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Global Adventure Motorcycles Market 2017-2021

Global Adventure Motorcycles Market 2017-2021

About Adventure Motorcycles

Motorcycles vary according to design and serve various purposes such as cruising, long-distance travel, commuting, sport or racing, and off-road riding. Hildebrand & Wolfmuller became the first series of motorcycles produced in 1894. In most developing countries, motorcycles are preferred as they provide fuel economy and cost-effectiveness. Globally, APAC is the largest market for motorcycles and accounts for a market share of more than 90% of the global motorcycle market. Adventure motorcycles are a subset of dual sports motorcycles. Both these are designed to be ridden off-road as well as on asphalt. Adventure motorcycles fall more toward the street bikes segment but, the significance of long ride comfort can also be used for light trail off-roading. Dual sports motorcycles incline more toward the motocross segment with off-roading features.

Technavio’s analysts forecast the global adventure motorcycles market to grow at a CAGR of 10.08% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the global adventure motorcycles market for 2017-2021. To calculate the market size, the report considers the products that are originally manufactured by vendors

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Global Adventure Motorcycles Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • BMW Group
  • Honda Motor Company
  • KTM
  • Yamaha
Other prominent vendors
  • Aprilia
  • Benelli Q.J.
  • Ducati Motor Holding
  • Kawasaki Motors Corp
  • Suzuki Motor
  • Triumph Motorcycles
Market driver
  • Growing popularity of long-distance touring and experiential traveling
  • For a full, detailed list, view our report
Market challenge
  • High penetration of commuter motorcycles in emerging countries
  • For a full, detailed list, view our report
Market trend
  • Increasing use of active suspension systems
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Press Release

Technavio Announces the Publication of its Research Report – Global Adventure Motorcycles Market 2017-2021

Technavio recognizes the following companies as the key players in the global adventure motorcycles market: BMW Group, Honda Motor Company, KTM, and Yamaha

Other Prominent Vendors in the market are: Aprilia, Benelli Q.J., Ducati Motor Holding, Kawasaki Motors Corp, Suzuki Motor, and Triumph Motorcycles.

Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is Increasing use of active suspension systems. Most of the motorcycles are designed with a suspension system that works according to the condition of the road. This is called passive suspension system. A new type of suspension system, which acts perpendicular to the road, is connected with the chassis of the motorcycle. This is called active suspension system. It is more suitable for off-road motorcycles because passive suspension systems are not effective on off-road terrains. Most off-road motorcycles use passive suspension system with a longer suspension rod. The awareness of off-road motorcycles has forced the manufacturers to adapt to newer technology to sustain in the market. Manufacturers such as KTM, Suzuki, and Yamaha have started making off-road type motorcycles with semi-active suspension systems. This trend of the use of active suspension systems in adventure motorcycle could have a positive impact on the market.”

According to the report, one of the major drivers for this market is Growing popularity of long-distance touring and experiential traveling. The growth of the adventure motorcycles market is based on the growing popularity of long-distance touring. It has been observed that adventure motorcycles are better equipped with amenities required for long-distance touring. Most riders in this segment are aged between 50-54 years, followed by 45-49 years and 55-59 years. These motorcycles are expensive averaging a price more than $20,000, with clothing and gear adding another $3,000. Hence, younger riders may find it difficult to afford. However, the adoption rate of adventure motorcycles has rapidly increased as they fulfill most of the rider's requirement in long-distance touring as well as on asphalt.

Further, the report states that one of the major factors hindering the growth of this market is High penetration of commuter motorcycles in emerging countries. OEMs hesitate to enter the emerging countries for adventure motorcycle sales due to the high penetration of commuter motorcycles in these countries. The price of adventure motorcycles is high. This is one of the primary reasons for their inability to penetrate in the developing countries' market.

Companies Mentioned

BMW Group, Honda Motor Company, KTM, Yamaha, Aprilia, Benelli Q.J., Ducati Motor Holding, Kawasaki Motors Corp, Suzuki Motor, and Triumph Motorcycles.

