Global Animation Collectibles Market 2017-2021
About Animation Collectibles
Animation collectibles include licensed merchandise as well as animation toys with characters and properties from feature films and television shows. The merchandise industry, many a times, requires merchandise manufacturers to buy licenses from film or TV production houses.
Technavio’s analysts forecast the global animation collectibles market to grow at a CAGR of 4.73% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the global animation collectibles market for 2017-2021. To calculate the market size, the report considers the revenue generated from the retail sales of animation collectibles to individual consumers.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Animation Collectibles Market 2017-2021
Technavio recognizes the following companies as the key players in the global animation collectibles market: Hasbro, The LEGO, Mattel, Ravensburger, and TOMY.
Other Prominent Vendors in the market are: Funtastic, JAKKS Pacific, Lansay France, LeapFrog Enterprises, MGA Entertainment, Playmates Toys, ToyQuest, and Vivid Imaginations.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is emergence of 3D printing. With the introduction of 3D printers, the power of choice has shifted toward consumers. This is a challenge faced by manufacturers and license providers today, as consumers can 3D print their favorite characters any time they want. There is also an inherent risk that this technology will increase the market for collectible counterfeits and violate copyright and trademark infringements.”
According to the report, one of the major drivers for this market is increasing children's TV and Internet viewership. The demand for children's merchandise is increasing with the number of entertainment programs and children’s TV channels. Channels like Disney Junior, Cartoon Network, POGO, Nickelodeon, and Fox Kids boost the growth of the licensed merchandise market by introducing new characters and properties. As children account for almost 50% of the total retail sales of licensed merchandise, the growing number of children’s programs and TV channels is expected to drive the market during the forecast period.
Further, the report states that one of the major factors hindering the growth of this market is seasonal demand and short life of merchandise. Efficient merchandising management is critical for retailers. Merchandising retailers manage thousands of items across numerous product lines and categories. Therefore, merchandise planning should be conducted in accordance with demand forecasts for the products, as such products are not fixed for different seasons.
Hasbro, The LEGO, Mattel, Ravensburger, TOMY, Funtastic, JAKKS Pacific, Lansay France, LeapFrog Enterprises, MGA Entertainment, Playmates Toys, ToyQuest, Vivid Imaginations.
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