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Global Baby Powder Market - Market Study Report 2015-2019

Global Baby Powder Market - Market Study Report 2015-2019

Market outlook of the baby powder market

Technavios market research analyst projects the baby powder market to reach around USD 659 million by the end of 2019. The growing awareness amongst consumers towards baby hygiene and baby care products have been contributing towards the growth of this market. APAC and Latin America account for the largest infant population globally. This market research report anticipates these regions to represent a high-potential, untapped market for baby care products during the forecast period.

The health risks associated with baby powder is expected to deter the growth of the market during the forecast period. Usage of talcum powders could cause respiratory problems such as Talcosis in infants. Studies suggest that the inhalation of talcum powder could also cause pneumonia and asthma in extremely sensitive babies. For instance, during 2013, Johnson and Johnson's India plant license was revoked, by the Maharashtra FDA. The due to the usage of ethylene oxide, a substance used for the production of industrial chemicals, in the sterilization process of their baby powder product

Competitive landscape and key vendors

The global baby powder market is dominated by international vendors such as Chicco, Johnson & Johnson, and Pigeon. The competitive environment in this market is expected to intensify with an increase in product/service extensions. International players are expected to grow inorganically during the forecast period by acquiring regional or local players.

The key vendors in the market are

Burt's Bees
Chicco
Johnson & Johnson
Mothercare
Pigeon
PZ Cussons
Other vendors in the market include Anti-Monkey Butt, ASDA, Bathtime Kids, Caldesene, Curash Baby Care, Gaia, Gerber, Gentelle, Himalaya, Morissons', Simple, and Superdrug.

Geographical segmentation and analysis of the baby powder market

APAC
Europe
Latin America
North America
MEA
APAC was the dominant region during 2014 with the largest share of around 35% in the global baby powder market. The report predicts this region to maintain its leadership in the market until the end of 2019. A large number of infant population present in the region and a growing awareness about hygiene amongst many developing economies are the primary drivers of this regions growth.

Key questions answered in the report include

What will the market size and the growth rate be in 2019
What are the key factors driving the global baby powder market
What are the key market trends impacting the growth of the baby powder market
What are the challenges to market growth
Who are the key vendors in the baby powder market
What are the market opportunities and threats faced by the vendors in the global baby powder market
Trending factors influencing the market shares of APAC, Europe, Latin America, North America, and MEA
What are the key outcomes of the five forces analysis of the global baby powder market
Technavio also offers customization on reports based on specific client requirement.

Related reports

Global Baby Hygiene Products Market 2015-2019
Global Baby Bottle Market- Market Research 2015-2019
Global Baby Diaper Market 2015-2019
Global Baby Travel Bags Market 2015-2019
Baby Safety Products- Global Market Size, Trends, Forecast 2015-2019


Press Release

Technavio Announces the Publication of its Research Report Global Baby Powder Market 2015-2019

Technavio recognizes the following companies as the key players in the Global Baby Powder Market: Burt's Bees, Chicco, Johnson & Johnson, Mothercare, Pigeon and PZ Cussons

Other Prominent Vendors in the market are: Anti-Monkey Butt, ASDA, Bathtime Kids, Caldesene, Curash Baby Care, Gaia, Gerber, Gentelle, Himalaya, Morissons', Simple, and Superdrug.

Commenting on the report, an analyst from Technavios team said: The global baby powder market is witnessing several innovations to improve the performance, safety, and efficiency of baby hygiene products. Vendors are developing variants of baby powder products depending on the skin types and age. For instance, Johnson & Johnson remains committed to investing in R&D with an aim of delivering high quality and innovative products.

According to the report, developing countries have witnessed rapid urbanization in the last 10 years, which has led to a rise in disposable income and dual-income households. The number of working women has also increased. This has had a positive impact on the baby powders market worldwide.

Further, the report states that rising awareness about the harmful effects associated with excessive usage of baby powder has affected the market adversely.

