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Global Electric Toothbrush Market 2018-2022

Global Electric Toothbrush Market 2018-2022

About Electric Toothbrush

An electric toothbrush, alternatively known as a powered toothbrush, is a premium oral care product used for various preventive oral care measures.

Technavio’s analysts forecast the global electric toothbrush market to grow at a CAGR of 7.8% during the period 2018-2022.

Covered in this report

The report covers the present scenario and the growth prospects of the global electric toothbrush market for 2018-2022. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Global Electric Toothbrush Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Church & Dwight
  • Colgate-Palmolive
  • Koninklijke Philips
  • OMRON
  • Panasonic
  • Procter & Gamble
Market driver
  • Rising prevalence of periodical diseases
  • For a full, detailed list, view our report
Market challenge
  • High cost of electric toothbrush
  • For a full, detailed list, view our report
Market trend
  • Innovative products for oral care
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2022 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Press Release

Technavio Announces the Publication of its Research Report – Global Electric Toothbrush Market 2018-2022

Technavio recognizes the following companies as the key players in the global electric toothbrush market: Church & Dwight, Colgate-Palmolive, Koninklijke Philips, OMRON, Panasonic, and Procter & Gamble.

Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is innovative products for oral care. With the growing preference of innovative oral care products, vendors in the electric toothbrush market are focusing on introducing the smart electric toothbrushes with value-added features.”

According to the report, one driver in the market is rising prevalence of periodical diseases. Growing oral health concerns among patients owing to periodontal diseases or periodontitis are causing the users to adopt various oral hygiene products to prevent swelling of gums, in turn, driving the demand for electric toothbrushes.

Further, the report states that one challenge in the market is high cost of electric toothbrush. Value-added product features such as Bluetooth compatibility, rechargeable battery, and durability of the product help vendors to position the product with a premium pricing in the market.

Companies Mentioned

Church & Dwight
Colgate-Palmolive
Koninklijke Philips
OMRON
Panasonic
Procter & Gamble

  • Executive summary
  • Scope of the report
  • Research methodology
  • Market landscape
    • Market ecosystem
      • Table Parent market
      • Table Global oral care market
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market definition
      • Table Market definition - Inclusions and exclusions checklist
    • Market sizing 2017
      • Table Market size 2017
      • Table Validation techniques employed for market sizing 2017
    • Market size and forecast 2017-2022
      • Table Global electric toothbrush market - Market size and forecast 2017-2022 ($ bn)
      • Table Global electric toothbrush market - Year over year growth 2018-2022 (%)
  • Five forces analysis
    • Table Five forces analysis 2017
    • Table Five forces analysis 2022
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2017-2022
  • Market segmentation by distribution channels
    • Segmentation by distribution channel
      • Table Global electric toothbrush market by distribution channel - Market share 2017-2022 (%)
    • Comparison by distribution channel
      • Table Comparison by distribution channel
    • Global electric toothbrush market by retail outlets
      • Table Global electric toothbrush market by retail outlets - Market size and forecast 2017-2022 ($ bn)
      • Table Global electric toothbrush market by retail outlets - Year over year growth 2018-2022 (%)
    • Global electric toothbrush market by online stores
      • Table Global electric toothbrush market by online stores - Market size and forecast 2017-2022 ($ bn)
      • Table Global electric toothbrush market by online stores - Year over year growth 2018-2022 (%)
    • Market opportunity by distribution channel
      • Table Market opportunity by distribution channel
  • Customer landscape
    • Table Customer landscape
  • Regional landscape
    • Geographical segmentation
      • Table Global electric toothbrush market by region - Market share 2017-2022 (%)
    • Regional comparison
      • Table Regional comparison
    • Electric toothbrush market in Americas
      • Table Electric toothbrush market in Americas - Market size and forecast 2017-2022 ($ bn)
      • Table Electric toothbrush market in Americas - Year over year growth 2018-2022 (%)
    • Electric toothbrush market in EMEA
      • Table Electric toothbrush market in EMEA - Market size and forecast 2017-2022 ($ bn)
      • Table Electric toothbrush market in EMEA - Year over year growth 2018-2022 (%)
    • Electric toothbrush market in APAC
      • Table Electric toothbrush market in APAC - Market size and forecast 2017-2022 ($ bn)
      • Table Electric toothbrush market in APAC - Year over year growth 2018-2022 (%)
    • Key leading countries
      • Table Key leading countries
    • Market opportunity
      • Table Market opportunity
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Market challenges
  • Market trends
    • Innovative products for oral care
    • Rising healthcare expenditure related to oral and dental care
    • Focused customer segment
  • Vendor landscape
    • Overview
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
  • Vendor analysis
    • Vendors covered
      • Table Vendors covered
    • Vendor classification
      • Table Vendor classification
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Church & Dwight
      • Table Church & Dwight overview
      • Table Church & Dwight - Business segments
      • Table Church & Dwight - Organizational developments
      • Table Church & Dwight - Geographic focus
      • Table Church & Dwight - Segment focus
      • Table Church & Dwight - Key offerings
    • Colgate-Palmolive
      • Table Colgate-Palmolive overview
      • Table Colgate-Palmolive - Business segments
      • Table Colgate-Palmolive - Organizational developments
      • Table Colgate-Palmolive - Geographic focus
      • Table Colgate-Palmolive - Segment focus
      • Table Colgate-Palmolive - Key offerings
    • Koninklijke Philips
      • Table Koninklijke Philips overview
      • Table Koninklijke Philips - Business segments
      • Table Koninklijke Philips - Organizational developments
      • Table Koninklijke Philips - Geographic focus
      • Table Koninklijke Philips - Segment focus
      • Table Koninklijke Philips - Key offerings
    • OMRON
      • Table OMRON overview
      • Table OMRON - Business segments
      • Table OMRON - Organizational developments
      • Table OMRON - Geographic focus
      • Table OMRON - Segment focus
      • Table OMRON - Key offerings
    • Panasonic
      • Table Panasonic overview
      • Table Panasonic - Business segments
      • Table Panasonic - Organizational developments
      • Table Panasonic - Geographic focus
      • Table Panasonic - Segment focus
      • Table Panasonic - Key offerings
    • Procter & Gamble
      • Table Procter & Gamble overview
      • Table Procter & Gamble - Business segments
      • Table Procter & Gamble - Organizational developments
      • Table Procter & Gamble - Geographic focus
      • Table Procter & Gamble - Segment focus
      • Table Procter & Gamble - Key offerings
  • Appendix
    • List of abbreviations
  • Explore Technavio

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