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Craft Beer Market in Europe 2018-2022

Craft Beer Market in Europe 2018-2022

About this market

Labeling and packaging innovations gaining consumer's interest to trend in the market. With the rising number of microbreweries and other distribution channels exponentially in Europe, it becomes imperative for vendors to differentiate their products from those of competitors. The important parameters of product differentiation are the application of innovative packaging techniques and attractive labeling. Technavio’ s analysts have predicted that the craft beer market in Europe will register a CAGR of almost 13% by 2022.

Market Overview

Rising number of microbreweries and craft breweries in Europe

Europe has witnessed a significant growth in the number of microbreweries and craft breweries operating in the region in the last five years. The number of microbreweries and craft breweries has nearly doubled in the last five years.

Distribution challenges in the craft beer market in Europe

There has been a growing pressure on manufacturers regarding prices and margins from the product, as retail stores operate at a lower profit margin.

For the detailed list of factors that will drive and challenge the growth of the craft beer market in Europe during the 2018-2022, view our report.

Competitive Landscape

The market appears to be fragmented and with the presence of several companies including Asahi Group Holdings and Bières de Chimay the competitive environment is quite intense. Factors such as the rising number of microbreweries and craft breweries in Europe and the labeling and packaging innovations gaining consumer's interest, will provide considerable growth opportunities to craft beer manufactures. Asahi Group Holdings, Bières de Chimay, BrewDog, Duvel Moortgat, and Boston Beer are some of the major companies covered in this report.


PRESS RELEASE

Technavio Announces the Publication of its Research Report – Craft Beer Market in Europe 2018-2022

Technavio recognizes the following companies as the key players in the craft beer market in Europe: Asahi Group Holdings, Bières de Chimay, BrewDog, Duvel Moortgat, and Boston Beer.

Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is the growing labeling and packaging innovations gaining consumer's interest.”

According to the report, one of the major drivers for this market is the rising number of microbreweries and craft breweries in Europe.

Further, the report states that one of the major factors hindering the growth of this market is distribution challenges in the craft beer market in Europe.

