Global Feminine Douching Products Market 2016-2020
About Feminine Douching Products
Douching is a method to wash or clean out the vagina, usually with a mixture of vinegar and water in a douche spray, which injects the liquid into the desired parts. In recent years, the innovations related to douching have resulted in the introduction of new products with several new features, scents, shapes, and sizes. Douches sold in supermarkets and drugstores contain antiseptics and fragrances. These douches are pre-packaged mixes of baking soda, water, and vinegar or iodine.
Technavio’s analysts forecast the global feminine douching products market to grow at a CAGR of 0.61% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global feminine douching products market for 2016-2020. To calculate the market size, the report considers the revenue generated from retail sales of feminine douching products through the following distribution channels.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Feminine Douching Products Market 2016-2020
Technavio recognizes the following companies as the key players in the global feminine douching products market: Adam & Eve, California Exotic, C.B. Fleet, and Prestige Brands.
Other Prominent Vendors in the market are: GST Corporation, Lake Consumer Products, Natureplex, Curve Novelties, Pipedream Products, Nasstoys, Cara, and Wise Woman Herbals.
Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is growth saturation of developed markets. The steady growth of the feminine douching products market in recent years, particularly in developed countries, can be attributed to the combined effect of the growing variety of these products and the shifting consumer mindset. This has led to a steady increase in the demand for feminine douching products between 2010 and 2015. However, this growth trend is likely to be short-lived and is expected to slow down by the end of the decade in developed economies, where the market is nearing saturation soon. Manufacturers and investors of douching products in these countries will begin to shift their focus toward developing economies where this market began to grow much later and will continue its growth for another decade or so.”
According to the report, one driver in the market is increase in awareness of health and hygiene. There is a notable rise in awareness of health and hygiene among women when compared to the last decade. This has had a significant impact on their buying behavior. The increase in awareness can be attributed to several factors such as a rise in education level among the female population, coupled with a rise in the number of working women. This has had a significant influence on the demand for various feminine hygiene products, especially in developing countries such as India and China. Awareness among women in rural areas, predominantly in developed countries, has also increased, thereby leading to a gradual adoption of these products. Various campaigns and seminars are conducted in schools and colleges worldwide about the safety measures to be taken while using hygiene products, thus creating a positive environment for their use. Thus, with an increase in such initiatives, the urge to use hygiene products such as douches will grow in coming years.
Further, the report states that one challenge in the market is rise in cases of infections. Over the years, concerns have been raised against the use of vaginal douches as they cause several side-effects that can affect the general health of users. According to many doctors across the world, women should not douche as it can alter and change the necessary balance of bacteria present in the vagina, as well as the natural acidity in a healthy vagina. A healthy vagina generally has a balance of good and harmful bacteria. The balance of bacteria helps maintain an acidic environment, which protects the vagina from infections or irritation. However, douches wash away all or most of the bacteria, thereby creating an imbalance and leading to a yeast infection or bacterial vaginosis. This is because douching can push the bacteria, causing the infection to move up into the fallopian tubes, uterus, and ovaries, which can lead to other diseases such as pelvic inflammatory disease. Furthermore, there is increased concern regarding genital talc, often used as an ingredient in combination with douching, which may increase the risk of cancer among women.
Adam & Eve, California Exotic, C.B. Fleet, Prestige Brands, GST Corporation, Lake Consumer Products, Natureplex, Curve Novelties, Pipedream Products, Nasstoys, Cara, Wise Woman Herbals.
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