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Consumer Electronics and Home Appliances Market in India 2017-2021

Consumer Electronics and Home Appliances Market in India 2017-2021

About Consumer Electronics and Home Appliances

Consumer electronics and home appliances are products intended for everyday use at homes. The market is mainly driven by an increase in labor costs and product innovation in terms of technology, performance, design, and capability. The rising average dual-household incomes of consumers is the primary factor that drives the consumer electronics and home appliances market in India. With the recovery from the economic crisis of 2012, consumers have started investing heavily in products like smart consumer electronics and home appliances.

Technavio’s analysts forecast the consumer electronics and home appliances market in India to grow at a CAGR of 10.08% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the consumer electronics and home appliances market in India for 2017-2021. The report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.Technavio's report, Consumer Electronics and Home Appliances Market in India 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Electrolux
  • Haier
  • LG Electronics
  • Robert Bosch
  • SAMSUNG
  • Whirlpool
Other prominent vendors
  • Arçelik
  • Fagor America
  • Hitachi
  • Hoover Candy Group
  • iRobot
  • Koninklijke Philips
  • Midea Group
  • Miele & Cie.
  • Panasonic
  • Sears Brands
  • SMEG
  • Sony
  • TOSHIBA
  • Vestel
Market driver
  • Growth in government initiatives for electronic products
  • For a full, detailed list, view our report
Market challenge
  • Data security issues associated with smart consumer electronics and home appliances
  • For a full, detailed list, view our report
Market trend
  • Adoption of smart and advanced features in home appliances
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Press Release

Technavio Announces the Publication of its Research Report – Consumer Electronics and Home Appliances Market in India 2017-2021

Technavio recognizes the following companies as the key players in the consumer electronics and home appliances market in India: Electrolux, Haier, LG Electronics, Robert Bosch, SAMSUNG, and Whirlpool.

Other Prominent Vendors in the market are: Arçelik, Fagor America, Hitachi, Hoover Candy Group, iRobot, Koninklijke Philips, Midea Group, Miele & Cie., Panasonic, Sears Brands, SMEG, Sony, TOSHIBA, and Vestel.

Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is adoption of smart and advanced features in home appliances. Convenience is most important factors that consumers consider before making a purchase decision. This has resulted in the development of smart products that reduce manual labor. The emerging concept of smart homes has increased the growth of smart home appliances, which can be monitored remotely when connected to the smartphones of consumers.”

According to the report, one driver in the market is growth in government initiatives for electronic products. The government of India has allowed 100% Foreign Direct Investment (FDI) in the consumer electronics and home appliances manufacturing sector through the automatic route and 51% of FDI in multi-brand retail. This has become a key attraction for foreign investors. Moreover, the National Policy on Electronics (NPE) that was drafted in 2011 to boost the Electronic System Design & Manufacturing (ESDM) industry plays a vital role in the growth and upscaling of the consumer electronics and home appliances market in India.

Further, the report states that one challenge in the market is data security issues associated with smart consumer electronics and home appliances. With the increasing emphasis on smart consumer electronics and home appliances, the concerns over security and privacy are increasing. A lack of user interface and automatic interaction between the connected devices in the IoT is often invisible to users. Hence, this creates the possibility of utility companies or third-party energy management service providers to collect information that reveals private and personal data under the guise of energy-efficiency management.

Companies Mentioned

Electrolux, Haier, LG Electronics, Robert Bosch, SAMSUNG, Whirlpool, Arçelik, Fagor America, Hitachi, Hoover Candy Group, iRobot, Koninklijke Philips, Midea Group, Miele & Cie., Panasonic, Sears Brands, SMEG, Sony, TOSHIBA, and Vestel.

