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Global Automotive Seat Control Module Market 2017-2021

About Automotive Seat Control Module

An automotive seat control module provides complete seat management. It includes switches and electronic controls. Features such as automotive seat heating and air conditioning, seating position with respect to rearview mirrors, and dynamic lateral support to stabilize the body while cornering are included in modern seat control modules. A modern seat control module has an eight-way adjustment feature that allows the driver to move the seat up/down, forward/backward, front/back, and tilt or recline, massage function, and automatic headrest adjustment.

Technavio’s analysts forecast the global automotive seat control module market to grow at a CAGR of 5.93% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global automotive seat control module market for 2017-2021. The report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Global Automotive Seat Control Module Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Continental
  • Delphi Technologies
  • HELLA
  • Infineon Technologies
  • OMRON
Other prominent vendors
  • Bitron Industries
  • De Amertek Corporation
  • Dorman Products
  • Diodes Incorporated
  • Engel Imports
  • ZF Friedrichshafen
Market driver
  • Rising popularity of luxury cars increasing the demand for automotive seat control modules
  • For a full, detailed list, view our report
Market challenge
  • Multiple features increase the inefficiencies of the seat system
  • For a full, detailed list, view our report
Market trend
  • Development of plug and play seat control module
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Press Release

Technavio Announces the Publication of its Research Report – Global Automotive Seat Control Module Market 2017-2021

Technavio recognizes the following companies as the key players in the global automotive seat control module market: Continental, Delphi Technologies, HELLA, Infineon Technologies, and OMRON.

Other Prominent Vendors in the market are: Bitron Industries, De Amertek Corporation, Dorman Products, Diodes Incorporated, Engel Imports, and ZF Friedrichshafen.

Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is development of plug and play seat control module. Any damage to an automotive seat control module makes the smart seat ineffective. Aftermarket players offer solutions to replace the damaged automotive seat control modules. However, these fitments require skilled mechanics for proper tuning of seat settings and adjustment. The limited number of skilled mechanics hampers the installation process. Installation charges are an extra burden on the customers.”

According to the report, one driver in the market is rising popularity of luxury cars increasing the demand for automotive seat control modules. Smart seats are primarily used by the luxury cars segment. The rise in disposable incomes in China and emerging economies such as India is creating a huge demand for luxury cars in these countries. A majority of the baby boomers in developed countries such as the US exhibit a high demand for these vehicles. This section of the population comprises a large number of high-net-worth-individuals (HNWIs), which is willing to spend on luxury products. The European economies have recovered from the global economic crisis and exhibit a stable demand for luxury vehicles. The increase in the demand for luxury vehicles is expected to have a positive impact on the global automotive seat control market.

Further, the report states that one challenge in the market is multiple features increase the inefficiencies of the seat system. Automotive seats are an integral part of the vehicle. Compared with the other components such as displays or vehicle exteriors, they are less likely to be damaged. These seats are usually more reliable and durable in terms of product life cycle. The addition of extra features such as ventilation and heating can increase customer satisfaction. However, the malfunctioning of such advanced seat systems and low efficiency hampers the adoption of these features. Massage systems in automotive seats offered by OEMs have received negative feedback from most of the customers.

Companies Mentioned

Continental, Delphi Technologies, HELLA, Infineon Technologies, and OMRON, Bitron Industries, De Amertek Corporation, Dorman Products, Diodes Incorporated, Engel Imports, and ZF Friedrichshafen.

  • Executive summary
  • Scope of the report
  • Research methodology
  • Introduction
    • Evolution of safety and comfort features in vehicles
      • Table Evolution of safety and comfort features in vehicles
    • Smart seats: Rising comfort and wellness
      • Table Basic features of smart seats
    • Cost structure of smart seats
      • Table Cost structure of automotive smart seats
    • What is a seat control module?
    • Automotive seat control module: Market dynamics
  • Market landscape
    • Market overview
      • Table Segmentation of global automotive seat control module market
    • Market size and forecast
      • Table Global automotive seat control module market 2016-2021– market size & forecast (millions of units)
      • Table Global automotive seat control module market 2017-2021– Year-over-year growth (%)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by end-user
    • Global automotive seat control module market by OEMs
      • Table Global automotive seat control module market by OEMs 2016-2021 – market size & forecast (millions of units)
      • Table Global automotive seat control module market by OEMs 2017-2021– Year-over-year growth (%)
    • Global automotive seat control module market by Aftermarket
      • Table Global automotive seat control module market by aftermarket 2016-2021– market size & forecast (millions of units)
      • Table Global automotive seat control module market by aftermarket 2017-2021 – Year-overyear growth (%)
  • Regional landscape
    • Geographical segmentation
      • Table Global– market size & forecast
    • Regional comparison
      • Table Regional comparison
    • Americas – market size & forecast
      • Table Americas – market size & forecast 2016-2021 (millions of units)
      • Table Americas – Year-over-year growth 2017-2021 (%)
      • Table Top 3 countries in Americas
    • EMEA – market size & forecast
      • Table EMEA – market size & forecast 2016-2021 (millions of units)
      • Table EMEA – Year-over-year growth 2017-2021 (%)
      • Table Top 3 countries in EMEA
    • APAC – market size & forecast
      • Table APAC – market size & forecast 2016-2021 (millions of units)
      • Table APAC – Year-over-year growth 2017-2021 (%)
      • Table Top 3 countries in APAC
    • Market opportunity
  • Decision framework
  • Drivers and challenges
    • Market drivers
      • Table Global luxury cars market 2016-2021 (millions of units)
    • Market challenges
  • Market trends
    • Development of plug and play seat control module
    • Prominent seat suppliers working toward holistic HMI seats
    • Growing popularity of wellness feature in automotive seats
      • Table Screen output of the active wellness seats for automobiles launched by Faurecia
    • Contactless sensors to deliver real-time monitoring
  • Vendor landscape
    • Competitive benchmarking
    • Other prominent vendors
      • Table Global automotive seat control module market: Other prominent vendors
  • Key vendor analysis
    • Continental
      • Table Continental: Business segmentation 2016 by revenue (% share)
      • Table Continental: Geographical segmentation by revenue 2016 (% share)
      • Table Continental: Product portfolio
    • Delphi*
      • Table Delphi: Business segmentation by revenue 2016 (% share)
      • Table Delphi: Geographical segmentation by revenue 2016 (% share)
      • Table Delphi: Product portfolio
      • Table Delphi: Recent developments
    • HELLA
      • Table HELLA: Business segmentation by revenue 2016 (% share)
      • Table HELLA: Geographical segmentation by revenue 2016 (% share)
      • Table HELLA: Product portfolio
      • Table HELLA: Recent developments
    • Infineon Technologies
      • Table Infineon Technologies: Business segmentation by revenue 2016
      • Table Infineon Technologies: Geographical segmentation by revenue 2016 (% share)
      • Table Infineon Technologies: Product portfolio
    • OMRON
      • Table OMRON: Geographical segmentation by revenue 2016 (% share)
      • Table OMRON: Product portfolio
  • Appendix
    • List of abbreviation
  • Explore Technavio

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