  • Executive summary
  • Scope of the report
  • Research methodology
  • Introduction
    • Motorcycle
      • Table Types of motorcycles
    • Evolution of adventure motorcycles from dual sport motorcycles
      • Table Dual sport motorcycles vs adventure motorcycles
  • Market landscape
    • Market ecosystem
      • Table Parent market
      • Table Global motorcycles market 2017-2021
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market size and forecast 2016-2021
      • Table Global – Market size and forecast 2016-2021 (thousand units)
      • Table Global – Year over year growth 2017-2021 (%)
  • Five forces analysis
    • Table Five forces analysis 2016
    • Table Five forces analysis 2021
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition - Five forces 2016
  • Market segmentation by Engine capacity
    • Segmentation by engine capacity
      • Table Engine capacity – Market share 2016-2021 (%)
    • Comparison by engine capacity
      • Table Comparison by engine capacity
    • 500cc-1,000cc engine capacity – Market size and forecast 2016-2021
      • Table 500cc-1,000cc – Market size and forecast 2016-2021 (thousand units)
      • Table 500cc-1,000cc engine capacity – Year over year growth 2017-2021 (%)
    • Above 1,000cc engine capacity – Market size and forecast 2016-2021
      • Table Above 1,000cc engine capacity – Market size and forecast 2016-2021 (thousand units)
      • Table Above 1,000cc engine capacity – Year over year growth 2017-2021 (%)
    • Market opportunity by engine capacity
      • Table Market opportunity by engine capacity
  • Customer landscape
    • Table Customer landscape
  • Regional landscape
    • Geographical segmentation
      • Table Global – Market share by geography 2016-2021 (%)
    • Regional comparison
      • Table Regional comparison
    • The Americas – Market size and forecast 2016-2021
      • Table The Americas – Market size and forecast 2016-2021 (thousand units)
      • Table The Americas – Year over year growth 2017-2021 (%)
    • EMEA – Market size and forecast 2016-2021
      • Table EMEA – Market size and forecast 2016-2021 (thousand units)
      • Table EMEA – Year over year growth 2017-2021 (%)
    • APAC – Market size and forecast 2016-2021
      • Table APAC – Market size and forecast 2016-2021 (thousand units)
      • Table APAC – Year over year growth 2017-2021 (%)
    • Key leading countries
      • Table Key leading countries
    • Market opportunity
  • Decision framework
  • Drivers and challenges
    • Market drivers
      • Table Off-road training centers at various price ranges
    • Market challenges
      • Table Price for bestselling adventure motorcycles
      • Table Per capita income of top 10 developing countries
  • Market trends
    • Increasing number of women and baby boomer motorcycle riders
    • Increasing use of active suspension systems
    • Increasing popularity of off-road scooters - a negative trend
  • Vendor landscape
    • Competitive landscape
    • Other prominent vendors
      • Table Global adventure motorcycles market: Other prominent vendors
  • Vendor analysis
    • Vendors covered
    • KTM
      • Table Business segmentation of KTM (% share)
      • Table Product portfolio of KTM
      • Table Geographical segmentation of KTM (% share)
    • BMW Group
      • Table Business segmentation of BMW group (% share)
      • Table Product portfolio of BMW Group
      • Table Geographical segmentation of BMW group (% share)
    • Yamaha
      • Table Business segmentation of Yamaha (% share)
      • Table Product portfolio of Yamaha in motorcycle segment
      • Table Geographical segmentation of Yamaha in motorcycle segment (% share)
    • Honda Motor Company
      • Table Business segmentation of Honda Motor Company (% share)
      • Table Product portfolio of Honda Motor Company in motorcycle segment
      • Table Geographical segmentation of Honda Motor Company in motorcycle segment (% share)
  • Appendix
    • List of abbreviations
  • Explore Technavio

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