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Global Liquid Detergent Market 2017-2021

Global Liquid Detergent Market 2017-2021

About Liquid Detergent

Liquid detergents are increasingly being used by consumers as they are easy to dilute and can be used in both cold and warm water.

Technavio’s analysts forecast the global liquid detergent market to grow at a CAGR of 8.18% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global liquid detergent market for 2017-2021. To calculate the market size, the report considers the sales value in the global liquid detergent market.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • Europe
  • MEA
Technavio's report, Global Liquid Detergent Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

key vendors
  • Church & Dwight
  • Henkel
  • P&G
  • The Clorox Company
  • Unilever
Other prominent vendors
  • Bombril
  • Colgate-Palmolive
  • Jyothy Laboratories
  • Fena
  • Godrej Consumer Products
  • Saraya Goodmaid
  • KAO Group
  • LG Household & Health Care
  • Lion
  • method products
  • McBride
  • NIRMA
  • Nakoma Products
  • PZ Cussons (UK)
  • Reckitt Benckiser
  • RSPL Group
  • Sears Daily Necessities
  • Seventh Generation
  • Spotless Iberia
  • USA Detergents
  • Zhejiang Yuanmin Technology
Market driver
  • Growing demand for eco-friendly liquid detergents
  • For a full, detailed list, view our report
Market challenge
  • Pricing wars
  • For a full, detailed list, view our report
Market trend
  • Marketing initiatives
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


  • Executive summary
  • Scope of the report
  • Research Methodology
  • Introduction
    • Key market highlights
  • Market landscape
    • Global laundry care products
      • Table Overview of global laundry care products market
    • Global liquid detergent market
      • Table Global liquid detergent market 2016-2021 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by product type
    • Table Global liquid detergent market by product type
    • Table Global liquid detergent market by product type 2016 and 2021 (% of revenue)
    • Global inorganic liquid detergent market
      • Table Global inorganic liquid detergent market 2016-2021 ($ billions)
    • Global organic liquid detergent market
      • Table Global organic liquid detergent market 2016-2021 ($ billions)
  • Market segmentation by end user
    • Table Global liquid detergent market by end user
    • Table Global liquid detergent market by end user 2016 and 2021 (% of revenue)
    • Global liquid detergent market for babies
      • Table Global liquid detergent market for babies 2016-2021 ($ billions)
    • Global liquid detergent market for adults
      • Table Global liquid detergent market for adults 2016-2021 ($ billions)
  • Market segmentation by retail format
    • Table Global liquid detergent market by retail format: Overview
    • Table Global liquid detergent market by retail format 2016 (% of revenue)
    • Table Global liquid detergent market by retail format 2021 (% of revenue)
    • Table Global liquid detergent market by retail format 2016-2021 (by revenue in $ billions)
  • Geographical segmentation
    • Table Geographical segmentation of global liquid detergent market 2016 and 2021 (% of revenue)
    • Liquid detergent market in the Americas
      • Table Liquid detergent market in the Americas 2016-2021 ($ billions)
    • Liquid detergent market in APAC
      • Table Liquid detergent market in APAC 2016-2021 ($ billions)
    • Liquid detergent market in Europe
      • Table Liquid detergent market in Europe 2016-2021 ($ billions)
    • Liquid detergent market in MEA
      • Table Liquid detergent market in MEA 2016-2021 ($ billions)
  • Key leading countries
    • Table Key leading countries
    • US
      • Table Key vendor ranking in liquid detergent market in the US 2016
    • China
    • UK
      • Table Key vendor ranking in liquid detergent market in the UK 2016
  • Market drivers
    • Growing demand for eco-friendly liquid detergents
    • Rising popularity of concentrated liquid detergents
    • Development of convenient packaging options
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Risk of non-biodegradation and biohazards
    • Certification requirements for different product lines
    • Pricing wars
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Marketing initiatives
    • Introduction of liquid laundry detergent pods
    • Growth in online retail for personal care products
  • Vendor landscape
    • Competitive scenario
      • Table Major players in global liquid detergent market 2016
      • Table Global liquid detergent market: Radar chart analysis
    • Church & Dwight
      • Table Church & Dwight: Business segmentation by revenue 2015
      • Table Church & Dwight: Business segmentation by revenue 2014 and 2015 ($ millions)
      • Table Church & Dwight: Geographical segmentation by revenue 2015
    • Henkel
      • Table Henkel: Business segmentation by revenue 2015
      • Table Henkel: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table Henkel: Geographical segmentation by revenue 2015
    • P&G
      • Table P&G: Business segmentation by revenue 2016
      • Table P&G: Geographical segmentation by revenue 2016
    • The Clorox Company
      • Table The Clorox Company: Business segmentation by revenue 2016
    • Unilever
      • Table Unilever: Business segmentation by revenue 2015
      • Table Unilever: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table Unilever: Geographical segmentation by revenue 2015
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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