Global Motorcycle Heated Seats Market 2017-2021
About Motorcycle Heated Seats
Heated seats are a comfort feature in vehicles that warm the seat fabric by using electricity, thereby providing comfort to the passengers and the driver in cold weather conditions. In warm regions, heated seats are used as a relaxing feature to reduce driving fatigue. Heated seats are expensive and are considered a luxury in most regions. Therefore, they are most often fitted in luxury cars and premium motorcycles. Rapid developments in road infrastructure, which are encouraging long distance traveling, are driving the adoption of heated seats in different categories of passenger cars, motorcycles, and commercial vehicles, further widening the heated seats market. High volume sales of advanced light commercial vehicles (LCVs) in North America and China are also fueling the heated seats market.
Technavio’s analysts forecast the global motorcycle heated seats market to grow at a CAGR of 9.02% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global motorcycle heated seats market for 2017-2021. To calculate the market size, the report considers the OEM heated seat fitments and aftermarket adoption rate of heated seats.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Motorcycle Heated Seats Market 2017-2021
Technavio recognizes the following companies as the key players in the global motorcycle heated seats market: Gentherm, Continental, II-VI, Rostra, and Seat Comfort Systems.
Other Prominent Vendors in the market are: Altimate Automotive, AUTOMOTIVE CONCEPTS, Harley-Davidson, HeatedSeatKits.com, IG Bauerhin, Kongsberg Automotive, Motor Mods, Saddlemen Motorcycle Seats and Components, and SARGENT CYCLE PRODUCTS NORTH AMERICA.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is integration of advanced heated seats in heavy-duty cruisers. The global two-wheeler industry is witnessing diverse market dynamics in different regions. The global motorcycle industry is enjoying high market demand with the availability of new efficient models along with integration of advanced systems in the field of safety, comfort, and convenience. With the emergence of new players and growing competition in the already saturated motorcycle industry, the leading OEMs are offering tough competition to each other in different segments.”
According to the report, one of the major drivers for this market is affordable heated seats cushion in the aftermarket: driving heated seats adoption. Global automotive industry is witnessing development of numerous technologies in the field of safety, comfort and convenience in addition to powertrain. The safety and comfort system designers, developers are making use of advanced development and manufacturing techniques and procedures. Automotive aftermarket has also grown in large proportions, which experiences different market dynamics in different regions. The availability of latest products and systems in trend is driving the automotive aftermarket. Also, the rapidly expanding aftermarket players with relatively affordable advanced systems in the field of performance enhancement, comfort and convenience is attracting customers to their shops.
Further, the report states that one of the major factors hindering the growth of this market is Adverse effects of heated seats: potential effects on health. The global heated seats market is finding growing potential in the automotive industry, especially in the colder climatic regions due to functional benefits and advantages associated with heated seats. The heated seats not only offer benefits of better comfort and convenience but also better stress relieving during exhaustive and long drives. However, there are certain issues that are challenging the penetration rate of heated seats in the global motorcycle market.
Gentherm, Continental, II-VI, Rostra, Seat Comfort Systems, Altimate Automotive, AUTOMOTIVE CONCEPTS, Harley-Davidson, HeatedSeatKits.com, IG Bauerhin, Kongsberg Automotive, Motor Mods, Saddlemen Motorcycle Seats and Components, and SARGENT CYCLE PRODUCTS NORTH AMERICA.
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