About Adaptive Content Publishing
Adaptive learning, an integral part of the education technology, aims at improving student learning, engagement, and participation with the use of information technology (IT) and analytics. The user's experience is tailored to their abilities and needs.
Adaptive learning offers a medium of delivering education content and courses to students in a personalised learning framework, which is tailored to suit the individual learners’ needs. The adaptive learning mechanism consists of embedded assessments, which help remediate knowledge gaps. As a student proceeds with the assigned curriculum, his/her knowledge gain is consistently scrutinized to draw conclusions on the future learning map.
Technavio’s analysts forecast the global adaptive content publishing market to grow at a CAGR of 21.55% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global adaptive publishing content market 2016-2020. To calculate the market size, the report considers the revenue generated through the sales of adaptive publishing content for a fee or subscription
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Adaptive Content Publishing Market 2016-2020
Technavio recognizes the following companies as the key players in the Global Adaptive Content Publishing Market: DreamBox Learning, Mcmillan, McGraw-Hill Education, and Pearson Education.
Other Prominent Vendors in the market are: Cambridge University Press, Cengage Learning, John Wiley & Sons, Hachette Livre, Oxford University Press, and Thomson Reuters.
Commenting on the report, an analyst from Technavio’s team said: “Providers of adaptive learning content are increasing their presence in the K-12 education segment. Leading vendors, such as Pearson, Macmillan, DreamBox Learning, and Grockit, have developed specific solutions for K-12. For instance, DreamBox Learning utilizes both adaptive technologies and gamification to help students in grades K-8 to raise students’ proficiency in mathematics. The content offered has been developed in accordance to various state standards and has shown positive results against standards, including the Common Core, the Mathematics Texas Essential Knowledge and Skills, and the Virginia Mathematic Standards of Living.”
According to the report, numerous educational publishers, including John Wiley & Sons, McGraw-Hill, Pearson, and Cengage Learning, have been pioneers in transforming traditional books to digital education publishing. Apart from digitizing standard content, the e-publishers are collaborating with institutes offering higher education to develop both technical and non-technical courses while taking into consideration the requirements of their course structure.
Further, the report states that one of the biggest hurdles faced by the education industry is the cost involved in installing the software. Procuring a suitable module and integrating it with other software are the primary costs involved. As most educational institutions run on budgeted expenditure, the key decision-makers weigh up the cost of implementation over the benefits of installing a feature rich module student information system.
DreamBox Learning, Mcmillan, McGraw-Hill Education, Pearson Education, Cambridge University Press, Cengage Learning, John Wiley & Sons, Hachette Livre, Oxford University Press, Thomson Reuters.
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