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Global Automotive External Airbags Market 2017-2021

Global Automotive External Airbags Market 2017-2021

About Automotive External Airbags

Since their inception, airbags have gained importance in the automotive industry. Airbags in passenger cars were first installed from mid-1970, and the use of airbags has grown in terms of advancements and applications. Driver and front passenger airbags have emerged as a standard feature in most of the passenger cars manufactured today. In addition, the safety of passengers and drivers is not limited to frontal airbags; applications such as side airbags and curtain airbags are growing faster in the market today.

Technavio’s analysts forecast the global automotive external airbags market to grow at a CAGR of 10.25% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global automotive external airbags market for 2017-2021. To calculate the market size, the report considers a combination of top-down and bottom-up approaches, wherein in-house databases have been used to arrive at the global automotive external airbags market.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report Global Automotive External Airbags Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Autoliv
  • Hyundai MOBIS
  • Takata
  • TOYODA GOSEI
Other prominent vendors
  • Ashimori Industry
  • Bosch
  • Continental
  • DAICEL
  • DELPHI
  • Key Safety Systems (KSS)
  • Nihon Plast
  • Ningbo Joyson Electronic
  • ZF TRW
Market driver
  • Driver negligence to drive the demand for pedestrian protection airbags
  • For a full, detailed list, view our report
Market challenge
  • Lower fuel economy of vehicles and high cost of aftermarket installation
  • For a full, detailed list, view our report
Market trend
  • Autonomous vehicles to increase adoption of pedestrian protection airbags
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Automotive External Airbags Market 2017-2021

Technavio recognizes the following companies as the key players in the global automotive external airbags market: Autoliv, Hyundai MOBIS, Takata, and TOYODA GOSEI.

Other Prominent Vendors in the market are: Ashimori Industry, Bosch, Continental, DAICEL, DELPHI, Key Safety Systems (KSS), Nihon Plast, Ningbo Joyson Electronic, ZF TRW.

Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is autonomous vehicles to increase adoption of pedestrian protection airbags. Companies such as Delphi, Continental, Bosch, Audi, Mercedes Benz, and Google among others are working to expand the autonomous driving concept. Such campaigns and promotions have widened the market acceptance of semi-autonomous features in passenger vehicle. Self-driving cars are already becoming a reality. Automotive majors such as Mercedes Benz and BMW are in the advanced levels of achieving such a reality.”

According to the report, one of the major drivers for this market is driver negligence to drive the demand for pedestrian protection airbags. Bad driving behavior is one of the prime causes of motor vehicle deaths. As around 16% of the road deaths are pedestrian fatalities, drivers are the prime cause of pedestrian deaths. The problem of bad drivers has existed long before safety technologies like PPS came into the fore. Hence, certain counter arguments that bad driving behavior is actually induced by the rise in safety technologies are factually incorrect.

Further, the report states that one of the major factors hindering the growth of this market is lower fuel economy of vehicles and high cost of aftermarket installation. The higher beneath-the-hood space as well as the multiple redundancies that plague the cars equipped with passive PPS like external airbag and active hood is just the tip of the iceberg when it comes to the detrimental effect of such systems on fuel economy in particular. This is due to the high amount of sheet-metal usage, thereby increasing the gross dry weight of cars.

Companies Mentioned

Autoliv, Hyundai MOBIS, Takata, TOYODA GOSEI, Ashimori Industry, Bosch, Continental, DAICEL, DELPHI, Key Safety Systems (KSS), Nihon Plast, Ningbo Joyson Electronic, ZF TRW.

  • Executive summary
  • Scope of the report
    • Market overview
    • Report coverage
      • Table Scope of the report
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
      • Table Mapping of injury causes and body parts concerned, 2015
    • Value chain analysis
      • Table Value chain analysis
    • Product life cycle
      • Table Product lifecycle of automotive airbags
    • Regulatory framework
      • Table List of common NCAPs worldwide
  • Market landscape
    • Market overview
      • Table Segmentation of global automotive external airbags market
      • Table Adoption ranges of PPS technologies
    • Market size and forecast
      • Table Global automotive external airbags market 2016-2021 (thousands of units)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by OEM
    • Table Global automotive external airbags market by OEM 2016
    • Table Global automotive external airbags market by OEM 2021*
    • Global automotive external airbags market for BMW
      • Table Global automotive external airbags market for BMW 2016-2021 (thousands of units)
    • Global automotive external airbags market for Mercedes Benz
      • Table Global automotive external airbags market for Mercedes Benz 2016-2021 (thousands of units)
    • Global automotive external airbags market for Land Rover
      • Table Global automotive external airbags market for Land Rover 2016-2021 (thousands of units)
    • Global automotive external airbags market for Volvo
      • Table Global automotive external airbags market for Volvo 2016-2021 (thousands of units)
    • Global automotive external airbags market for others
      • Table Global automotive external airbags market for others 2016-2021 (thousands of units)
  • Market segmentation by geography
    • Table Global automotive external airbags market by geography 2016
    • Table Global automotive external airbags market by geography 2021
    • Automotive external airbags market in EMEA
      • Table Automotive external airbags market in EMEA 2016-2021 (thousands of units)
    • Automotive external airbags market in Americas
      • Table Automotive external airbags market in Americas 2016-2021 (thousands of units)
    • Automotive external airbags market in APAC
      • Table Automotive external airbags market in APAC 2016-2021 (thousands of units)
      • Table Top five APAC countries by GDP 2011-2015 ($ billions)
  • Market drivers
    • Driver negligence to drive the demand for pedestrian protection airbags
      • Table Global causes of motor vehicle fatalities
    • Increase in pedestrian deaths due to distracted driving to push the adoption of external airbags
      • Table Global causes of pedestrian deaths
    • Rising focus of OEMs toward product differentiation
    • Government regulations to influence adoption of external airbags
  • Market challenges
    • Lower fuel economy of vehicles and high cost of aftermarket installation
      • Table Seven reasons behind heaviness and lower fuel economy for PPS equipped cars
    • Shifting focus of OEMs toward active PPS
      • Table Sensors used to detect pedestrians in active PPS
    • Rising vehicle recalls due to faulty inflators to affect the adoption of external airbags
  • Market trends
    • Integration of PPS with other in-vehicle systems
      • Table Laser headlights in collision avoidance warning systems
      • Table Laser headlights used for spotlighting pedestrians
      • Table Automotive camera modules design
      • Table Interactive AR system
    • Autonomous vehicles to increase adoption of pedestrian protection airbags
    • Bundling of safety features to decrease the installation cost of external airbags
      • Table Number of ECUs across all car segments
      • Table Number of lines of code executed in different systems (millions of units)
    • Communication between PPSs and cell phone networks
      • Table PPS and cell phone networks tie-up
      • Table V2P communication protocols
  • Vendor landscape
    • Competitive benchmarking
      • Table Benchmarking of players in global automotive external airbags market
    • Other prominent vendors
  • Key vendor analysis
    • Autoliv
      • Table Autoliv: Product segmentation by revenue 2015
      • Table Autoliv: Geographical segmentation by revenue 2015
    • Hyundai MOBIS
      • Table Product portfolio of Hyundai Mobis
    • Takata
      • Table Takata: Geographical segmentation by revenue 2015
    • TOYODA GOSEI
      • Table TOYODA GOSEI: Product portfolio
  • Appendix
    • List of abbreviations
  • Explore Technavio

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