About Dark Chocolate
Dark chocolate contains less milk than milk chocolate or no milk at all, and is 60%-99.9% cocoa. Based on product type, the dark chocolate market in the US has been segmented into organic dark chocolate and inorganic dark chocolate. The premiumization trend in the US is a driving factor for the growth of the country's chocolate market, which is paving the way for the emergence of craft and artisanal chocolate brands such as Mast Brothers and Rogue Chocolatier. The overall demand for premium and seasonal chocolates in the US has increased as consumers prefer these chocolates for personal consumption or for gifting, during festivals like Easter, Christmas, and Halloween.
Technavio’s analysts forecast the dark chocolate market in the US to grow at a CAGR of 8.34% during the period 2017-2021.
Covered in this report
The report covers the present scenario and the growth prospects of the dark chocolate market in the US for 2017-2021. The report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.Technavio's report, Dark Chocolate Market in the US 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Technavio Announces the Publication of its Research Report – Dark Chocolate Market in the US 2017-2021
Technavio recognizes the following companies as the key players in the dark chocolate market in the US: Lindt & Sprüngli, Mars, Mondelēz International, THE HERSHEY COMPANY, and Godiva.
Other Prominent Vendors in the market are: ALTER ECO, Amano Artisan Chocolate, Divine Chocolate, Endangered Species chocolate, Ferrero, Lake Champlain Chocolates, Nestlé, Newman's Own (No Limit), Nibmor, Praim Group, RITTER SPORT, SCHARFFEN BERGER, Sugarpova, THEO CHOCOLATE, Vivra Chocolate, and Vosges.
Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is Innovations in dark chocolates. Vendors are coming up with innovations in terms of chocolate-manufacturing processes to open new revenue streams for themselves and to compete better with their counterparts. Innovations have been brought by dark chocolate manufacturers to retain old consumers and attract new ones toward their product offerings. For instance, in 2017, Taza Chocolate reduced the bitterness of its dark chocolate offerings through the stone grinding process (which allows the manufacturer to create dark chocolate that tastes fruity rather than bitter).”
According to the report, one of the major drivers for this market is Health benefits of dark chocolate. The health benefits of the consumption of dark chocolate drive the sales in the market. As per various researches, the high antioxidant content in dark chocolate helps in providing protection against disease-causing free radicals, while flavonoids present in these chocolates help in cancer prevention and improve heart health and cognitive ability. According to various studies, cocoa polyphenols in dark chocolate help in controlling cholesterol, while some studies validate that the antioxidant capacity of dark chocolate is higher than many superfoods.
Further, the report states that one of the major factors hindering the growth of this market is New varieties of milk and white chocolates being launched in the US. Although the demand for dark chocolates is high among consumers in the US, many milk and white chocolate manufacturers are launching new varieties to expand their consumer bases. For instance, in 2017, Mars announced the launch of its M&M's white chocolate as an everyday product at select food, mass, convenience, and drugstores across the US. The a2 Milk Company launched a new chocolate-flavored milk variant at the Natural Products Expo West.
Lindt & Sprüngli, Mars, Mondelēz International, THE HERSHEY COMPANY, Godiva, ALTER ECO, Amano Artisan Chocolate, Divine Chocolate, Endangered Species chocolate, Ferrero, Lake Champlain Chocolates, Nestlé, Newman's Own (No Limit), Nibmor, Praim Group, RITTER SPORT, SCHARFFEN BERGER, Sugarpova, THEO CHOCOLATE, Vivra Chocolate, and Vosges.