Global Metallic Pigments Market 2017-2021
About Metallic Pigments
Metallic pigments are inorganic pigments with metallic characteristics. These pigments are flake-shaped metallic particles that are available as pastes, powders, pellets, suspensions, or color concentrates. Metallic pigments usually consist of aluminum, gold, zinc, bronze, stainless steel, and nickel. These pigments are used in anticorrosion, heat resistant, reflective, and conductive coatings.
Technavio’s analysts forecast the global metallic pigments market to grow at a CAGR of 7.44% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global metallic pigments market for 2017-2021. To calculate the market size, the report considers the revenue generated through the sales of metallic pigments for applications in paints and coatings, plastics, printing inks, cosmetics, and others, including textile, electronics, and construction applications.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Metallic Pigments Market 2017-2021
Technavio recognizes the following companies as the key players in the global metallic pigments market: ALTANA, BASF, Carl Schlenk, Silberline Manufacturing, and Sun Chemical.
Other Prominent Vendors in the market are: Asahi Kasei Chemicals, Carlfors Bruk, Metaflake, Sudarshan Chemical Industries, Toyal America, The Arasan Aluminium Industries, and Umicore.
Commenting on the report, an analyst from Technavio’s team said: “One trend in market is lack of product differentiation. Local vendors provide decorative paints and coatings at a cheaper rate than those offered by the international players. Flexible payment methods and low prices attract customers toward local vendors, affecting the sales of the international brands. Therefore, international players need to concentrate on differentiating their products in terms of quality and services to attract customers and maintain brand loyalty. For instance, Sun Chemical, a member of DIC Group, has launched Benda-Lutz, a high-performance metallic pigment with VOC-free aluminum preparation for coatings and inks. These solvent-free pigments are non-flammable and offer greater advantages during shipping, storage, handling, and dosing.”
According to the report, one driver in market is increasing demand from printing inks and packaging industry. The considerable growth of fast-moving consumer goods, including food and beverages and pharmaceuticals, is fostering the growth of the global packaging market. Packaging provides barrier protection against heat, gases, and external environmental agents for a variety of consumer goods. Along with barrier protection, packaging also enhances the visual and aesthetic appeal of a product and makes the product unique among the available counterparts, which is attributable as a unique selling point. Metallic pigments are used for printing and for imparting color to the packaging material.
Further, the report states that one challenge in market is high cost of metallic pigments. End-users such as paints and coatings, plastics and packaging, cosmetics, and automotive industries are employing metallic pigments in their offerings. Metallic pigments have superior hiding power, impart luster, and offer a wider choice of colors. The demand for metallic pigments in these applications is high due to their visual effect. The increased acceptance of these products has resulted in competitive pricing with other dyes and pigments that dominate the market. The high prices of metallic pigments are expected to be a setback. This limits their exploration in applications that are not being considered as potential end-users for metallic pigments.
ALTANA, BASF, Carl Schlenk, Silberline Manufacturing, Sun Chemical, Asahi Kasei Chemicals, Carlfors Bruk, Metaflake, Sudarshan Chemical Industries, Toyal America, The Arasan Aluminium Industries, Umicore.