Global Electric Toothbrush Market 2018-2022
About Electric Toothbrush
An electric toothbrush, alternatively known as a powered toothbrush, is a premium oral care product used for various preventive oral care measures.
Technavio’s analysts forecast the global electric toothbrush market to grow at a CAGR of 7.8% during the period 2018-2022.
Covered in this report
The report covers the present scenario and the growth prospects of the global electric toothbrush market for 2018-2022. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Electric Toothbrush Market 2018-2022
Technavio recognizes the following companies as the key players in the global electric toothbrush market: Church & Dwight, Colgate-Palmolive, Koninklijke Philips, OMRON, Panasonic, and Procter & Gamble.
Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is innovative products for oral care. With the growing preference of innovative oral care products, vendors in the electric toothbrush market are focusing on introducing the smart electric toothbrushes with value-added features.”
According to the report, one driver in the market is rising prevalence of periodical diseases. Growing oral health concerns among patients owing to periodontal diseases or periodontitis are causing the users to adopt various oral hygiene products to prevent swelling of gums, in turn, driving the demand for electric toothbrushes.
Further, the report states that one challenge in the market is high cost of electric toothbrush. Value-added product features such as Bluetooth compatibility, rechargeable battery, and durability of the product help vendors to position the product with a premium pricing in the market.
Church & Dwight
Procter & Gamble