Global Children's Bicycle Market 2017-2021
About Children’s Bicycle
A children's bicycle is a vehicle that is used by children either for recreational or commuting purposes.
The global children's bicycle market consists of bicycles with wheel diameters starting from 16 inches to 24 inches for children in the age range 5-12 years. These are sold through various distribution channels like specialty stores, chain sporting goods stores, online retail, mass merchant discount chains, department stores, supermarkets, and retail chain stores.
Technavio’s analysts forecast the global children’s bicycle market to grow at a CAGR of 2.34% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global children’s bicycle market for 2017-2021. To calculate the market size, the report considers the sales of new units of children's bicycles to end-users. The retail selling price is considered as the average selling price of the product.
The market is divided into the following segments based on geography:
Press Release
Technavio Announces the Publication of its Research Report – Global Children’s Bicycle Market 2017-2021
Technavio recognizes the following companies as the key players in the global children’s bicycle market: Accell Group, ByK Bikes, Dorel Industries, and TI Cycles
Other Prominent Vendors in the market are: Derby Cycle
Firefox
Fuji-Ta Bicycle
Giant
Haro Bikes
Hero Cycles
Islabikes
Malvern Star
Milton Cycle
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is Self-balancing children's bicycle. Jyrobike was launched in 2009. It is designed for children in the age group of 3-9 years and is available in 12-inches and 16-inches wheel sizes. It automatically balances itself using the front tire. It includes battery-powered spinning disc that uses gyroscopic technology to keep riders upright and steady. Similarly, ZumZum, which is manufactured using curved wooden frame that serves as its own suspension system, also helps children in balancing and easy learning. LittleBig is another example of self-balancing children's bicycle, which has front and rear rim brakes without drivetrain. ”
According to the report, one of the major drivers for this market is Extension in range of children's bicycles and efficient supply chain management. To stimulate demand and gain market share, children's bicycle manufacturers are extending the range of products. In 2016, Islabikes launched Pro Series line, which includes bicycles with wheel diameters of 16 inches and 20 inches for children as well as mountain bikes with wheel diameters of 24 inches and 26 inches. Similarly, in 2017, Caloi extended its product line by launching three new children's bicycle models, namely Spider Man 16-2017, Ceci 16-2017, and Barbie 16-2017. Further, besides the extension of the product line, children's bicycle manufacturers are also focusing on efficient management of their supply chains. In line with consumer demand, dealers in North America are demanding more just-in-time deliveries.
Further, the report states that one of the major factors hindering the growth of this market is Chinese bicycle manufacturers' dominance. China is the world's largest producer and exporter of bicycles in all categories. Chinese bicycle manufacturers are supported by the Chinese government through flexible loan contract terms and conditions and subsidies in many areas. As a result, Chinese bicycle manufacturers are exporting below their cost price or using dumping. Dumping refers to the export of products by a country or company at a lower price in the foreign market compared to the price of the same product in the domestic market.
Companies Mentioned
Accell Group, ByK Bikes, Dorel Industries, and TI Cycles
Other Prominent Vendors in the market are: Derby Cycle
Firefox
Fuji-Ta Bicycle
Giant
Haro Bikes
Hero Cycles
Islabikes
Malvern Star
Milton Cycle
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook