Beauty and Personal Care Market in Russia 2015-2019
About Beauty and Personal Care
The beauty and personal care market in Russia offers a wide range of products and is comprised of skin care products, color cosmetics, deodorants, bath and shower products, hair care products, oral care products, male toiletries, and sun care products. Beauty and personal care products can be categorized into synthetic and natural or organic. Natural or organic personal care products are produced using ingredients such as flowers, fruits, and vegetables. Those products that made from such ingredients that are either grown or processed using eco-friendly farming methods such as recycled resources to promote biodiversity are categorized as organic personal care products.
Technavio's analysts forecast the beauty and personal care market in Russia to grow at a CAGR of 7.62% during the period 2014-2019.
Covered in this Report
The report covers the present scenario and the growth prospects of the beauty and personal care market in Russia for the period 2015-2019. To calculate the market size, the report considers revenue generated by the following segments of the market:
Technavio Announces the Publication of its Research Report – Beauty and Personal Care Market in Russia 2015-2019
Technavio recognizes the following companies as the key players in the Beauty and Personal Care Market in Russia: Avon, Kalina, L’Oréal and Nevskaya Kosmetica
Other Prominent Vendors in the market are: Beiersdorf, Chanel USA, Colgate-Palmolive, Energizer Holdings, Estée Lauder, Green Mama, Henkel, J&J, John Paul Mitchell Systems, Kao, Kimberly-Clark, Merck, Oriflame Cosmetics, P&G, Revlon, Shiseido and The Clorox
Commenting on the report, an analyst from Technavio’s team said: “Consumers in Russia increasingly prefer products that incorporate natural ingredients such as minerals, proteins, and herbs from traditional Russian medicine. There is growing demand for specialized shops that offer organic products; however, online shops have become the primary channel for these products in Russia. This trend is gaining increased foothold in the market because of growing concern among consumers about their health and the environment, and rise in awareness about the latest developments in the Russian cosmetics market. he rising GDP per capita (PPP), fall in the unemployment rates, increase in disposable incomes, growing awareness, and rise in the number of distribution channels for organic products are some of the factors that contribute to the growth of this trend.”
According to the report, the growing aging population of women and the subsequent demand for appearance-enhancing skin cosmetics and anti-aging products such as creams, moisturizers, and anti-hair loss products contribute to significant demand in the market. The female population aged 25 and above also constitutes a major section of the country’s working population. Russian women have been known to spend a considerably higher share of their income on personal care products than women in many other countries of Europe.Further, the report states that the intense competition in the market affects its growth and is expected to continue posing a challenge during the forecast period.
Avon, Kalina, L’Oréal Nevskaya Kosmetica, Beiersdorf, Chanel USA, Colgate-Palmolive, Energizer Holdings, Estée Lauder, Green Mama, Henkel, J&J, John Paul Mitchell Systems, Kao, Kimberly-Clark, Merck, Oriflame Cosmetics, P&G, Revlon, Shiseido, The Clorox