Global Automotive Memory Seat Market 2018-2022
About Automotive Memory Seat
Memory seats are defined as electronically adjustable seats, which comes pre-fitted with different memory settings based on the personalization of the user. Memory seats usually come with three different memory settings in most vehicles; however, they can vary from segment to segment. The system offers great convenience in the cases when the vehicle is driven by more than one user. In such situations, the primary user can save his/her seat position settings, so that the seat can be positioned back to their preferable setting at the touch of a button.
Technavio’s analysts forecast the global automotive memory seat market to grow at a CAGR of 7.60% during the period 2018-2022.
Covered in this report
The report covers the present scenario and the growth prospects of the global automotive memory seat market for 2018-2022. To calculate the market size, the report considers the revenue generated from the fitment of memory seat in automobiles.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Automotive Memory Seat Market 2018-2022
Technavio recognizes the following companies as the key players in the global automotive memory seat market: Continental, Faurecia, Magna, Lear Corporation, DURA Automotive Systems, and Adient
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is increasing integration of advanced luxury features in seats. The global automotive industry is witnessing advances in automotive technology and systems, which is leading the industry toward the future of autonomous vehicles. To equip vehicles with superior comfort and convenience features, automakers have been investing proactively in the advanced comfort enhancing and convenience systems to make their product distinctive in nature. The changing buying criteria and dynamics of the automotive market have compelled automakers to increase the adaption rate of such systems in their product portfolio.”
According to the report, one of the major drivers for this market is Growing integration of advanced seat functionalities due to intense competition among vendors. The modern automotive seats have become much more functional and hi-tech as compared to the ones 10 years back. Automotive seats have always been a crucial part of vehicles, but till 20th century there was not much of innovation in automotive seats. However, this seems to have changed significantly in the last decade or so. With the ever-growing competition in the automotive industry, OEMs have found out that flexibility and increased functionality is the key for sustainability in the long run.
Further, the report states that one of the major factors hindering the growth of this market is Technical issues with system operation. Memory seats are fitted with numerous electronic components such as sensors, motors, and modules; and is aimed at offering comfort, convenience, and luxury to the users. Though the memory seats are efficient in offering the functionality they are intended to, a malfunction or failure in any of its electronic component may result in operational issues. The presence of electronic content in memory seats has made them more vulnerable to operational issues when compared to manually adjusted seats.
Continental, Faurecia, Magna, Lear Corporation, DURA Automotive Systems, and Adient
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