Global Flavored Milk Market 2016-2020
About Flavored Milk
Flavored milk is made with milk, sugar, colorings, and artificial or natural flavorings. Flavored milk provides the same essential nine nutrients as plain white milk. The demand for flavored milk is expected to increase during the forecast period mainly due to the fact that flavored milk is increasingly being preferred as a drink to be consumed after workout sessions. Researches have shown that chocolate milk contains the perfect ratio of carbohydrate to protein to hasten the recovery after an intense workout.
Technavio’s analysts forecast the global flavored milk market to grow at a CAGR of 10.16% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global flavored milk market for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail sales of flavored milk products to individual consumers.The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Flavored Milk Market 2016-2020
Technavio recognizes the following companies as the key players in the global flavored milk market: China Mengniu Dairy Company, Danone, GCMMF, Inner Mongolia Yili Industrial Group, and Nestlé.
Other prominent vendors in the market are: Arla Foods, Associated Milk Producers, Bright Food, Dairy Farmers of America, Dean Foods, FrieslandCampina, Grupo Lala, Land O’ Lakes, Morinaga Milk Industry, and Muller.
Commenting on the report, an analyst from Technavio’s team said: “One of latest trends in the market is new flavors. Another trend emerging in the market is the launch of products with new flavors. Vendors are expanding their flavor portfolio by releasing new flavors of the products to keep the interest of consumers alive in the market. In March 2016, Prairie Dairy Farms launched two new flavors for its Peeps flavored milk. The two new flavors offered by the vendor are strawberry créme and orange créme. In September 2015, Lewis Road Creamery introduced two new flavors, coffee and vanilla, for its flavored milk. In September 2014, Natrel introduced new flavors in its flavored milk segment such as maple, caramel latte, and dark chocolate. In September 2014, Nestlé added two limited edition flavors, thin mint and caramel coconut, to its Girl Scout flavored milk products.”
According to the report, one of the primary drivers in the market is inclusion of flavored milk as part of school meal plans. The inclusion of flavored milk as part of school meal plans in various countries such as the US and India will help the market grow during the forecast period. The increased consumption of flavored milk by children has led to a decrease in their consumption of soft drinks and other beverages. Several professional health organizations such as the American Academy of Pediatrics and the American Academy of Pediatric Dentistry support the consumption of flavored milk by children. Flavored milk provides three of the five nutrients that fall short in children's diet, which are calcium, potassium, and magnesium; it also provides four of the seven nutrients in adult diet, which are vitamin A, calcium, magnesium, and potassium.
Further, the report states that one major challenge in the market is milk allergy and intolerance. Like many other food products, milk can cause allergic reactions in humans. It is estimated that food allergies affect about 220-250 million people worldwide. Milk allergy can be due to a reaction to one or more of the proteins present in the milk. A milk allergy is different from lactose intolerance. The former is an immune reaction to food protein, the latter is a non-allergenic food sensitivity related to a person’s inability to produce the enzyme lactase, which is required to digest milk.
China Mengniu Dairy Company, Danone, GCMMF, Inner Mongolia Yili Industrial Group, Nestlé, Arla Foods, Associated Milk Producers, Bright Food, Dairy Farmers of America, Dean Foods, FrieslandCampina, Grupo Lala, Land O’ Lakes, Morinaga Milk Industry, Muller.
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