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Global Content Authoring Tools Market 2016-2020

Global Content Authoring Tools Market 2016-2020

About Content Authoring Tools

Content authoring tool are software that developers use to create e-learning content for end-users such as educational institutions and online e-learning platforms. The content created is in various file formats and are offered to consumers through varied delivery methods. Vendors are constantly innovating to introduce products that can create content in a short period and at low cost. Thus, rapid e-learning content authoring tools have emerged in the market. The vendors have to ensure that their tools comply with e-learning content standards such as SCORM (Shareable Content Object Reference Model) and those established by the Aviation Industry Computer-Based Training Committee.

Technavio’s analysts forecast the global content authoring tools market to grow at a CAGR of 7.72% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global content authoring tools market for 2016-2020. To calculate the market size, the report considers the revenue generated from the sales of content authoring tools which cater to the education sector.

The market is divided into the following segments based on geography:

  • North America
  • EMEA
  • APAC
  • ROW
Technavio's report, Global Content Authoring Tools Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Adobe
  • Articulate
  • TechSmith
  • Trivantis
Other prominent vendors
  • Allen Interactions
  • Brainshark
  • DominKnow
  • Elucidat
  • Softchalk
  • Websoft
Market driver
  • Cloud computing
  • For a full, detailed list, view our report
Market challenge
  • Threat from Open Source content authoring tools
  • For a full, detailed list, view our report
Market trend
  • Growth of e-learning
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Content Authoring Tools Market 2016-2020

Technavio recognizes the following companies as the key players in the Global Content Authoring Tools Market: Adobe, Articulate, TechSmith, and Trivantis.

Other Prominent Vendors in the market are: Allen Interactions, Brainshark, DominKnow, Elucidat, Softchalk, and Websoft.

Commenting on the report, an analyst from Technavio’s team said: “Content development companies in the education sector find significant opportunities in the global e-learning market, especially in the low-cost regions. This is because of the increase in demand from a number of schools and universities that are employing the services of content developers.”

According to the report, cloud computing is becoming a feasible solution for many technological requirements in the education sector, including an institution's presence on the Internet. It allows institutions to achieve strategic goals of attaining better visibility among the student fraternity and parents. It minimizes hardware and software acquisition, management, and maintenance costs for educational institutions. This is because the content authoring tools vendors manage all hardware and software and deliver their applications as a service on the web.

Further, the report states that threat from Open Source content authoring tools is the major challenges faced by the market.

Companies Mentioned

Adobe, Articulate, TechSmith, Trivantis, Allen Interactions, Brainshark, DominKnow, Elucidat, Softchalk, Websoft.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Top-vendor offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market landscape
    • Market overview
      • Table Global educational content market by delivery format 2015-2020 ($ billions)
    • Market size and forecast
      • Table Global content authoring tools market 2015-2020 ($ billions)
      • Table Global content authoring tools management market by end-user 2015
    • Five forces analysis
      • Table Five forces analysis
  • Geographical segmentation
    • Global content authoring tools market 2015-2020
      • Table Global content authoring tools market segmentation by geography 2015-2020 ($millions)
      • Table Global content authoring tools market segmentation by geography 2015
      • Table Global content authoring tools market segmentation by geography 2020
      • Table Global content authoring tools market segmentation by geography 2015-2020
    • Content authoring tools market in North America
      • Table Content authoring tools market in North America 2015-2020 ($ millions)
      • Table Age-wise use of mobiles and tablets in US 2014
    • Content authoring tools market in Europe
      • Table Content authoring tools market in Europe 2015-2020 ($ millions)
    • Content authoring tools market in APAC
      • Table Content authoring tools market in APAC 2015-2020 ($ millions)
      • Table E-learning packaged content market in APAC 2015-2020
    • Content authoring tools market in ROW
      • Table Content authoring tools market in ROW 2015-2020 ($ millions)
  • Market drivers
    • Table IT budget allocation for cloud computing for US 2013-2016
    • Table Comparison of Flash and HTML5
    • Table Global mobile learning market 2015-2020 ($ billions)
    • Table Pros and cons of native apps
    • Table Pros and cons of web apps
    • Table Global education apps market 2015-2019 ($ billions)
    • Table Global shipments of mobile devices 2012-2015
    • Table Benefits of web-based collaborative authoring tools
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Table Global learning content management system market 2015-2020 ($ billions)
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Table Global e-learning market 2015-2020 ($ billions)
    • Table Global augmented reality market 2015-2020 ($ billions)
  • Vendor landscape
    • Competitive scenario
    • Market vendor analysis
    • Other prominent vendors
  • Other prominent vendors
  • Key vendor analysis
    • Adobe Systems
      • Table Adobe Systems: Business segmentation by revenue 2015
      • Table Adobe Systems: Business segmentation by revenue 2014 and 2015 ($ billions)
      • Table Adobe Systems: Geographical segmentation by revenue 2015
    • Articulate
      • Table Articulate: Product portfolio
    • TechSmith
      • Table TechSmith: Product segmentation
    • Trivantis
      • Table Trivantis: Product segmentation
  • Appendix
    • List of abbreviations
  • Explore Technavio

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