder: Product segmentation by revenue 2014 and 2015 ($ billions)
      • Table Estée Lauder: Geographical segmentation by revenue 2015
    • L'Oréal
      • Table L'Oréal: Business segmentation by revenue 2015
      • Table L'Oréal: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table L'Oréal: Geographical segmentation by revenue 2015
    • Procter & Gamble (P&G)
      • Table P&G: Business segmentation by revenue 2015
      • Table P&G: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table P&G: Geographical segmentation by revenue 2015
    • Sephora
      • Table Product segmentation
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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