  • Executive summary
  • Scope of the report
  • Research methodology
  • Introduction
    • Market outline
  • Market Landscape
    • Market overview
      • Table Consumer electronics and home appliances market in India: Market scenario 2016-2021
      • Table Consumer electronics and home appliances market in India: Buying criteria
    • Market size and forecast
      • Table Consumer electronics and home appliances market in India 2016-2021 ($ billions)
    • Five forces analysis
      • Table Consumer electronics and home appliances market in India: Five forces analysis
    • PESTLE Analysis
      • Table Consumer electronics and home appliances market in India: PESTLE analysis
  • Market segmentation by product
    • Consumer electronics and home appliances market in India: Segmentation by product
      • Table Consumer electronics and home appliances market in India: Product segmentation 2016- 2021 (% share of revenue)
    • Comparison by product
      • Table Consumer electronics and home appliances market in India: Comparison by product
    • Consumer electronics – market size & forecast
      • Table Consumer electronics market in India: Market size & forecast 2016-2021 ($ billions)
      • Table Consumer electronics market in India: Year-over-year growth 2017-2021
    • Home appliances – market size & forecast
      • Table Home appliances market in India: Market size & forecast 2016-2021 ($ billions)
      • Table Home appliances market in India: Year-over-year growth 2017-2021
    • Market opportunity by product
      • Table Consumer electronics and home appliances market in India: Market opportunity by product
  • Market segmentation by style
    • Consumer electronics and home appliances market in India: Segmentation by style
      • Table Consumer electronics and home appliances market in India: Style segmentation 2016- 2021 (% share of revenue)
    • Comparison by style
      • Table Consumer electronics and home appliances market in India: Comparison by style
    • Freestanding consumer electronics and home appliances – market size & forecast
      • Table Freestanding consumer electronics and home appliances market in India: Market size & forecast 2016-2021 ($ billions)
      • Table Freestanding consumer electronics and home appliances market in India: Year-over-year growth 2017-2021
    • Built-in consumer electronics and home appliances – market size & forecast
      • Table Built-in consumer electronics and home appliances market in India: Market size & forecast 2016-2021 ($ billions)
      • Table Built-in consumer electronics and home appliances market in India: Year-over-year growth 2017-2021
    • Market opportunity by style
      • Table Consumer electronics and home appliances market in India: Market opportunity by style
  • Market segmentation by distribution channel
    • Consumer electronics and home appliances market in India: Segmentation by distribution channel
      • Table Consumer electronics and home appliances market in India: Distribution channel segmentation 2016-2021 (% share of revenue)
      • Table Consumer electronics and home appliances market in India: Distribution channel segmentation in 2016 and 2021 ($ billions)
    • Market opportunity by distribution channel
      • Table Consumer electronics and home appliances market in India: Market opportunity by distribution channel
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Other prominent drivers
    • Market challenges
    • Other prominent challenges
  • Market trends
    • Adoption of smart and advanced features in home appliances
    • Adoption of energy-efficient consumer electronics and home appliances
    • Growing investment in R&D activities
    • Advent of product localization
    • Other prominent trends
  • Competitor landscape
    • Competitive scenario
      • Table Consumer electronics and home appliances market in India: Key competitors
      • Table Consumer electronics and home appliances market in India: Key competitor analysis based on important parameters
      • Table Consumer electronics and home appliances market in India: Analysis of key competitors
  • Competitor analysis
    • Electrolux
      • Table Electrolux: Business and geographical segmentation 2016 (% share of net sales)
      • Table Electrolux: Product overview
      • Table Electrolux: Recent highlights
    • Haier
      • Table Haier: Product overview
      • Table Haier: Recent highlights
    • LG Electronics
      • Table LG Electronics: Product overview
      • Table LG Electronics: Recent highlights
    • Robert Bosch
      • Table Robert Bosch: Business and geographical segmentation 2016 (% share of net sales)
      • Table Robert Bosch: Product overview
      • Table Robert Bosch: Recent highlights
    • SAMSUNG
      • Table SAMSUNG: Product overview
      • Table SAMSUNG: Recent highlights
    • Whirlpool
      • Table Whirlpool: Product overview
      • Table Whirlpool: Recent highlights
    • Other prominent vendors
      • Table Consumer electronics and home appliances market in India: Other prominent competitors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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