About Consumer Book Publishing
Consumer book publishing involves the publishing of magazines or books intended for general reading purposes. Consumers read books and magazines while spending leisure time. They also read books to explore myriad topics and gain knowledge. The consumer book publishing market accounted for 52.32% of the global book publishing market in 2016, which is half of the parent market. Consumer publications are available for purchase at various retail stores, shopping complexes, and airports. They are also available in big-box stores, grocery stores, bookstores, and online stores. Consumer book publications are mainly of two types: traditional print format and digital media format. Print publications include newspapers, magazines, journals, and books. Print publications are facing tough competition from the Internet because of the rise in e-reading. With the increase in Internet use, the global consumer book publishing market is likely to witness a decline in its hard copy magazine purchases and circulation.
Technavio’s analysts forecast the global consumer book publishing market to grow at a CAGR of 1% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global consumer book publishing market for 2017-2021. To calculate the market size, the report considers the revenue generated from the sales of consumer book publishing.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Consumer Book Publishing Market 2017-2021
Technavio recognizes the following companies as the key players in the global consumer book publishing market: Amazon.com, China South Publishing & Media Group, Hachette Book Group, Holtzbrinck Publishing Group, Penguin Random House, and Phoenix Publishing House and Media
Other Prominent Vendors in the market are: Bonnier, Bungeishunju, China Publishing Group, De Agostini Editore, Planeta, HarperCollins Publishers, Informa, Kadokawa Publishing, Kodansha, Sanoma Media, and Shogakukan.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is E-commerce taking the lead as the largest channel for book sales. E-commerce is witnessing strong growth in the global market. The increase in awareness about the benefits of online trading has resulted in a significant rise in investments in the e-commerce business. Several offline trading companies and many established business houses are investing in online retail channels. Online retailing is a boon as it provides a platform for companies to reach customers in various regions.”
According to the report, one of the major drivers for this market is Popularity of e-books. E-books have gained immense popularity over the last few years. Unlike printed books, which are difficult to accommodate at times, e-books do not require a library. E-readers can easily store thousands of books. E-books are also gaining popularity because they are quicker to access. Readers can easily download e-books for free or use paid services online. The e-book category offers readers a variety of books to choose from. E-books occupy less space, are easily portable, and do not present geographical limitations.
Further, the report states that one of the major factors hindering the growth of this market is Low exit barriers. The US, Canada, and countries in EMEA are the early adopters of digital devices that support e-books. Owing to the growing number of publishing service providers, customers have an option to switch between providers. Various players provide a wide range of options for consumers to choose from. In addition, the global consumer book publishing market does not require high initial capital investments. The low barriers to exit pose a challenge to the market.
Amazon.com, China South Publishing & Media Group, Hachette Book Group, Holtzbrinck Publishing Group, Penguin Random House, and Phoenix Publishing House and Media, Bonnier, Bungeishunju, China Publishing Group, De Agostini Editore, Planeta, HarperCollins Publishers, Informa, Kadokawa Publishing, Kodansha, Sanoma Media, and Shogakukan.
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