Global Massage Equipment Market 2019-2023
Global Massage Equipment Market: About this market
Massagers can be electric or non-electric and are used in both the residential and commercial segments. Technavio’s massage equipment market analysis considers sales from massage chairs and sofas, back massagers, handheld massagers, neck and shoulder massagers, and others. Our analysis also considers the sales of massage equipment in APAC, Europe, North America, South America, and MEA. In 2018, the massage chairs and sofas segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as technological innovations and increasing spending on health and wellness products will play a significant role in the massage chairs and sofas segment to maintain its market position. Also, our global massage equipment market report also looks at factors such as the proliferation of technologically advanced massage equipment, growing wellness tourism industry, evolving middle-class population, and increasing disposable income. However, shift to traditional massage therapies, disadvantages of electric massage equipment, fluctuation in raw material prices may hamper the growth of the massage equipment industry over the forecast period.
Global Massage Equipment Market: Overview
Proliferation of technologically advanced massage equipment
The intense competition in the global massage equipment market, coupled with the rapid expansion of technology, has revitalized the taste and preferences of buyers in such a way that many consumers prefer to purchase more technically updated equipment. Most of the product innovations in the global massage equipment market are related to technology, performance, features, and design. In additionAlso, customers seek equipment that can perform multiple tasks with minimal resources. One of the major vendors operating in the global massage equipment market, offers massage chair which is embedded with features, such as auto body scanning, heating, dual air pumps, stereo speakers, bluetooth Bluetooth connectivity, and a touch switch. This demand for technologically advanced massage equipment will lead to the expansion of the global massage equipment market at a CAGR of almost 7% during the forecast period.
Introduction of portable massage equipment
Portable massage equipment or handheld massage equipment has gained traction among different group of consumers. Handheld massage equipment offers an effective way of providing comfort to users by transmitting the right amount of pressure and vibrations to the muscles. Moreover, these types of massage equipment provide instant relief for pain in different parts of the body, such as neck pain, shoulder pain, and foot pain. The technological upgradation of handheld massage equipment coupled with greater awareness among people have played a vital role in further increasing the revenue from the portable massage equipment segment. This development is expected to have a positive impact on the overall market growth.
For the detailed list of factors that will drive the global massage equipment market during the forecast period 2019-2023, click here.
With the presence of several major players, the global massage equipment market is fragmented. Technavio’s robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading massage equipment manufacturers, that include JSB Healthcare, Kelvin Electric Trading Co. Ltd., OSIM International Pte. Ltd., Panasonic Corp., Prospera Corp., and Xiamen Comfort Science & Technology Group Co. Ltd.
Also, the massage equipment market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.
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