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Global Diaper Rash Cream Market 2019-2023

Global Diaper Rash Cream Market 2019-2023

About this market

Consumers are increasingly relying on online shopping platforms with the growing penetration of the Internet and the adoption of smart gadgets. The improved security features of e-commerce platforms and convenience of online shopping boosts the market’s growth. Technavio’s analysts have predicted that the global diaper rash cream market will register a CAGR of almost 7% by 2023.

Market overview

Increasing consumer awareness about natural baby products

Newborn babies are easily prone to skin irritation and rashes. This results in an increased need for natural baby products that are free from synthetic additives, colors, artificial preservatives, and perfume.

Decline in birth rates in developed economies

The delayed childbirth and decline in birth rates negatively affect the sales of baby care products and revenue of vendors.

For the detailed list of factors that will drive and challenge the growth of the global diaper rash cream market during 2019-2023, view our report.

Completive landscape

The market appears to be fragmented with the presence of many companies. Factors such as the increasing popularity of e-commerce channels and increasing consumer awareness about natural baby products, will provide considerable growth opportunities to diaper rash cream market vendors. Bayer, Beiersdorf, Johnson & Johnson Services, Sebapharma, and Unilever are some of the major companies covered in this report.


  • Executive summary
  • Scope of the report
    • Preface
    • Currency conversion rates for US$
  • Market landscape
    • Market ecosystem
      • Table Global personal care market
      • Table Segments of global personal care market
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market definition
      • Table Market definition - Inclusions and exclusions checklist
    • Market sizing 2018
      • Table Market size 2018
    • Market size and forecast 2018-2023
      • Table Global market: Size and forecast 2018-2023 ($ millions)
      • Table Global market: Year-over-year growth 2019-2023 (%)
  • Five forces analysis
    • Table Five forces analysis 2018
    • Table Five forces analysis 2023
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2018
  • Market segmentation by distribution channel
    • Table Distribution channel - Market share 2018-2023 (%)
    • Comparison by distribution channel
      • Table Comparison by distribution channel
    • Hypermarkets/Supermarkets - Market size and forecast 2018-2023
      • Table Hypermarkets/Supermarkets - Market size and forecast 2018-2023 ($ millions)
      • Table Hypermarkets/Supermarkets - Year-over-year growth 2019-2023 (%)
    • Pharmacies - Market size and forecast 2018-2023
      • Table Pharmacies - Market size and forecast 2018-2023 ($ millions)
      • Table Pharmacies - Year-over-year growth 2019-2023 (%)
    • Online stores - Market size and forecast 2018-2023
      • Table Online stores - Market size and forecast 2018-2023 ($ millions)
      • Table Online stores - Year-over-year growth 2019-2023 (%)
    • Specialty stores - Market size and forecast 2018-2023
      • Table Specialty stores - Market size and forecast 2018-2023 ($ millions)
      • Table Specialty stores - Year-over-year growth 2019-2023 (%)
    • Market opportunity by distribution channel
      • Table Market opportunity by distribution channel
  • Customer landscape
    • Table Customer landscape
  • Geographic landscape
    • Geographic segmentation
      • Table Market share by geography 2018-2023 (%)
    • Geographic comparison
      • Table Geographic comparison
    • APAC - Market size and forecast 2018-2023
      • Table APAC - Market size and forecast 2018-2023 ($ millions)
      • Table APAC - Year-over-year growth 2019-2023 (%)
    • EMEA - Market size and forecast 2018-2023
      • Table EMEA - Market size and forecast 2018-2023 ($ millions)
      • Table EMEA - Year-over-year growth 2019-2023 (%)
    • Americas - Market size and forecast 2018-2023
      • Table Americas - Market size and forecast 2018-2023 ($ millions)
      • Table Americas - Year-over-year growth 2019-2023 (%)
    • Key leading countries
      • Table Key leading countries
    • Market opportunity
      • Table Market opportunity
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Market challenges
      • Table Impact of drivers and challenges
  • Market trends
    • Increasing popularity of e-commerce channels
    • Increased investment in R&D
    • Increasing innovation pertaining to diapers
  • Vendor landscape
    • Overview
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
  • Vendor analysis
    • Vendors covered
      • Table Vendors covered
    • Vendor classification
      • Table Vendor classification
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Bayer
      • Table Bayer - Vendor overview
      • Table Bayer - Business segments
      • Table Bayer - Organizational developments
      • Table Bayer - Geographic focus
      • Table Bayer - Segment focus
      • Table Bayer - Key offerings
    • Beiersdorf
      • Table Beiersdorf - Vendor overview
      • Table Beiersdorf - Business segments
      • Table Beiersdorf - Organizational developments
      • Table Beiersdorf - Geographic focus
      • Table Beiersdorf - Segment focus
      • Table Beiersdorf - Key offerings
    • Johnson & Johnson Services
      • Table Johnson & Johnson Services - Vendor overview
      • Table Johnson & Johnson Services - Business segments
      • Table Johnson & Johnson Services - Organizational developments
      • Table Johnson & Johnson Services - Geographic focus
      • Table Johnson & Johnson Services - Segment focus
      • Table Johnson & Johnson Services - Key offerings
    • Sebapharma
      • Table Sebapharma - Vendor overview
      • Table Sebapharma - Business segments
      • Table Sebapharma - Key offerings
    • Unilever
      • Table Unilever - Vendor overview
      • Table Unilever - Business segments
      • Table Unilever - Organizational developments
      • Table Unilever - Geographic focus
      • Table Unilever - Segment focus
      • Table Unilever - Key offerings
  • Appendix
    • Research methodology
    • List of abbreviations
  • Explore Technavio

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