Global Baby Wipes Market 2017-2021
About Baby Wipes
Baby wipes are moist, disposable, and often antiseptic tissues that are used for cleaning the skin of babies. Baby care products include baby oil, baby soap, baby wipes, baby nail clippers or scissors, baby tub, baby-friendly sunscreen, and others. The global baby care market is mostly driven by the rising awareness of baby hygiene and baby care in developing countries and the growing focus on e-commerce.
Technavio’s analysts forecast the global baby wipes market to grow at a CAGR of 4.43% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global baby wipes market for 2017-2021. The report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Baby Wipes Market 2017-2021
Technavio recognizes the following companies as the key players in the global baby wipes market: Kimberly-Clark, Johnson & Johnson, P&G, Svenska Cellulosa Aktiebolaget (SCA), and Unicharm.
Other Prominent Vendors in the market are: Burt's Bees, Farlin, First quality, Hengan, Himalaya, Mustela, Naterra International, Pigeon, and Sebapharma.
Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is product innovation. Product innovation is one the major trends in the baby wipes market. Vendors are conducting life cycle assessments on their products to explore areas of potential innovation to meet the demands of parents. As a result, environment-friendly and sustainable products have become a major expected innovation. Several factors are at play for this high demand.”
According to the report, one driver in the market is introduction of varied products by manufacturers. Babies have delicate skin and products meant for use on their skin must be manufactured with safe and healthy materials under strict quality checks. Therefore, vendors are focusing on launching new products that do not contain chlorine or alcohol, are softer on the skin, and are biodegradable. For instance, Johnson & Johnson offers improved skincare wipes to keep the skin of the baby clean without causing discomfort. Its advanced wipes work like a sponge to effectively remove dirt and impurities.
Further, the report states that one challenge in the market is use of plastics and other polymers in baby wipes. Manu countries are coming up with regulations on the correct usage of baby wipes due to environmental issues. Most of the raw materials that are used to manufacture baby wipes include plastics and other polymers that take a long time to degrade and cause harm to the environment. The manufacturers of baby wipes have created a new market called flushable baby wipes in pursuit of gaining more market share and profits.
Kimberly-Clark, Johnson & Johnson, P&G, Svenska Cellulosa Aktiebolaget (SCA), Unicharm, Burt's Bees, Farlin, First quality, Hengan, Himalaya, Mustela, Naterra International, Pigeon, and Sebapharma.
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