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Global Mobile Application Development Platform Market 2016-2020

Global Mobile Application Development Platform Market 2016-2020

About Mobile Application Development Platform Solutions

Mobile application development platform solutions are IT solutions and services specifically designed to build, test, and run enterprise and consumer mobile applications. Mobile-first strategy in enterprises and the latest IT trends such as BYOD policies are powering the growing adoption of mobile application development solutions. Enterprises have been using mobile applications to manage their operational and business processes fluently. Mobile applications provide convenience, great user experience, functionalities, features, and other add-ons which have created significant demand for advanced mobile application development solutions such as DevOps.

Technavio’s analysts forecast the global mobile application development platform market to grow at a CAGR of 27.29% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global mobile application development platform market for 2016-2020. To calculate the market size, the report considers the revenue generated from sale of mobile application development platform solutions and services for enterprises.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Global Mobile Application Development Platform Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Adobe Systems
  • IBM
  • Kony
  • Salesforce
  • SAP
Other prominent vendors
  • Appcelerator
  • Backbase
  • Globo
  • Intellectsoft
  • Microsoft
  • Oracle
  • OutSystems
  • Red Hat
  • Sourcebits
  • Telerik
Market driver
  • Speed up time-to-market through shorter application development cycle
  • For a full, detailed list, view our report
Market challenge
  • Complexities in application integration
  • For a full, detailed list, view our report
Market trend
  • Mobile backend-as-a-service (MBaaS) on the rise
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Mobile Application Development Platform Market 2016-2020

Technavio recognizes the following companies as the key players in the global mobile application development platform market: Adobe Systems, IBM, Kony, Salesforce, and SAP.

Other Prominent Vendors in the market are: Appcelerator, Backbase, Globo, Intellectsoft, Microsoft, Oracle, OutSystems, Red Hat, Sourcebits, and Telerik.

Commenting on the report, an analyst from Technavio’s team said: “Increased adoption of BYOD and BYOA will be a key trend for market growth. Enterprises have adopted BYOD and bring your own access (BYOA) policies in industry verticals such as healthcare and retail to encourage employees to use their personal mobile devices such as tablets and smartphones at the workplace. The BYOA policies in organizations have created a huge demand for enterprise application development services. The BYOD trend is increasing at an exponential rate. More than 58% of organizations have deployed enterprise applications to support their BOYD policies.”

According to the report, increase in adoption of mobile phones and smart devices will be a key driver for market growth. The use of mobile phones and smart devices has grown exponentially worldwide. With this, the demand for advanced and specific mobile application development solutions is also growing rapidly. Organizations need applicant tracking software integrated with smartphones. Mobile phones and tablets are now being equipped with more personalized services such as location-based mobile technology. This helps companies to categorize potential customers for marketing purposes. However, the back-end process involved in this segmentation is highly complex. It includes processes such as integration with service infrastructures, integration with customer data, privacy and security policy, and creates access to information in real time.

Further, the report states that IT security concerns will be a major challenge for the market. Enterprise applications contain sensitive business information. IT security concerns in the management of mobile application are major concerns in organizations. IT managers in organizations evaluate the mobile application development platform solutions on IT security aspects. Online security concerns are the primary barrier to the adoption of cloud-based mobile application development the platform market. IT security features should be seamlessly integrated into the development phase of the enterprise mobile application platform. Security features in enterprise applications such as multifactor authentication and encryption systems cannot be neglected. Trends such as BYOD in enterprises can be successfully deployed if the enterprise applications are equipped with latest security features and National Institute of Standards and Technology (NIST) guidelines.

Companies Mentioned

Adobe Systems, IBM, Kony, Salesforce, SAP, Appcelerator, Backbase, Globo, Intellectsoft, Microsoft, Oracle, OutSystems, Red Hat, Sourcebits, Telerik.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Countries covered
      • Table Countries covered for market analysis
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market landscape
    • Market overview
    • Market size and forecast
      • Table Global mobile application development platform market 2016-2020 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by technology
    • Mobile application development platform market by IT solutions
      • Table Mobile application development platform market by IT solutions
  • Market segmentation by end-user
    • Global mobile application development platform market by end-user
      • Table Global mobile application development platform market by end-user 2015
    • BFSI
    • Telecom
    • Healthcare
    • Retail
    • Manufacturing
  • Geographical segmentation
    • Global mobile application development platform market by geography
      • Table Global mobile application development market by geography 2015
    • Americas
    • EMEA
    • APAC
  • Market drivers
    • Need to automate application development process
    • Increased use of agile application development methodologies
    • Speed up time-to-market through shorter application development cycle
    • Increase in adoption of mobile phones and smart devices
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Issues pertaining to app interoperability
    • Complexities in application integration
    • IT security concerns
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Emergence of DevOps
    • Mobile backend-as-a-service (MBaaS) on the rise
    • Increased adoption of BYOD and BYOA
    • Developers embracing Cloud IDE
      • Table Companies that raised funding for IDE solutions as of 2016 ($ millions)
  • Vendor landscape
    • Competitive landscape
      • Table Competitive landscape
    • Other prominent vendors
      • Table Other prominent vendors
  • Key vendor Profiles
    • Adobe Systems
      • Table Adobe Systems: Strategy, strength, and opportunities
      • Table Adobe Systems: Recent developments
    • IBM
      • Table IBM: Mobile service offerings
      • Table IBM: Strategy, strength, and opportunities
      • Table IBM: Recent developments
    • Kony
      • Table Kony: Products and solution offerings
      • Table Kony: Mobile application development platform
      • Table Kony: Strategy, strength, and opportunities
      • Table Kony: Recent developments
    • Salesforce.com
      • Table Salesforce.com: Cloud-based service offerings
      • Table Salesforce.com: Strategy, strength, and opportunities
      • Table Salesforce.com: Recent developments
    • SAP
      • Table SAP: Mobile technology solution
      • Table SAP: SAP Mobile Platform products
      • Table SAP: Strategy, strength, and opportunities
      • Table SAP: Recent developments
  • Appendix
    • List of abbreviations
  • Explore Technavio

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