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Global Mobile Application Market 2015-2019

About Mobile Application

The boom in the Mobile market and the upsurge in usage of smart phones are driving the market for mobile applications. Mobile applications are developed to enable users to get access to services similar to those that are received when accessing the apps through a personal computer. The adoption of mobile apps that are B2C are significantly higher than that of the mobile apps that are B2B. However, both still have higher opportunities for growth. Currently there are more than 3.17 million applications available on various app stores and a very large base of mobile application developers who develop mobile apps for app stores.

TechNavio's analysts forecast the Global Mobile Application market to grow at a CAGR of 31.05 percent over the period 2014-2019.

Covered in this Report

This report provides information about the market size and forecasts of the Global Mobile Application market for the period 2014-2019. This report also covers information about the market segmentation by its type, application category, revenue model, and geography. The three key regions covered in this report are the Americas, the EMEA region, and the APAC region.

TechNavio's report, Global Mobile Application Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the Global Mobile Application market landscape and its growth prospects in the coming years. The report also includes a profile of the key vendors operating in this market.

Key Regions

  • Americas
  • APAC
  • EMEA
Key Vendors
  • Apple
  • Google
  • King Digital Entertainment
  • Microsoft
  • Rovio Entertainment
  • Supercell
Other Prominent Vendors
  • Apptap
  • Archos Appslib
  • Bizness App
  • China Mobile
  • CrackBerry Store
  • Cydia
  • Dell Mobile Application Store
  • Getjar
  • Handmark
  • Handster
  • iVIP
  • Lg Mobile
  • Mobango
  • Ntt Docomo
  • Palm
  • PocketGear
  • SlideME
Market Driver
  • Increased Need for Staying Connected and Usage of Mobile Devices
  • For a full, detailed list, view our report
Market Challenge
  • Compatibility Issues
  • For a full, detailed list, view our report
Market Trend
  • Usage of Mobile Apps at Enterprises to Facilitate Workforce Mobility
  • For a full, detailed list, view our report
Key Questions Answered in this Report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Mobile Application Market 2015-2019

Technavio recognizes the following companies as the key players in the Global Mobile Application Market: Apple Inc., Google Inc., King Digital Entertainment plc, Microsoft Corp., Rovio Entertainment Ltd and Supercell

Other Prominent Vendors in the market are: Apptap, Archos Appslib, Bizness App, China Mobile, CrackBerry Store, Cydia, Dell Mobile Application Store, Getjar, Handmark, Handster, iVIP, LG Mobile, Mobango, NTT Docomo, Palm, PocketGear and SlideME.

Commenting on the report, an analyst from Technavio’s team said: “Usage of mobile apps to facilitate workforce mobility is one of the key trends emerging in this market. The surging number of mobile workforces worldwide has created a market for apps to suit mobile workforces. This assists organizations to attain better business outcomes from a mobile and dispersed work force.”

According to the report, one key market driver is the universal need to stay connected through mobile devices. Mobile applications are dependent on expanding smartphone and tablet usage, which are becoming an integral part of urban and semi-urban lifestyles across the globe.

Further, the report states that compatibility issue is one of the key challenges that the market faces. As mobile applications are developed from specific software development kits provided by a particular application platform provider, the developed application is compatible only with that particular application platform. Mobile applications need to be developed with features and specifications that comply with different operating systems.

Companies Mentioned

Apple, Google , King Digital Entertainment, Microsoft, Rovio Entertainment, Supercell, Apptap, Archos Appslib, Bizness App, China Mobile , CrackBerry Store, Cydia, Dell Mobile Application Store, Getjar, Handmark, Handster, iVIP, Lg Mobil, Mobango, Ntt Docomo, Palm, PocketGear, SlideME

  • Executive Summary
  • List of Abbreviations
  • Scope of the Report
    • Market Overview
    • Product Offerings
  • Market Research Methodology
    • Market Research Process
    • Research Methodology
      • Table Market Research Methodology
  • Introduction
  • Market Landscape
    • Market Overview
      • Table Types of Mobile Application
    • Market Size and Forecast
      • Table Global Mobile Application Market 2014-2019 (US$ billion)
    • Five Forces Analysis
  • Overview of Global Smartphone Market
    • Segmentation of Global Smartphone Market by OS
      • Table Global Smartphone OS Market 2013-2014
    • Global Mobile Data Traffic
      • Table Global Mobile Data Traffic 2014-2019 (Units Exabytes)
    • Overview of Mobile App Downloads
  • Market Segmentation by Type
    • Table Global Mobile Application Market by Type 2014
    • Table Number of Free and Paid Downloads in Global Mobile Application Market 2012-2017 (units in billions)
  • Market Segmentation by Application Category
    • Overview of Mobile Application
      • Table Global Mobile Application Market by Application Category
      • Global Mobile Application Category Description
    • Global Mobile Application Market Category Share by Revenue
      • Table Global Mobile Application Market Category Share by Revenue 2014
  • Market Segmentation by Revenue Model
    • Table Global Mobile Application Revenue Model
    • Table Global Mobile Application Revenue Model in 2014
    • Advertising
      • Pay Per Download
      • In-App Purchase
      • Freemium
      • Subscription
  • Market Segmentation by Geography
    • Table Market Segmentation by Geography in 2014
  • Buying Criteria
  • Market Growth Drivers
    • Table Number of Internet Users through Mobile Devices 2012-2017 (billion)
    • Table Number of Internet Users Worldwide 2010-2014 (units in billions)
    • Table Global Social Networking Users 2011-2018 (in billion)
  • Drivers and their Impact
  • Market Challenges
  • Impact of Drivers and Challenges
  • Market Trends
    • Table Global Distribution of LTE Subscriptions by Region in 2014
  • Trends and their Impact
  • Vendor Landscape
    • Competitive Scenario
      • Table Some Mobile Application Developers by Region
    • Major Key Vendors in Global Mobile Application Market
    • Other Prominent Vendors
      • Archos Appslib
      • Apptap
      • Bizness App
      • CrackBerry Store
      • Cydia
      • Getjar
      • Handmark
      • LG Mobile
      • Mobango
      • Palm
      • PocketGear
      • SlideME
  • Key Vendor Analysis
    • Apple
      • Key Facts
      • Business Overview
      • Product Segmentation by Revenue
        • Table Product Segmentation of Apple by Revenue 2013
        • Table Product Segmentation of Apple by Revenue 2012 and 2013 (US$ billion)
      • Geographical Segmentation by Revenue
        • Table Geographical Segmentation of Apple by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Google
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Google: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Google: Business Segmentation by Revenue 2012 and 2013 (US$ million)
      • Geographical Segmentation by Revenue 2013
        • Table Google: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • King
      • Key Facts
      • Business Overview
      • Business Segmentation
        • Table King: Business Segmentation 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table King: Business Segmentation by Revenue 2012 and 2013 (US$ million)
      • Geographical Segmentation by Revenue 2013
        • Table King: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Microsoft
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Microsoft: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Microsoft: Business Segmentation by Revenue 2012 and 2013(US$ billion)
      • Geographical Segmentation by Revenue 2013
        • Table Microsoft: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
    • Rovio Entertainment
      • Key Facts
      • Business Overview
      • Product Segmentation
        • Table Rovio Entertainment: Product Segmentation
      • Geographical Presence
        • Table Rovio Entertainment: Geographical Presence
      • Recent Developments
      • SWOT Analysis
    • Supercell
      • Key Facts
      • Business Overview
      • Geographical Segmentation
        • Table Supercell: Geographical Segmentation
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
  • Other Reports in this Series

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