About Field Force Automation
FFA employs a combination of technologies to gather information in real time. The solution makes use of devices, such as PCs, tablets, mobile phones, PDAs, and wireless devices to collect and report data from the field to back-end systems (CRM, ERP, or accounting systems) through wireless connectivity. This allows constant updating of information directly from the field to reduce delays and eliminate manual errors such as double entry of data. This not only increases the productivity, but also helps plan delivery schedules, monitor field workers, and reduces inventory maintaining tasks through real-time information.
Technavio’s analysts forecast the global field force automation (FFA) market to grow at a CAGR of 12.8% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global field force automation (FFA) market for 2016-2020. To calculate the market size, the report considers the revenue generated from the sales of FFA solutions. The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Field Force Automation (FFA) Market 2016-2020
Technavio recognizes the following companies as the key players in the global field force automation (FFA) market: ClickSoftware, IFS, Oracle, and Servicemax.
Other Prominent Vendors in the market are: Astea International, AT&T, BT Global Services, CGI, Clevest, Commdel, Ericsson, FieldEZ, GE, IBCS Group, Infosys, Mobiwork, Openstream, PHI Data, Retriever Communications, Trasys, Ventyx, Verizon, ViryaNet, Wenn Soft, and Zebra Technologies.
Commenting on the report, an analyst from Technavio’s team said: “The growing adoption of predictive analytics will be a key trend for market growth. In some industries, technicians are required to make multiple visits to a customer site to ensure that the unit is working properly. A technician may also have to visit at regular intervals even if the unit is performing perfectly well. Although this may be useful for the customer, it adds unnecessary costs for the service provider. Therefore, to reduce this cost, service providers provide predictive analysis feature, which monitors the FFA solutions and alert technicians if the unit exceeds a specified level. Therefore, predictive analysis saves expenses but also helps resolve issues before they occur.”
According to the report, the major key driver for market growth will be the need to control and reduce cost. The quality of customer service has emerged as an important criterion for organizations to differentiate themselves in the competitive market landscape. It is imperative for companies to satisfy and retain customers to cope with growing competitive pressures. Companies are also focusing on service delivery to retain customers. However, the costs of service have risen in response to an expanding scope of service needs. Companies have to formulate strategies to optimize and improve the effectiveness of their field force - to reduce service delivery costs.
Further, the report states that data security and privacy concerns will be a challenge for the market. As mobile devices are more vulnerable to unauthorized theft and data loss, there is increased pressure on FFA solutions providers to offer advanced security features embedded with the applications. The risk of data theft has expanded since critical data is now available outside the enterprise premises. There have been instances of companies losing confidential corporate information after devices were stolen or misplaced. In addition, the risk of cyber threats multiplies when business applications are used on a public network. Vendors have to make additional outlays for R&D to develop these advanced solutions. A delay may deter end-users from implementing mobile security solutions.
ClickSoftware, IFS, Oracle, Servicemax, Astea International, AT&T, BT Global Services, CGI, Clevest, Commdel, Ericsson, FieldEZ, GE, IBCS Group, Infosys, Mobiwork, Openstream, PHI Data, Retriever Communications, Trasys, Ventyx, Verizon, ViryaNet, Wenn Soft, and Zebra Technologies.
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