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Children's Bicycle Market in Europe 2017-2021

Children's Bicycle Market in Europe 2017-2021

About Children's Bicycle

A children's bicycle is used by children for recreational, competition, or commuting purposes. Its wheel diameter starts from 14 inches to 24 inches for children in the age range of 4-12 years. The bicycle market has grown over the years by introducing various features and innovating continuously. In spite of the high use of children's bicycles in Europe, the region contributes very less to the global market. This is due to the children's population of Europe in the age group 4-12 years being very less.

Technavio’s analysts forecast the children's bicycle market in Europe to grow at a CAGR of 2.05% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the children's bicycle market in Europe for 2017-2021. To calculate the market size, the report considers the revenue generated through the retail sales of different types of children's bicycles.Technavio's report, Children's Bicycle Market in Europe 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Accell Group
  • Derby Cycle
  • Giant Bicycle
  • Merida
  • Trek Bicycle Corporation
Other prominent vendors
  • Halfords
  • Islabikes
  • Muddy Fox
  • PUKY
  • Grimaldi Industri
  • SCHWINN
  • GT Bicycles
  • Kona
  • Hero
  • Haro Bikes
Market driver
  • Promotion of cycling in schools and other educational organizations
  • For a full, detailed list, view our report
Market challenge
  • Competition from toy cars and bikes
  • For a full, detailed list, view our report
Market trend
  • Product innovations with respect to design and features
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Press Release

Technavio Announces the Publication of its Research Report – Children's Bicycle Market in Europe 2017-2021

Technavio recognizes the following companies as the key players in the children's bicycle market in Europe: Accell Group, Derby Cycle, Giant Bicycle, Merida, and Trek Bicycle Corporation.

Other Prominent Vendors in the market are: Halfords, Islabikes, Muddy Fox, PUKY, Grimaldi Industri, SCHWINN, GT Bicycles, Kona, Hero, and Haro Bikes.

Commenting on the report, an analyst from Technavio’s team said: “One trend in the market is product innovations with respect to design and features. The growing demand for children's bicycles has enhanced the consumer base. Vendors are focusing on product innovations with respect to design, color, and features. The launch of eco-friendly cycles has further led to the growth of the market.”

According to the report, one driver in the market is promotion of cycling in schools and other educational organizations. Cycling has been a very important part of the culture in many European countries and has been passed down from generation to generation. Most of the parents encourage their children to take up cycling on a regular basis. Various schools and other educational organizations conduct frequent bicycle training programs for children. For instance, in Ireland, a cycle training program meant for school children was launched in 2016, as part of the National Cycle Policy.

Further, the report states that one challenge in the market is competition from toy cars and bikes. Toy companies have come up with various types of battery operated and remote-controlled cars and bikes. These miniature cars and bikes are designed in a way that they look identical to the original version. These cars and bikes are attracting children, who prefer these over bicycles. Battery cars, skate scooters, swing cars, battery bikes, push and pedal rides, and electric scooters are some of the toys children prefer over cycles. These could pose a huge threat to the children's bicycle market in Europe.

Companies Mentioned

Accell Group, Derby Cycle, Giant Bicycle, Merida, Trek Bicycle Corporation, Halfords, Islabikes, Muddy Fox, PUKY, Grimaldi Industri, SCHWINN, GT Bicycles, Kona, Hero, and Haro Bikes.

  • Executive summary
  • Scope of the report
  • Research Methodology
  • Introduction
    • Market outline
    • Market size and forecast
      • Table Children's bicycle market in Europe 2016-2021 ($ millions)
    • Parent market: Global children's bicycle market
      • Table Global children's bicycle market scenario 2016
      • Table Steps to increase cycling among children
      • Table Steps by governments to increase usage of bicycles
      • Table Benefits of cycling
      • Table Global children's bicycle market 2016-2021 ($ billions)
  • Market landscape
    • Market overview
      • Table Children's bicycle market in Europe: Segmentation
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by retail format
    • Children's bicycle market in Europe by retail format
      • Table Children's bicycle market in Europe by retail format 2016 and 2021 (% share)
      • Table Independent bicycle dealer outlets market in Europe 2016-2021 ($ millions)
      • Table Specialized sports stores market in Europe 2016-2021 ($ millions)
      • Table Mass merchandisers market in Europe 2016-2021 ($ millions)
      • Table Other stores market in Europe 2016-2021 ($ millions)
  • Market segmentation by diameter of the wheel
    • Children's bicycle market in Europe by diameter of wheels
      • Table Children's bicycle market in Europe by diameter of wheels 2016 and 2021 (% share)
      • Table Children's bicycle market in Europe: Age, size of wheel, and minimum height
      • Table 14-inch and 16-inch wheels market in Europe 2016-2021 ($ millions)
      • Table 20-inch wheels market in Europe 2016-2021 ($ millions)
      • Table 24-inch wheels market in Europe 2016-2021 ($ millions)
      • Table 18-inch wheels market in Europe 2016-2021 ($ millions)
  • Key leading countries
    • Key leading countries in Europe
  • Decision framework
  • Drivers and challenges
    • Market drivers
    • Market challenges
  • Market trends
    • Product innovations with respect to design and features
    • Growth of bicycle communities, clubs, and cyclothons
    • Bicycle as a status symbol
  • Vendor landscape
    • Competitive Scenario
  • Key vendor analysis
    • Accell Group
      • Table Accell Group: Brand overview
    • Derby Cycle
      • Table Derby Cycle: Brand overview
    • Giant Bicycle
      • Table Giant Bicycle: Product segmentation
      • Table Giant Bicycle: Children's bicycles overview
    • Merida
      • Table Merida: Children's bicycles overview
    • Trek Bicycle Corporation
      • Table Trek Bicycle Corporation: Product segmentation
      • Table Trek Bicycle Corporation: Children's bicycles overview
    • Other prominent vendors
      • Table Other prominent vendors: Children's bicycle market in Europe
  • Appendix
    • List of abbreviations
  • Explore Technavio

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