Global Games Market 2015-2019
The popularity of PCs and electronic devices have led to the development and commercialization of gaming. Electronic systems used to play video games are known as platforms. The different types of platforms are TVs, consoles, mobile devices, PCs, and others. There are various types of games available for different gaming platforms. Video games are available in two major formats, physical and digital.
Technavio's analysts forecast the global gaming market to grow at a CAGR of 6.59% over the period 2014-2019.
Covered in this report
This report covers the present scenario and the growth prospects of the global gaming market for the period 2015-2019. To calculate the market size, the report considers revenue generated from the following types of games:
Technavio Announces the Publication of its Research Report – Global Gaming Market 2015-2019
Technavio recognizes the following companies as the key players in the Global Gaming Market: Activision Blizzard, Electronic Arts, Microsoft, Sony and Tencent Holdings
Other Prominent Vendors in the market are: Apple, Changyou, DeNA, Disney, Facebook, Google, GREE, GungHo Entertainment, King Digital Entertainment, Konami, Namco Bandai, NCSoft, NetEase, NetEase, Nintendo, Sega, Square Enix, Take-Two Interactive, Ubisoft and Zynga
Commenting on the report, an analyst from Technavio’s team said: “A major trend in the market is the increasing adoption of virtual reality (VR) and smartwatches, which is the fifth-most popular screen for gaming in the current market scenario after TV screens, PCs, floating screens, and personal screens.”
According to the report, the TV console games segment was the leading segment in the global gaming market in 2014, and will continue to dominate the market during the forecast period. These games have high penetration in developed countries like the US, Germany, and the UK. The hardware for the games is relatively expensive compared to computer or mobile screens. The varied demographics of end-users for TV console games is a huge driver — the segment caters to both children and adults, forcing marketers to find the best technique to reach every consumer segment. The improving lifestyle of gamers, with the availability of gaming specific peripherals, is another major factor contributing to the growth of the segment.
Further, the report states that the market has been facing stiff competition from mobile and PC platforms since 2009.
Activision Blizzard, Electronic Arts, Microsoft, Sony, Tencent Holdings, Apple, Changyou, DeNA, Disney, Facebook, Google, GREE, GungHo Entertainment, King Digital Entertainment, Konami, Namco Bandai, NCSoft, NetEase, NetEase, Nintendo, Sega, Square Enix, Take-Two Interactive, Ubisoft, Zynga
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