Companies Mentioned

Asahi Group Holdings
Bières de Chimay
BrewDog
Duvel Moortgat
and Boston Beer

  • Executive summary
  • Scope of the report
  • Research methodology
  • Market landscape
    • Market ecosystem
      • Table Parent market
      • Table Global craft beer market: Segmentation
    • Market characteristics
      • Table Market characteristics
    • Market segmentation analysis
      • Table Market segments
  • Market sizing
    • Market definition
      • Table Market definition – Inclusions and exclusions checklist
    • Market sizing 2017
      • Table Market size 2017
      • Table Validation techniques employed for market sizing 2017
    • Market size and forecast 2017-2022 (in terms of revenue)
      • Table Market size and forecast 2017-2022 ($ mn)
      • Table Year-over-year growth 2018-2022 (%)
    • Market size and forecast 2017-2022 (in terms of volume)
      • Table Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Year-over-year growth 2018-2022 (%)
  • Five forces analysis
    • Table Five forces analysis 2017
    • Table Five forces analysis 2022
    • Bargaining power of buyers
      • Table Bargaining power of buyers
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers
    • Threat of new entrants
      • Table Threat of new entrants
    • Threat of substitutes
      • Table Threat of substitutes
    • Threat of rivalry
      • Table Threat of rivalry
    • Market condition
      • Table Market condition – Five forces 2017
  • Market segmentation by product
    • Segmentation by product
      • Table Product – Market share 2017-2022 (%)
    • Comparison by product
      • Table Comparison by product
    • IPA-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table IPA-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table IPA-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Seasonal-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table Seasonal-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Seasonal-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Pale ale-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table Pale ale-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Pale ale-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Amber ale-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table Amber ale-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Amber ale-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Lager-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table Lager-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Lager-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Wheat-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table Wheat-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Wheat-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Bock-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table Bock-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Bock-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Fruit beer-based craft beer market in Europe – Market size and forecast 2017-2022
      • Table Fruit beer-based craft beer market in Europe – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Fruit beer-based craft beer market in Europe – Year-over-year growth 2018-2022 (%)
    • Market opportunity by product
      • Table Market opportunity by product
  • Customer landscape
    • Table Customer landscape
  • Market segmentation by distribution channel
    • Segmentation by distribution channel
      • Table Distribution channel – Market share 2017-2022 (%)
    • Comparison by distribution channel
      • Table Comparison by distribution channel
    • Craft beer market in Europe by the off-trade distribution channel – Market size and forecast 2017-2022
      • Table Craft beer market in Europe by the off-trade distribution channel – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in Europe by the off-trade distribution channel – Year-over-year growth 2018-2022 (%)
    • Craft beer market in Europe by the on-trade distribution channel – Market size and forecast 2017-2022
      • Table Craft beer market in Europe by the on-trade distribution channel – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in Europe by the on-trade distribution channel – Year-over-year growth 2018-2022 (%)
    • Market opportunity by distribution channel
      • Table Market opportunity by distribution channel
  • Regional landscape
    • Geographical segmentation
      • Table Market share by countries in terms of revenue 2017-2022 (%)
      • Table Market share by countries in terms of volume 2017-2022 (%)
    • Country comparison
      • Table Country comparison in terms of revenue
      • Table Country comparison in terms of volume
    • Craft beer market in Germany – Market size and forecast 2017-2022
      • Table Craft beer market in Germany – Market size and forecast 2017-2022 ($ mn)
      • Table Craft beer market in Germany – Year-over-year growth 2018-2022 (%)
      • Table Craft beer market in Germany – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in Germany – Year-over-year growth 2018-2022 (%)
    • Craft beer market in the UK – Market size and forecast 2017-2022
      • Table Craft beer market in the UK – Market size and forecast 2017-2022 ($ mn)
      • Table Craft beer market in the UK – Year-over-year growth 2018-2022 (%)
      • Table Craft beer market in the UK – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in the UK – Year-over-year growth 2018-2022 (%)
    • Craft beer market in Poland – Market size and forecast 2017-2022
      • Table Craft beer market in Poland – Market size and forecast 2017-2022 ($ mn)
      • Table Craft beer market in Poland – Year-over-year growth 2018-2022 (%)
      • Table Craft beer market in Poland – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in Poland – Year-over-year growth 2018-2022 (%)
    • Craft beer market in Russia – Market size and forecast 2017-2022
      • Table Craft beer market in Russia – Market size and forecast 2017-2022 ($ mn)
      • Table Craft beer market in Russia – Year-over-year growth 2018-2022 (%)
      • Table Craft beer market in Russia – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in Russia – Year-over-year growth 2018-2022 (%)
    • Craft beer market in France – Market size and forecast 2017-2022
      • Table Craft beer market in France – Market size and forecast 2017-2022 ($ mn)
      • Table Craft beer market in France – Year-over-year growth 2018-2022 (%)
      • Table Craft beer market in France – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in France – Year-over-year growth 2018-2022 (%)
    • Craft beer market in Italy – Market size and forecast 2017-2022
      • Table Craft beer market in Italy – Market size and forecast 2017-2022 ($ mn)
      • Table Craft beer market in Italy – Year-over-year growth 2018-2022 (%)
      • Table Craft beer market in Italy – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in Italy – Year-over-year growth 2018-2022 (%)
    • Craft beer market in RoE – Market size and forecast 2017-2022
      • Table Craft beer market in RoE – Market size and forecast 2017-2022 ($ mn)
      • Table Craft beer market in RoE – Year-over-year growth 2018-2022 (%)
      • Table Craft beer market in RoE – Market size and forecast 2017-2022 (thousand hectoliters)
      • Table Craft beer market in RoE – Year-over-year growth 2018-2022 (%)
    • Market opportunity
      • Table Market opportunity in terms of revenue
      • Table Market opportunity in terms of volume
  • Decision framework
  • Drivers and challenges
    • Market drivers
      • Table A brief overview of new and innovative product launches in the craft beer market in Europe since 2014
      • Table An overview of the number of craft breweries in European countries in 2017
      • Table An overview of the volume consumption of craft beer in some of the key markets of Central and Eastern Europe in 2017 (in thousand hectoliters)
    • Market challenges
  • Market trends
    • Thriving e-commerce retailing industry in Europe
    • Labeling and packaging innovations gaining consumer's interest
    • Increasing number of mergers and acquisitions in the craft beer market in Europe
      • Table An overview of major M&A in the craft beer market in Europe since 2014
  • Vendor landscape
    • Overview
      • Table Vendor landscape
    • Landscape disruption
      • Table Landscape disruption
    • Competitive landscape
  • Vendor analysis
    • Vendors covered
      • Table Vendors covered
    • Vendor classification
      • Table Vendor classification
    • Market positioning of vendors
      • Table Market positioning of vendors
    • Asahi Group Holdings
      • Table Vendor overview
      • Table Asahi Group Holdings – Business segments
      • Table Asahi Group Holdings – Organizational developments
      • Table Asahi Group Holdings – Geographic focus
      • Table Asahi Group Holdings – Segment focus
      • Table Asahi Group Holdings – Key offerings
    • Bières de Chimay
      • Table Vendor overview
      • Table Bières de Chimay – Business segments
      • Table Bières de Chimay – Organizational developments
      • Table Bières de Chimay – Geographic focus
      • Table Bières de Chimay – Segment focus
      • Table Bières de Chimay – Key offerings
    • BrewDog
      • Table Vendor overview
      • Table BrewDog – Business segments
      • Table BrewDog – Organizational developments
      • Table BrewDog – Geographic focus
      • Table BrewDog – Segment focus
      • Table BrewDog – Key offerings
    • Duvel Moortgat
      • Table Vendor overview
      • Table Duvel Moortgat – Business segments
      • Table Duvel Moortgat – Geographic focus
      • Table Duvel Moortgat – Segment focus
      • Table Duvel Moortgat – Key offerings
    • Boston Beer
      • Table Vendor overview
      • Table Boston Beer – Business segments
      • Table Boston Beer – Organizational developments
      • Table Boston Beer – Geographic focus
      • Table Boston Beer – Segment focus
      • Table Boston Beer – Key offerings
  • Appendix
    • List of abbreviations
  • Explore Technavio

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