Companies Mentioned

Burt's Bees, Chicco, Johnson & Johnson, Mothercare, Pigeon, PZ Cussons, Anti-Monkey Butt, ASDA, Bathtime Kids, Caldesene, Curash Baby Care, Gaia, Gerber, Gentelle, Himalaya, Morissons', Simple, Superdrug.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Overview of global baby care market
    • Global baby care market
      • Table Global baby care market by product segmentation
      • Table Baby skin care product segmentation
      • Table Baby hair care product segmentation
      • Table Baby bath products segmentation
      • Table Baby toiletries product segmentation
      • Table Baby safety and convenience product segmentation
      • Table Baby recreational activities' product segmentation
  • Market landscape
    • Market overview
      • Table Global baby powder market in comparison to global baby care market
    • Market size and forecast
      • Table Global baby powder market 2014-2019 ($ millions)
    • Five forces analysis
      • Table Five forces analysis
  • Segmentation by product type
    • Table Segmentation of global baby powder market by product type
    • Table Segmentation of global baby powder by product type 2014 (% share)
  • Segmentation by sales channel
    • Table Segmentation of global baby powder market by sales channel
    • Table Segmentation of global baby powder market by sales channel 2014 (% share)
  • Geographical segmentation
    • Table Segmentation of global baby powder market by geography 2014
    • Table Segmentation of global baby powder market by geography 2019
    • Table Global baby powder market by geography 2014-2019 (% share)
    • Baby powder market in North America
      • Table Baby powder market in North America 2014-2019 ($ millions)
    • Baby powder market in Latin America
      • Table Baby powder market in Latin America 2014-2019 ($ millions)
    • Baby powder market in Europe
      • Table Baby powder market in Europe 2014-2019 ($ millions)
    • Baby powder market in APAC
      • Table Baby powder market in APAC 2014-2019 ($ millions)
    • Baby powder market in MEA
      • Table Baby powder market in MEA 2014-2019 ($ millions)
  • Key leading countries
    • Table Key leading countries
    • US
    • UK
    • China
  • Key emerging economies in baby care market
    • Table Key emerging economies
    • Table Population of India, China, and Nigeria 2008-2014 (billions)
    • Table Urban population of China, India, and Nigeria 2008-2014 (as % of their total population)
    • Table Mortality rate, under-five (per 1,000 live births) in China, India, and Nigeria 2008-2013
    • Table Birth rate per 1,000 people in China, India, and Nigeria
  • Market drivers
    • Increased spending power of women
    • Rising urbanization
    • Decreasing infant mortality rate
    • Emergence of nuclear and single parent families
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Health risks
    • Increased competition from local brands and threat from counterfeits
    • Falling birth rate
      • Table Global birth rate per 1,000 people 2007-2014
    • Nominal penetration among low-income groups
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Improved R&D investments
    • Focus on quality and safety
    • Increased demand from developing countries
    • Growth of online retail sector
      • Table World internet penetration rates
    • Marketing initiatives
  • Vendor landscape
    • Competitive scenario
    • Major vendors 2014
      • Table Top vendors of global baby powder market
    • Other prominent vendors
  • Key vendor analysis
    • Burt's Bee
      • Table Burt's Bee: Product categories
    • Chicco
      • Table Chicco: Product categories
    • Johnson & Johnson
      • Table Johnson & Johnson: Business segmentation by revenue 2014
      • Table Johnson & Johnson: Business segmentation by revenue 2013 and 2014 ($ billions)
      • Table Johnson & Johnson: Geographical segmentation by revenue 2014
    • Mothercare
      • Table Mothercare: Geographical segmentation by revenue 2015
      • Table Mothercare: Geographical segmentation by revenue 2014 and 2015 ($ millions)
    • Pigeon
      • Table Pigeon: Business segmentation by revenue 2015
      • Table Pigeon: Business segmentation by revenue 2014 and 2015 ($ millions)
      • Table Pigeon: Geographical segmentation by revenue 2015
    • PZ Cussons
      • Table PZ Cussons: Business segmentation by revenue 2015
      • Table PZ Cussons: Business segmentation by revenue 2014 and 2015 ($ millions)
      • Table PZ Cussons: Geographical segmentation by revenue 2015
  • Appendix
    • List of abbreviations
  • Explore Technavio

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