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Global Non-photo Personalized Gift Market 2016-2020

Outlook of the global non-photo personalized gifts market

Technavio’s market research analyst predicts the global non-photo personalized gifts market to grow at a CAGR of around 11% by 2020. The presence of mass retailers and the growing popularity of the online retailing segment will help in the growth of this market by making the concept of personalized gifting popular among the populace.

In terms of geography, the Americas will account for a market share of approximately 51% by 2020. Since hypermarkets and shopping malls provide greater visibility and in-store space to merchandise, the rising establishment of personalized gift outlets in shopping malls and hypermarkets in major countries in North America will help in the growth of this market during the estimated period.

Application-based segmentation of the non-photo personalized gifts market

  • Wearables and accessories
  • Decoration
  • Kitchen and tableware
  • Stationary and greeting cards
  • Food and beverage
  • Sports and toys
In this market study, analysts have estimated the wearables and accessories segment to account for a market share of almost 30% by 2015. This segment is closely followed by the decoration segment and the kitchenware and tableware segment, which combined will account for a market share of nearly 56% during the forecast period.

Segmentation by product type and analysis of the non-photo personalized gifts market
  • Clothing, footwear, and accessories
  • Kitchenware
  • Stationery and greeting cards
  • Home décor, clocks, frames and albums, keepsakes, and souvenirs
  • Wall-art
  • Jewelry, watches, key chains, and money clips
  • Bar and wine ware
  • Home furnishing products
  • Chocolates, sugar candies, wine, and champagne
  • Luggage and bags
  • Toys and games
  • Outdoor and garden products
Technavio market research analysts have estimated the clothing, footwear, and accessories segment to be the largest market segment during the forecast period. However, it has been observed that the home decor segment will currently account for approximately 12% of the total market share and will the fastest growing market segment owing to an increase in new house construction and refurbishment of existing homes.

Competitive landscape and key vendors

The global non-photo personalized gifts market is highly fragmented due to the presence of numerous small, medium, and large suppliers, including international and regional players. These vendors compete on the basis of product differentiation, portfolio, and pricing to gain a competitive edge over their rivals.

Key vendors in the market are -
  • CafePress
  • Cimpress
  • Getting Personal
  • PersonalizationMall
  • Things Remembered
Other prominent vendors in the market include American Stationery, Disney, Etsy, Funky Pigeon, Hallmark, Memorable Gifts, Personalise.Co.UK, Personalized Gift Shop, Redbubble, Signature Gifts, The Original Gift Company, and Zazzle.

Key questions answered in the report include
  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the global non-photo personalized gifts market?
  • What are the key market trends impacting the growth of the global non-photo personalized gifts market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the vendors in the global non-photo personalized gifts market?
  • Trending factors influencing the market shares of the Americas, Europe, APAC, and MEA.
  • What are the key outcomes of the five forces analysis of the global non-photo personalized gifts market?
Technavio also offers customization on reports based on specific client requirement.

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  • Global Luggage Market 2016-2020


Press Release

Technavio Announces the Publication of its Research Report – Global Non-Photo Personalized Gifts Market 2016-2020
Technavio recognizes the following companies as the key players in the Global Non-Photo Personalized Gifts Market: CafePress, Cimpress, Getting Personal, PersonalizationMall and Things Remembered
Other Prominent Vendors in the market are: American Stationery, Disney, Etsy, Funky Pigeon, Hallmark, Memorable Gifts, Personalise.Co.UK, Personalized Gift Shop, Redbubble, Signature Gifts, The Original Gift Company, and Zazzle.
Commenting on the report, an analyst from Technavio’s team said: “App driven purchase is popular for photo-personalized gift items and is catching up in the non-photo personalized space. Funky Pigeon App for smartphone and iPad is available for free download. It allows customers to create, send, and shop for gifts on the move.”
According to the report, the retail chain is the major distribution channel for all consumer goods, food and beverages, and electronic goods manufacturers. The largest portion of sales for the personalized gift products comes from retail sales. The current shift in the retail industry toward organized format from the traditional format has accelerated growth in the industry.
Further, the report states that the online companies operating in this space face faster delivery challenges for products ordered for personalization, depending on the technology and skill used. The product with personalization requirements has to made in-house or outsourced depending on the business model of the retailer and then shipped to the customer within specified timelines.

Companies Mentioned

CafePress, Cimpress, Getting Personal, PersonalizationMall, Things Remembered, American Stationery, Disney, Etsy, Funky Pigeon, Hallmark, Memorable Gifts, Personalise.Co.UK, Personalized Gift Shop, Redbubble, Signature Gifts, The Original Gift Company, Zazzle.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market landscape
    • Market overview
      • Table Overview: Global non-photo personalized gifts market
    • Market size and forecast
      • Table Global non-photo personalized gifts market by revenue ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market overview in terms of skill and technology
    • Market overview in terms of skill and technology
      • Table Skills and technology overview
  • Market segmentation by application
    • Global non-photo personalized gifts market by application
      • Table Global non-photo personalized gifts market by application 2015
  • Market segmentation by product type
    • Global non-photo personalized gifts market by product type
      • Table Global non-photo personalized gifts market by product type 2015
      • Table Global non-photo personalized gifts market by product type ($ billions)
  • Geographical segmentation
    • Global non-photo personalized gifts market by geography
      • Table Global non-photo personalized gifts market by geography 2015
      • Table Global non-photo personalized gifts market by geography 2020
      • Table Global non-photo personalized gifts market by geography 2015 ($ billions)
      • Table Global non-photo personalized gifts market by geography 2020 ($ billions)
      • Table CAGR for non-photo personalized gifts market by geography
      • Table Key countries by international tourist arrival 2013 (millions)
      • Table Key countries by international tourist receipt 2013 ($ billions)
    • Non-photo personalized gifts market in Americas
      • Table Non-photo personalized gifts market in Americas 2015-2020 ($ billions)
      • Table Global non-photo personalized gifts market by revenue 2015
      • Table Global share of retail sales of hypermarkets and superstores (not limited to gifts) 2015
      • Table New privately owned housing units in US 2012-2014
      • Table Non-photo personalized gifts market in Europe 2015-2020 ($ billions)
      • Table Non-photo personalized gifts market in APAC 2015-2020 ($ billions)
      • Table GDP and GDP growth rate for top 10 countries in the world 2014
    • Non-photo personalized gifts market in MEA
      • Table Non-photo personalized gifts market in MEA ($ millions)
  • Key leading countries
    • Table Key leading countries 2015
    • Table Global non-photo personalized gifts market by country ($ billions)
    • Table Global non-photo personalized gifts market by country 2015
  • Market drivers
    • Table Global retail sales by distribution channel 2014
    • Table B2C e-commerce sales by geography and revenue share 2014
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
  • Vendor landscape
    • Multiple revenue streams
    • Key recommendations on strategy
    • Key factors for growth
      • Table Key factors for growth
    • Other prominent vendors for personalized gifts
  • Key vendor analysis
    • CafePress
      • Table CafePress: E-commerce platform products and services
      • Table CafePress: Geographical segmentation by revenue 2014
    • Cimpress
      • Table Cimpress: Business segmentation by revenue 2015
      • Table Cimpress: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table Cimpress: Geographical segmentation by revenue 2015
      • Table Cimpress (Vistaprint): Product categories
    • Getting Personal
      • Table Getting Personal: Personalized gift products
    • PersonalizationMall
      • Table PersonalizationMall: Product segmentation
    • Things Remembered
      • Table Things Remembered: Product category
  • Appendix
    • List of abbreviations
  • Explore Technavio

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