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Global Automotive Infotainment Market 2016-2020

Global Automotive Infotainment Market 2016-2020

About Infotainment

Infotainment is an amalgamation of information and entertainment. In-car entertainment has evolved over the years. Conventional vehicle entertainment systems included radio, cassettes, and CDs. However, infotainment systems came into picture owing to the advances in technology and growing demand for personalized entertainment, navigation, and in-vehicle connectivity. Infotainment systems are a combination of software and hardware devices installed in automobiles that provide audio, video, and other contents. These systems are embedded with in-vehicle navigation devices, Internet and Wi-Fi-connectivity, AV systems, display screens, and telematics systems.

Technavio’s analysts forecast the global automotive infotainment market to grow at a CAGR of 13.24% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global automotive infotainment market for 2016-2020. To calculate the market size, the report considers the unit sales of automotive infotainment systems across all regions.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Global Automotive Infotainment Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Alpine Electronics
  • Continental
  • Harman International
  • Panasonic
  • Pioneer
Other prominent vendors
  • Airbiquity
  • Aisin Seiki
  • Bosch
  • Clarion
  • Fujitsu-Ten
  • Garmin
  • JVCKENWOOD
  • Visteon
Market driver
  • Rising demand for infotainment systems in mass production of vehicles
  • For a full, detailed list, view our report
Market challenge
  • Different product lifecycles for smartphones and embedded infotainment systems
  • For a full, detailed list, view our report
Market trend
  • Data analytics in infotainment systems
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Automotive Infotainment Market 2016-2020

Technavio recognizes the following companies as the key players in the global automotive infotainment market: Alpine Electronics, Continental, Harman International, Panasonic, and Pioneer.

Other Prominent Vendors in the market are: Airbiquity, Aisin Seiki, Bosch, Clarion, Fujitsu-Ten, Garmin, JVCKENWOOD, and Visteon.

Commenting on the report, an analyst from Technavio’s team said: “One of the key trends for market growth will be the reduced dependence on smartphones for applications. Smartphone connectivity to IVI system has been one of the major drivers of automotive telematics. This is due to end-users’ desire to access smartphones while driving. Automakers have capitalized on this by developing high-resolution and more intuitive HMIs capable of seamlessly integrating with smartphones in automobiles.”

According to the report, one of the key drivers for market growth will be increased support for open-source and standard platforms for application development. Traditionally, the competition among the automotive manufacturers was limited to the towing capacity, acceleration, and horsepower of the vehicle. However, recently, there has been a shift in the focus of consumers and OEMs from what is under the hood to what is behind the vehicle's dashboard.

Further, the report states that difficulty in content prioritization will be a challenge for the market. These days, ADAS and other infotainment features are increasingly being adopted in smart cars. These systems help in collecting data or connect with a person at a given time. However, the constant use generates an enormous data flow and prioritization of such data is tedious and time-consuming. If the data requested by a user is not exactly retrieved as required by an HMI system, it leads to a delay in the relevant information reaching the user and the benefits of the HMI system become negligible.



Companies Mentioned

Alpine Electronics, Continental, Harman International, Panasonic, Pioneer,Airbiquity, Aisin Seiki, Bosch, Clarion, Fujitsu-Ten, Garmin, JVCKENWOOD, Visteon.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Report coverage
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
    • Evolution (digital transformation) of car audio and radio
      • Table Digital transformation of car audio and radio in infotainment system
      • Table Generation of automotive infotainment system
    • Infotainment services
    • Value chain analysis
      • Table Value chain analysis for automotive infotainment systems
    • Product lifecycle
      • Table Product lifecycle of automotive infotainment system
    • Regulatory framework
      • Table MirrorLink application hierarchy
      • Table Car Connectivity Consortium application management system
  • Market landscape
    • Market overview
      • Table Segmentation of global automotive infotainment market
      • Table Types of rear seat infotainment technology
      • Table Modern day rear seat infotainment
    • Market size and forecast
      • Table Global automotive infotainment market 2015-2020 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by geography
    • Table Global automotive infotainment market by geography 2015 and 2020
    • Automotive infotainment market in EMEA
      • Table Automotive infotainment market in EMEA 2015-2020 ($ billions)
    • Automotive infotainment market in Americas
      • Table Automotive infotainment market in Americas 2015-2020 ($ billions)
    • Automotive infotainment market in APAC
      • Table Automotive infotainment market in APAC 2015-2020 ($ billions)
  • Market segmentation by OS
    • Table Global automotive infotainment market by OS 2015 and 2020
    • Automotive infotainment market by QNX
      • Table Global automotive infotainment market by QNX 2015-2020 (units in millions)
    • Automotive infotainment market by Microsoft
      • Table Global automotive infotainment market by Microsoft 2015-2020 (units in millions)
    • Automotive infotainment market by Linux
      • Table Global automotive infotainment market by Linux 2015-2020 (units in millions)
    • Automotive infotainment market by others
      • Table Global automotive infotainment market by others 2015-2020 (units in millions)
  • Market drivers
    • Increased support for open-source and standard platforms for application development
      • Table Automotive infotainment software platforms
    • Provision for smartphone integration with IVI systems
    • Rising demand for infotainment systems in mass production of vehicles
    • Integration of infotainment with other systems
  • Market challenges
    • Different product lifecycles for smartphones and embedded infotainment systems
      • Table Average process, technology, and organizational clock speed across industries (in months)
    • Design complexity
      • Table Challenges faced during designing and development process of automotive infotainment systems solutions
    • Distraction for drivers
      • Table Driver distraction ratings of automotive infotainment systems in US
    • Growing concerns about data security
    • Difficulty in content prioritization
  • Market trends
    • Data analytics in infotainment systems
    • Adoption of media oriented systems transport (MOST) technology to simplify system upgrades and prolong the lifecycle of embedded infotainment
      • Table MOST technology
    • Over-the-air (OTA) updates for embedded infotainment systems
      • Table OTA architecture
    • Advanced technologies like OLED-based infotainment systems
      • Table Global automotive OLED market 2015-2020 (millions of units)
    • Reduced dependence on smartphones for applications
  • Vendor landscape
    • Competitive benchmarking
      • Table Key vendors with respective market share
      • Table Benchmarking of players in automotive infotainment market
    • Other prominent vendors
  • Key vendor analysis
    • Alpine Electronics
      • Table Alpine Electronics: Business segmentation by revenue 2015
      • Table Alpine Electronics: Geographical segmentation by revenue 2015
    • Continental
      • Table Continental: Business segmentation by revenue 2015
      • Table Continental: Geographical segmentation by revenue 2015
    • Harman International
      • Table Harman International: Business segmentation by revenue 2015
      • Table Harman International: Geographical segmentation by revenue 2015
    • Panasonic
    • Pioneer
      • Table Pioneer: Business segmentation by revenue 2015
      • Table Pioneer: Geographical segmentation by revenue 2015
  • Appendix
    • List of abbreviations
  • Explore Technavio

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