Global K-12 Blended E-Learning Market 2017-2021
About K-12 Blended E-learning
The concept of blended learning is still growing and various new methods of amalgamating online and offline ways of learning are being evolved. This is helping educational institutions and corporates to adopt learning methodologies that fit their needs and budget. Institutions and instructors are now able to provide enhanced learning experiences via interactive pedagogy using tools such as gamification of content and digital badges. This is helping in the growth of the market enormously, opening up new opportunities for revenue generation. The cost-effective nature of the blended e-learning delivery model is another key driver in the market.In the blended e-learning model, teachers and instructors are like facilitators. Live progress tracking using analytics provides them with a complete idea of the performance of students and the areas in which they need help. The use of adaptive learning solutions helps students track their own progress and enable personalized learning experience. Additional features such as gamification and digital badges provide a fun and experiential way of learning to students..Technavio’s analysts forecast the global K-12 blended e-learning market to grow at a CAGR of 18.12% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global K-12 blended e-learning market for 2017-2021. To calculate the market size, the report considers the revenue generated by education technology vendors that provide hardware, systems, content, solutions, and other services to educational institutions for the implementation of blended learning.The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global K-12 Blended E-learning Market 2017-2021
Technavio recognizes the following companies as the key players in the global K-12 blended e-learning market: Blackboard, Instructure, Pearson, Promethean, and Samsung.
Other Prominent Vendors in the market are: Aptara, D2L, Docebo, Educomp Solutions, Ellucian, Scholastic, and Schoology.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is Emergence of learning via mobile devices. The increase in the adoption of smartphones and tablet devices across several educational institutions enables personalized and flexible learning. Mobile devices are used not just for content absorption but also for attending lectures, receiving alerts and updates, and other educational activities, resulting in their rising importance among all the stakeholders in the education industry. The increasing awareness about the uses of mobile devices such as smartphones, tablets, and wearable devices, and the growing number of tech-savvy students has resulted in the mainstreaming of mobile devices in the education market. A blended e-learning approach consists of online and offline learning. In order to learn online, the students need to have access to the content via their mobile devices. Hence, mobile devices form a fundamental part of the blended e-learning process.”
According to the report, one of the major drivers for this market is Need for cost-effective teaching model. The blended e-learning approach provides a large amount of cost savings to the learners and the institutions. In countries like the US, the emergence of virtual schools is helping students manage learning costs, as content is significantly available in the digital form that can be regenerated. For institutions, apart from the upfront costs, the intangible benefits are high as faculty can automate administrative tasks and focus on personalized learning of students.
Further, the report states that one of the major factors hindering the growth of this market is Increase in open-source learning content. Blended e-learning requires online study materials and related services to support the online platform. With the increase in the number of open-source solutions, vendors operating in the blended e-learning environment are facing a great threat from education solutions such as MOOCs, which are becoming popular by offering several benefits. MOOCs differ when compared with the traditional way of offerings, by charging a one-off fee or through subscription. These open-source solutions allow an unlimited number of users to take part, free of charge. There are many vendors such as Khan Academy and Byju's that provide free courses to K-12 students in various subjects, including math, biology, and physics. These courses can be accessed by any mobile device such as a smartphone, tablet, or laptop.
Blackboard, Instructure, Pearson, Promethean, Samsung, Aptara, D2L, Docebo, Educomp Solutions, Ellucian, Scholastic, and Schoology.