Global Low-Alcohol Beverages Market 2023-2027

Global Low-Alcohol Beverages Market 2023-2027

Technavio has been monitoring the low-alcohol beverages market and it is poised to grow by 6204.25 million L during 2022-2027, accelerating at a CAGR of 4.1% during the forecast period. Our report on the low-alcohol beverages market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing health consciousness among consumers, government reforms, and the growing global beer market.

Technavio's low-alcohol beverages market is segmented as below:

By Distribution Channel

  • Off-trade
  • On-trade
By Product
  • Low alcohol beer
  • Low alcohol wine
  • Low alcohol RTD
  • Low alcohol cider
  • Low alcohol spirits
By Geographical Landscape
  • Europe
  • North America
  • APAC
  • South America
  • Middle East and Africa
This study identifies the increase in demand for gluten-free and low-calorie beer as one of the prime reasons driving the low-alcohol beverages market growth during the next few years. Also, increasing online sales of alcoholic drinks and increased consumption of alcoholic beverages among women will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the low-alcohol beverages market covers the following areas:
  • Low-alcohol beverages market sizing
  • Low-alcohol beverages market forecast
  • Low-alcohol beverages market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading low-alcohol beverages market vendors that include Accolade Wines Australia Ltd., Allagash Brewing Co., Anheuser Busch InBev SA NV, Asahi Group Holdings Ltd., Bacardi Ltd., Beam Suntory Inc., Bells Brewery Inc., Carlsberg Breweries AS, CODYs Drinks International GmbH, Constellation Brands Inc., Curious Elixirs, Diageo Plc, Heineken NV, Kirin Holdings Co. Ltd., Molson Coors Beverage Co., New Belgium Brewing Co. Inc., Olvi Plc, Royal Unibrew AS, Sapporo USA Inc., and The Boston Beer Co. Inc. Also, the low-alcohol beverages market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary - Chart on Market Overview
      • Table Executive Summary - Data Table on Market Overview
      • Table Executive Summary - Chart on Global Market Characteristics
      • Table Executive Summary - Chart on Market by Geography
      • Table Executive Summary - Chart on Market Segmentation by Distribution Channel
      • Table Executive Summary - Chart on Market Segmentation by Product
      • Table Executive Summary - Chart on Incremental Growth
      • Table Executive Summary - Data Table on Incremental Growth
      • Table Executive Summary - Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Global - Market size and forecast 2022-2027 (million L)
      • Table Chart on Global Market- Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market- Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global low-alcohol beverages market 2017 - 2021
      • Table Historic Market Size - Data table on global low-alcohol beverages market 2017 - 2021 (million L)
    • Distribution Channel Segment Analysis 2017 - 2021
      • Table Historic Market Size - Distribution Channel Segment 2017 - 2021 (million L)
    • Product Segment Analysis 2017 - 2021
      • Table Historic Market Size - Product Segment 2017 - 2021 (million L)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic Market Size - Geography Segment 2017 - 2021 (million L)
    • Country Segment Analysis 2017 - 2021
      • Table Historic Market Size - Country Segment 2017 - 2021 (million L)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between 2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers - Impact of key factors in 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers - Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants - Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes - Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry - Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by Distribution Channel
    • Market segments
      • Table Chart on Distribution Channel - Market share 2022-2027 (%)
      • Table Data Table on Distribution Channel - Market share 2022-2027 (%)
    • Comparison by Distribution Channel
      • Table Chart on Comparison by Distribution Channel
      • Table Data Table on Comparison by Distribution Channel
    • Off-trade - Market size and forecast 2022-2027
      • Table Chart on Off-trade - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Off-trade - Market size and forecast 2022-2027 (million L)
      • Table Chart on Off-trade - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Off-trade - Year-over-year growth 2022-2027 (%)
    • On-trade - Market size and forecast 2022-2027
      • Table Chart on On-trade - Market size and forecast 2022-2027 (million L)
      • Table Data Table on On-trade - Market size and forecast 2022-2027 (million L)
      • Table Chart on On-trade - Year-over-year growth 2022-2027 (%)
      • Table Data Table on On-trade - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Distribution Channel
      • Table Market opportunity by Distribution Channel (million L)
  • Market Segmentation by Product
    • Market segments
      • Table Chart on Product - Market share 2022-2027 (%)
      • Table Data Table on Product - Market share 2022-2027 (%)
    • Comparison by Product
      • Table Chart on Comparison by Product
      • Table Data Table on Comparison by Product
    • Low alcohol beer - Market size and forecast 2022-2027
      • Table Chart on Low alcohol beer - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Low alcohol beer - Market size and forecast 2022-2027 (million L)
      • Table Chart on Low alcohol beer - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Low alcohol beer - Year-over-year growth 2022-2027 (%)
    • Low alcohol wine - Market size and forecast 2022-2027
      • Table Chart on Low alcohol wine - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Low alcohol wine - Market size and forecast 2022-2027 (million L)
      • Table Chart on Low alcohol wine - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Low alcohol wine - Year-over-year growth 2022-2027 (%)
    • Low alcohol RTD - Market size and forecast 2022-2027
      • Table Chart on Low alcohol RTD - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Low alcohol RTD - Market size and forecast 2022-2027 (million L)
      • Table Chart on Low alcohol RTD - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Low alcohol RTD - Year-over-year growth 2022-2027 (%)
    • Low alcohol cider - Market size and forecast 2022-2027
      • Table Chart on Low alcohol cider - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Low alcohol cider - Market size and forecast 2022-2027 (million L)
      • Table Chart on Low alcohol cider - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Low alcohol cider - Year-over-year growth 2022-2027 (%)
    • Low alcohol spirits - Market size and forecast 2022-2027
      • Table Chart on Low alcohol spirits - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Low alcohol spirits - Market size and forecast 2022-2027 (million L)
      • Table Chart on Low alcohol spirits - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Low alcohol spirits - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Product
      • Table Market opportunity by Product (million L)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Europe - Market size and forecast 2022-2027 (million L)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 (million L)
      • Table Data Table on North America - Market size and forecast 2022-2027 (million L)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • APAC - Market size and forecast 2022-2027
      • Table Chart on APAC - Market size and forecast 2022-2027 (million L)
      • Table Data Table on APAC - Market size and forecast 2022-2027 (million L)
      • Table Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • South America - Market size and forecast 2022-2027
      • Table Chart on South America - Market size and forecast 2022-2027 (million L)
      • Table Data Table on South America - Market size and forecast 2022-2027 (million L)
      • Table Chart on South America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on South America - Year-over-year growth 2022-2027 (%)
    • Middle East and Africa - Market size and forecast 2022- 2027
      • Table Chart on Middle East and Africa - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Middle East and Africa - Market size and forecast 2022-2027 (million L)
      • Table Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 (million L)
      • Table Data Table on US - Market size and forecast 2022-2027 (million L)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • China - Market size and forecast 2022-2027
      • Table Chart on China - Market size and forecast 2022-2027 (million L)
      • Table Data Table on China - Market size and forecast 2022-2027 (million L)
      • Table Chart on China - Year-over-year growth 2022-2027 (%)
      • Table Data Table on China - Year-over-year growth 2022-2027 (%)
    • Germany - Market size and forecast 2022-2027
      • Table Chart on Germany - Market size and forecast 2022-2027 (million L)
      • Table Data Table on Germany - Market size and forecast 2022-2027 (million L)
