About the Baby Fashion Accessories Market
In 2015, the clothing accessories segment led the global baby fashion accessories market. Vendors like Gap, Ralph Lauren, and Carter’s have a range of product lines for clothing accessories.Product innovation is one of the most important factors considered by retailers to set competitive advantage. Multifunctional clothing accessories have become a major trend in the global market, examples of which include babyGap x Aden + Anais gift set, Swaddle + Burpy bib, and babyGap x Aden + Anais reversible printed bib.
Technavio’s analysts forecast the global baby fashion accessories market to grow at a CAGR of 5.23% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the global baby fashion accessories market for 2016-2020. To calculate the market size, the report takes into account revenue generated from retail sales of baby fashion accessories for the age group of 0-4 years. It does not include retail sales of gold, platinum, or any other high-value jewelry.
The market is divided into the following segments based on geography:
Technavio Announces the Publication of its Research Report – Global Baby Fashion Accessories Market 2016-2020
Technavio recognizes the following companies as the key players in the global baby fashion accessories market: Carter’s, Gap, Gerber Childrenswear, Ralph Lauren, and The Children’s Place.
Other Prominent Vendors in the market are: Baby Vision, Barneys New York, B Nature, Bonnie Mob, Bossini, Bobdog, Crummy Bunny, Esprit Holdings, Gymboree, LVMH, Mamas and Papas, Mothercare, Nike, Roberto Cavalli, Sckoon, and Walt Disney.
Commenting on the report, an analyst from Technavio’s team said: “One trend which is boosting market growth is innovative designs and patterns in children’s clothing and accessories. Manufacturers are incorporating fashionable patterns and using licensed movie and cartoon content on baby fashion products. Need-based and functional accessories like bibs, socks, mittens, and hairbands are now launched in stylish prints, colors, and designs. A lot of the designs and patterns in baby fashion accessories also imitate adult fashion styles and designs.”
According to the report, a key growth driver is the increasing organized retail in developing countries. The evolving retail industry, especially in developing countries, is marked by the emergence of a large number of stores in the hypermarket, supermarket, and specialty formats. Convenience and comfort are increasingly becoming important to customers because of their hectic lifestyles and work schedules. Large organized retail stores stock many brands and a variety of baby fashion accessories under one roof, providing more options to consumers. These stores also stock other baby products to fulfill the requirements of shoppers. With the increase in brand consciousness among consumers, the importance of organized retailers carrying branded baby fashion accessories, and other baby products, has also increased.
Further, the report states that one challenge that could restrict market growth is declining fertility and birth rates. This decline is the result of many factors including a higher number of women going for higher education and entering the workforce, urbanization and the resultant smaller households, and the wider availability of contraception methods. This factor has significant negative impact on vendors in the market.
Carter’s, Gap, Gerber Childrenswear, Ralph Lauren, The Children’s Place, Baby Vision, Barneys New York, B Nature, Bonnie Mob, Bossini, Bobdog, Crummy Bunny, Esprit Holdings, Gymboree, LVMH, Mamas and Papas, Mothercare, Nike, Roberto Cavalli, Sckoon, Walt Disney.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook