Global Mobile Phone Market 2021-2025

Global Mobile Phone Market 2021-2025

Technavio has been monitoring the mobile phone market and it is poised to grow by 551.42 mn units during 2021-2025, progressing at a CAGR of 5.76% during the forecast period. Our report on the mobile phone market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by the growing adoption of smartphones and the launch of mobile phones with 5G technology. In addition, the growing adoption of smartphones is anticipated to boost the growth of the market as well.

The mobile phone market analysis includes the type segment and geographic landscape.

Technavio's mobile phone market is segmented as below:

By Type

  • Smartphone
  • Feature phone
By Geographical Landscape
  • APAC
  • Europe
  • North America
  • South America
  • MEA
This study identifies the growing adoption of AI in smartphonesas one of the prime reasons driving the mobile phone market growth during the next few years.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on mobile phone market covers the following areas:
  • Mobile phone market sizing
  • Mobile phone market forecast
  • Mobile phone market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading mobile phone market vendors that include Apple Inc., ASUSTeK Computer Inc., BBK Electronics Corp. Ltd., Huawei Investment and Holding Co. Ltd., Lenovo Group Ltd., Nokia Corp., Samsung Electronics Co. Ltd., Sony Corp., Xiaomi Corp., and ZTE Corp. Also, the mobile phone market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Companies Mentioned

Apple Inc., ASUSTeK Computer Inc., BBK Electronics Corp. Ltd., Huawei Investment and Holding Co. Ltd., Lenovo Group Ltd., Nokia Corp., Samsung Electronics Co. Ltd., Sony Corp., Xiaomi Corp., ZTE Corp.


  • Executive Summary
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market characteristics
    • Value chain analysis
      • Table Value chain analysis: Consumer electronics
      • Inputs
      • Inbound logistics
      • Operations
      • Outbound logistics
      • Marketing and sales
      • Aftersales service
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2020
    • Market outlook: Forecast for 2020 - 2025
      • Estimating growth rates for emerging and high-growth markets
      • Estimating growth rates for mature markets
        • Table Global - Market size and forecast 2020 - 2025 (million units)
        • Table Global market: Year-over-year growth 2020 - 2025 (%)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis 2020 & 2025
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2020
  • Market Segmentation by Type
    • Market segments
      • Table Type - Market share 2020-2025 (%)
    • Comparison by Type
      • Table Comparison by Type
    • Smartphone - Market size and forecast 2020-2025
      • Table Smartphone - Market size and forecast 2020-2025 (million units)
      • Table Smartphone - Year-over-year growth 2020-2025 (%)
    • Feature phone - Market size and forecast 2020-2025
      • Table Feature phone - Market size and forecast 2020-2025 (million units)
      • Table Feature phone - Year-over-year growth 2020-2025 (%)
    • Market opportunity by Type
      • Table Market opportunity by Type
  • Customer landscape
    • Table Customer landscape
  • Geographic Landscape
    • Geographic segmentation
      • Table Market share by geography 2020-2025 (%)
    • Geographic comparison
      • Table Geographic comparison
    • APAC - Market size and forecast 2020-2025
      • Table APAC - Market size and forecast 2020-2025 (million units)
      • Table APAC - Year-over-year growth 2020-2025 (%)
    • Europe - Market size and forecast 2020-2025
      • Table Europe - Market size and forecast 2020-2025 (million units)
      • Table Europe - Year-over-year growth 2020-2025 (%)
    • North America - Market size and forecast 2020-2025
      • Table North America - Market size and forecast 2020-2025 (million units)
      • Table North America - Year-over-year growth 2020-2025 (%)
    • South America - Market size and forecast 2020-2025
      • Table South America - Market size and forecast 2020-2025 (million units)
      • Table South America - Year-over-year growth 2020-2025 (%)
    • MEA - Market size and forecast 2020-2025
      • Table MEA - Market size and forecast 2020-2025 (million units)
      • Table MEA - Year-over-year growth 2020-2025 (%)
    • Key leading countries
      • Table Key leading countries
    • Market opportunity by geography
      • Table Market opportunity by geography
  • Drivers, Challenges, and Trends
    • Market drivers
      • Growing adoption of smartphones
    • Market challenges
      • Concerns associated with security and privacy
        • Table Impact of drivers and challenges
    • Market trends
      • Technological advancements
  • Vendor Landscape
    • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
      • Table Industry risks
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Apple Inc.
      • Table Apple Inc. - Overview
      • Table Apple Inc. - Business segments
      • Table Apple Inc. - Key offerings
      • Table Apple Inc. - Segment focus
    • ASUSTeK Computer Inc.
      • Table ASUSTeK Computer Inc. - Overview
      • Table ASUSTeK Computer Inc. - Product and service
      • Table ASUSTeK Computer Inc. - Key offerings
    • BBK Electronics Corp. Ltd.
      • Table BBK Electronics Corp. Ltd. - Overview
      • Table BBK Electronics Corp. Ltd. - Product and service
      • Table BBK Electronics Corp. Ltd. - Key offerings
    • Huawei Investment and Holding Co. Ltd.
      • Table Huawei Investment and Holding Co. Ltd. - Overview
      • Table Huawei Investment and Holding Co. Ltd. - Business segments
      • Table Huawei Investment and Holding Co. Ltd. - Key offerings
      • Table Huawei Investment and Holding Co. Ltd. - Segment focus
    • Lenovo Group Ltd.
      • Table Lenovo Group Ltd. - Overview
      • Table Lenovo Group Ltd. - Business segments
      • Table Lenovo Group Ltd. - Key news
      • Table Lenovo Group Ltd. - Key offerings
      • Table Lenovo Group Ltd. - Segment focus
    • Nokia Corp.
      • Table Nokia Corp. - Overview
      • Table Nokia Corp. - Business segments
      • Table Nokia Corp. - Key news
      • Table Nokia Corp. - Key offerings
      • Table Nokia Corp. - Segment focus
    • Samsung Electronics Co. Ltd.
      • Table Samsung Electronics Co. Ltd. - Overview
      • Table Samsung Electronics Co. Ltd. - Business segments
      • Table Samsung Electronics Co. Ltd. - Key news
      • Table Samsung Electronics Co. Ltd. - Key offerings
      • Table Samsung Electronics Co. Ltd. - Segment focus
    • Sony Corp.
      • Table Sony Corp. - Overview
      • Table Sony Corp. - Business segments
      • Table Sony Corp. - Key offerings
      • Table Sony Corp. - Segment focus
    • Xiaomi Corp.
      • Table Xiaomi Corp. - Overview
      • Table Xiaomi Corp. - Business segments
      • Table Xiaomi Corp. - Key offerings
      • Table Xiaomi Corp. - Segment focus
    • ZTE Corp.
      • Table ZTE Corp. - Overview
      • Table ZTE Corp. - Business segments
      • Table ZTE Corp. - Key offerings
      • Table ZTE Corp. - Segment focus
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research Methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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