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Breastfeeding Supplies Market in Europe 2016-2020

About the Breastfeeding Supplies Market in Europe

Breastfeeding supplies are used to assist lactating mothers to express and store milk for later use. Most breastfeeding supplies permit a direct expression of pumped breast milk into a bottle, which can be stored for later use. These supplies may also be used to stimulate lactation in mothers who have an irregular milk flow.

Technavio’s analysts forecast the breastfeeding supplies market in Europe to grow at a CAGR of 4.44% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the breastfeeding supplies market in Europe for 2016-2020. To calculate the market size, we have taken into consideration the sales of different types of breastfeeding supplies in Europe.

Technavio's report, Breastfeeding Supplies Market in Europe 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Ameda
  • Medela
  • NUK
  • Philips
  • Tommee Tippee
Other prominent vendors
  • Babisil
  • Bobo
  • Chicco
  • Comotomo
  • Evenflo
  • Lansinoh mOmma
  • Lovi
  • MAM
  • Nip
  • Nuby
  • Playtex
  • Richell
  • Summer Infant
Market driver
  • Better marketing techniques
  • For a full, detailed list, view our report
Market challenge
  • Benefits associated with exclusive breastfeeding
  • For a full, detailed list, view our report
Market trend
  • BPA-free products
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Breastfeeding Supplies Market in Europe 2016-2020

Technavio recognizes the following companies as the key players in the breastfeeding supplies market in Europe: Ameda, Medela. NUK, Philips, and Tommee Tippee.

Other Prominent Vendors in the market are: Babisil, Bobo, Chicco, Comotomo, Evenflo, Lansinoh mOmma, Lovi, MAM, Nip, Nuby, Playtex, Richell, and Summer Infant.

Commenting on the report, an analyst from Technavio’s team said: “A key trend boosting market growth is the demand for BPA-free products. The presence of BPA in polycarbonates was initially considered to be harmless to human and animal contact. However, around the 1930s, it was recognized as an artificial estrogenic substance. Thereafter, the harmful effects of BPA started coming to the fore, like its ability to increase the risks of breast and prostate cancer, brain and thyroid abnormalities, infertility, heart diseases, diabetes, early puberty, and obesity. BPA present in the lining of baby bottles and breastfeeding pump parts may seep into the contents of the bottle due to constant heating, mechanical pressure, or exposure to high pH detergents. As a result of its harmful effects, BPA-based phenolics were banned in the EU in 2011, with limited use in construction projects.”

According to the report, a key growth driver is the better marketing techniques used by manufacturers. Packaging plays a critical role to this end as well. In the case of baby feeding and storage bottles, for instance, manufacturers are continually innovating with different sizes and new styles and designs, and portray the same in their descriptive websites as part of their product promotion and marketing. On Dr. Brown's website, consumers get to understand the intricate functionalities of its baby bottles. These bottles help remove excessive air from the tip of the teat and push it back into the bottle so as to reduce the amount of air that the baby takes in while feeding. Such websites not only help consumers compare products with other related products in the market but also educate them on the differentiated products.

Further, the report states that one challenge that could hamper market growth is promoting breast feeding and associated benefits.



Companies Mentioned

Ameda, Medela. NUK, Philips, Tommee Tippee, Babisil, Bobo, Chicco, Comotomo, Evenflo, Lansinoh mOmma, Lovi, MAM, Nip, Nuby, Playtex, Richell, Summer Infant.

  • Executive summary
    • Highlights
  • Scope of the report
    • Market overview
    • Top-vendor offerings
      • Table Product offerings
  • Market research Methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • European Union: Profile
    • Economic indicators
      • Table Population of EU 2010-2014 (millions)
      • Table GDP per capita in EU 2000-2014
      • Table GDP growth 2010-2014 (annual %)
      • Table Urban population 2010-2014 (%)
      • Table Employment to population ratio 215010-2014
      • Table Household final consumption 2000-2014 ($ trillions)
  • Global baby care market: Overview
    • Global baby care market
      • Table Segmentation of baby skin care products
      • Table Baby hair care product segmentation
      • Table Baby bath products segmentation
      • Table Baby toiletries segmentation
      • Table Baby safety and convenience product segmentation
      • Table Baby recreational activities' product segmentation
  • Market landscape
    • Market overview
      • Table Overview of breastfeeding supplies market in Europe
    • Market size and forecast
      • Table Breastfeeding supplies market in Europe 2015-2020 ($ millions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by product type
    • Table Breastfeeding supplies market in Europe by product type
    • Table Breastfeeding supplies market in Europe by product type 2015-2020 (% share)
    • Breast milk storage and feeding market in Europe
      • Table Breast milk storage and feeding market in Europe 2015-2020 ($ millions)
    • Breastfeeding pumps market in Europe
      • Table Breastfeeding pumps market in Europe 2015-2020 ($ millions)
    • Breastfeeding accessories market in Europe
      • Table Breastfeeding accessories market in Europe 2015-2020 ($ millions)
  • Market segmentation by retail formats
    • Table Breastfeeding supplies market in Europe by retail formats 2015 (% share)
  • Market drivers
    • High number of working women
    • Growing number of single-parent families
    • Decreasing infant mortality rate
    • Better marketing techniques
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Declining birth rate
    • Benefits associated with exclusive breastfeeding
    • High cost of breastfeeding supplies
    • Preference for formula milk
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Product enablers
    • BPA-free products
    • Growth of online retail
  • Vendor landscape
    • Key vendors 2015
      • Table Key vendors 2015
      • Table Retail players of breastfeeding supplies market in Europe
    • Ameda
      • Table Ameda: Product offerings
    • Medela
      • Table Medela: Product offerings
    • NUK
      • Table NUK: Product offerings
    • Philips
      • Table Philips: Product offerings
    • Tommee Tippee
      • Table Tommee Tippee: Product offerings
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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