      • Table Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • UK - Market size and forecast 2022-2027
      • Table Chart on UK - Market size and forecast 2022-2027 (million L)
      • Table Data Table on UK - Market size and forecast 2022-2027 (million L)
      • Table Chart on UK - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UK - Year-over-year growth 2022-2027 (%)
    • France - Market size and forecast 2022-2027
      • Table Chart on France - Market size and forecast 2022-2027 (million L)
      • Table Data Table on France - Market size and forecast 2022-2027 (million L)
      • Table Chart on France - Year-over-year growth 2022-2027 (%)
      • Table Data Table on France - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography (million L)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Increasing health consciousness among consumers
      • Government reforms
      • Growing global beer market
    • Market challenges
      • Availability of counterfeit products
      • Huge availability of substitute products
      • Stringent government standards and regulations
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Increase in demand for gluten-free and low-calorie beer
      • Increasing online sales of alcoholic drinks
      • Increased consumption of alcoholic beverages among women
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Accolade Wines Australia Ltd.
      • Table Accolade Wines Australia Ltd. - Overview
      • Table Accolade Wines Australia Ltd. - Product / Service
      • Table Accolade Wines Australia Ltd. - Key offerings
    • Anheuser Busch InBev SA NV
      • Table Anheuser Busch InBev SA NV - Overview
      • Table Anheuser Busch InBev SA NV - Business segments
      • Table Anheuser Busch InBev SA NV - Key offerings
      • Table Anheuser Busch InBev SA NV - Segment focus
    • Asahi Group Holdings Ltd.
      • Table Asahi Group Holdings Ltd. - Overview
      • Table Asahi Group Holdings Ltd. - Business segments
      • Table Asahi Group Holdings Ltd. - Key news
      • Table Asahi Group Holdings Ltd. - Key offerings
      • Table Asahi Group Holdings Ltd. - Segment focus
    • Bacardi Ltd.
      • Table Bacardi Ltd. - Overview
      • Table Bacardi Ltd. - Product / Service
      • Table Bacardi Ltd. - Key offerings
    • Beam Suntory Inc.
      • Table Beam Suntory Inc. - Overview
      • Table Beam Suntory Inc. - Product / Service
      • Table Beam Suntory Inc. - Key offerings
    • Bells Brewery Inc.
      • Table Bells Brewery Inc. - Overview
      • Table Bells Brewery Inc. - Product / Service
      • Table Bells Brewery Inc. - Key offerings
    • Carlsberg Breweries AS
      • Table Carlsberg Breweries AS - Overview
      • Table Carlsberg Breweries AS - Business segments
      • Table Carlsberg Breweries AS - Key offerings
      • Table Carlsberg Breweries AS - Segment focus
    • CODYs Drinks International GmbH
      • Table CODYs Drinks International GmbH - Overview
      • Table CODYs Drinks International GmbH - Product / Service
      • Table CODYs Drinks International GmbH - Key offerings
    • Constellation Brands Inc.
      • Table Constellation Brands Inc. - Overview
      • Table Constellation Brands Inc. - Business segments
      • Table Constellation Brands Inc. - Key offerings
      • Table Constellation Brands Inc. - Segment focus
    • Diageo Plc
      • Table Diageo Plc - Overview
      • Table Diageo Plc - Business segments
      • Table Diageo Plc - Key offerings
      • Table Diageo Plc - Segment focus
    • Heineken NV
      • Table Heineken NV - Overview
      • Table Heineken NV - Business segments
      • Table Heineken NV - Key offerings
      • Table Heineken NV - Segment focus
    • Molson Coors Beverage Co.
      • Table Molson Coors Beverage Co. - Overview
      • Table Molson Coors Beverage Co. - Business segments
      • Table Molson Coors Beverage Co. - Key offerings
      • Table Molson Coors Beverage Co. - Segment focus
    • New Belgium Brewing Co. Inc.
      • Table New Belgium Brewing Co. Inc. - Overview
      • Table New Belgium Brewing Co. Inc. - Product / Service
      • Table New Belgium Brewing Co. Inc. - Key offerings
    • Olvi Plc
      • Table Olvi Plc - Overview
      • Table Olvi Plc - Business segments
      • Table Olvi Plc - Key offerings
      • Table Olvi Plc - Segment focus
    • The Boston Beer Co. Inc.
      • Table The Boston Beer Co. Inc. - Overview
      • Table The Boston Beer Co. Inc. - Product / Service
      • Table The Boston Beer Co. Inc. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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