Global Compression Wear and Shapewear Market 2018-2022
About this market
Many vendors are focusing on promoting their brands by selling compression wear and shapewear online. The most important channels for the sales of retail goods and services is the online retailing. The retailers’ marketing and sales decisions are highly influenced by advancements in technology. Technavio’s analysts have predicted that the global compression wear and shapewear market will register a CAGR of over 5% by 2022.
Growing preference for plus size clothing
The sales volume of minimizer shapewear is increasing among plus-sized women. This is because manufacturers are introducing these products with additional features. These shapewears are available in various colors. The purchase volume for plus-size intimate apparel is high, especially in the US.
Counterfeit products damage the reputations of leading brands
Counterfeit products are priced lower than original products and use original brand name.
For the detailed list of factors that will drive and challenge the growth of the compression wear and shapewear market during 2018-2022, view our report.
The market appears to be highly fragmented with the presence of many companies. Factors such as the growing focus of vendors on their brand promotion and rising preference for plus size clothing, will provide considerable growth opportunities to compression wear and shapewear market manufacturers. Adidas, Hanesbrands, Nike, Spanx, Triumph International, and Under Armour are some of the major companies covered in this report.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook