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Global Digital Transformation Services Market 2015-2019

Global Digital Transformation Services Market 2015-2019

About Digital Transformation Services

Marketing methods have evolved with the penetration of technology into business environments. This calls for a realignment of the “doing business framework” to accommodate and implement the right technology at the right place. Digital transformation is one such solution contributing to realignment of people, process, and technology, and increasingly being recognized as an imperative to gain a competitive edge.

Technavio's analysts forecast the global digital transformation services market to grow at a CAGR of 15.20% over the period 2014-2019.

Covered in this Report

Technavio's report, Global Digital Transformation Services Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It covers the landscape of the digital transformation services market and its growth prospects in the coming years. The report segments the market based on geography into three key regions: the Americas, EMEA, and APAC. The report also includes a profile of key vendors operating in this market.

Key Vendors

  • Accenture
  • Capgemini
  • Cognizant
  • IBM
  • Infosys
  • TCS
Other Prominent Vendors
  • Adobe
  • Alcatel-Lucent
  • Amazon Web Services
  • Atos
  • Avaya
  • BMC
  • BT
  • CGI
  • Cisco
  • Citrix
  • CSC
  • Dell
  • Deloitte
  • EMC
  • EY
  • Fujitsu
  • Genesys
  • Google
  • HCL
  • HP
  • Intel
  • KPMG
  • liquidhub
  • Mitel
  • Oracle
  • PwC
  • Salesforce
  • Tech Mahindra
  • Unisys
  • Verizon
  • Wipro
Market Driver
  • Need for Better Conversion Rates and Strategy in Marketing
  • For a full, detailed list, view our report
Market Challenge
  • Lack of Awareness by Management
  • For a full, detailed list, view our report
Market Trend
  • Expanding Roles of CMO
  • For a full, detailed list, view our report
Key Questions Answered in this Report
  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Digital Transformation Services Market 2015-2019

Technavio recognizes the following companies as the key players in the Digital Transformation Services Market: Accenture plc, Capgemini SA, Cognizant Technology Solutions, IBM Corp., Infosys Ltd., and Tata Consultancy Services (TCS) Ltd.

Other Prominent Vendors in the market are: Adobe, Alcatel-Lucent, Atos, Avaya, AWS, BMC, BT, CGI, Cisco, Citrix, CSC, Dell, Deloitte, EMC Corporation, EY, Fujitsu, Genesys, Google, HCL, HP, Intel, KPMG, Liquidhub, Mitel, Oracle, PwC, Salesforce, Tech Mahindra, Unisys, Verizon, and Wipro.

Commenting on the report, an analyst from Technavio’s team said: “The rising need for cross-channel tracking is a key trend observed in this market. Consumers across industry verticals use online channels to procure products and thus make a digital footprint. This can be a purchase transaction, review, or online window shopping.”

According to the report, the need to reach target audience through mobile devices is a critical driver observed in this market. Increasing penetration of smartphones has forced marketers to reach their target audience through their mobile devices. These devices are carried by consumers everywhere they go. As a result, marketers are increasingly innovating ways to gain attention for their products by targeting their audiences’ mobile phones.

Further, the report states that the fear of security breaches is a major challenge faced by this market. Increasing penetration of the internet has resulted in the increased instances of data theft in the corporate sector. The fear of impact on the brand image of the company due to data loss is forcing several enterprises to devise digital transformation strategies.

  • Executive Summary
  • List of Abbreviations
  • Scope of the Report
    • Market Overview
    • Service Offerings
  • Market Research Methodology
    • Market Research Process
    • Research Methodology
      • Table Market Research Methodology
  • Introduction
  • Market Landscape
    • Market Overview
      • Roles of a Digital Transformation Service Provider
        • Table Steps Illustrating Role of a Digital Transformation Service Provider
    • Market Size and Forecast
      • Table Global Digital Transformation Services Market 2014-2019 ($ billions)
    • Five Forces Analysis
  • Market Segmentation by Geography
    • Global Digital Transformation Services Market by Region
      • Table Segmentation of Global Digital Transformation Services Market by Geography 2014
      • Americas
        • Table Digital Transformation Services Market in Americas 2014-2019 ($ billions)
      • EMEA
        • Table Digital Transformation Services Market in EMEA 2014-2019 ($ billions)
      • APAC
        • Table Digital Transformation Services Market in APAC 2014-2019 ($ billions)
  • Buying Criteria
    • Key
  • Market Growth Drivers
  • Drivers and their Impact
  • Market Challenges
  • Impact of Drivers and Challenges
  • Market Trends
  • Trends and their Impact
  • Vendor Landscape
    • Competitive Scenario
    • Major Key Vendors
    • Other Prominent Vendors
  • Key Vendor Analysis
    • Accenture
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Accenture: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Accenture: Business Segmentation by Revenue 2012 and 2013 ($ millions)
      • Geographical Segmentation by Revenue 2013
        • Table Accenture: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Key Developments
      • SWOT Analysis
    • Capgemini
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Capgemini: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Capgemini: Business Segmentation by Revenue 2012 and 2013 ($ millions)
      • Geographical Segmentation by Revenue 2013
        • Table Capgemini: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Key Developments
      • SWOT Analysis
    • Cognizant
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table Cognizant: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table Cognizant: Business Segmentation by Revenue 2012 and 2013 ($ millions)
      • Geographical Segmentation by Revenue 2013
        • Table Cognizant: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Key Information
      • SWOT Analysis
    • IBM
      • Key Facts
      • Business Overview
      • Business Segmentation
        • Table IBM: Business Segmentation
      • Business Segmentation by Revenue
        • Table IBM: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2013
        • Table IBM: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table IBM: Business Segmentation by Revenue 2012 and 2013 ($ millions)
      • Geographical Segmentation by Revenue
        • Table IBM: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Key Developments
      • SWOT Analysis
    • Infosys
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2014
        • Table Infosys: Business Segmentation by Revenue 2014
      • Business Segmentation by Revenue 2013 and 2014
        • Table Infosys: Business Segmentation by Revenue 2013 and 2014 ($ billions)
      • Geographical Segmentation by Revenue 2014
        • Table Infosys: Geographical Segmentation by Revenue 2014
      • Business Strategy
      • Key Developments
      • SWOT Analysis
    • TCS
      • Key Facts
      • Business Overview
      • Business Segmentation by Revenue 2013
        • Table TCS: Business Segmentation by Revenue 2013
      • Business Segmentation by Revenue 2012 and 2013
        • Table TCS: Business Segmentation by Revenue 2012 and 2013 ($ billions)
      • Geographical Segmentation by Revenue 2013
        • Table TCS: Geographical Segmentation by Revenue 2013
      • Business Strategy
      • Recent Developments
      • SWOT Analysis
  • Other Reports in this Series

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