Automotive Heads-up Display Market in the US 2015-2019
HUD systems are devices that display information onto a transparent screen, a combiner, or windshield. The major application sectors for HUDs are automotive and aviation. The main purpose of HUDs in these sectors is to increase the situational awareness and enhance safety margins. The primary components of HUDs include the following:
Technavio Announces the Publication of its Research Report – Automotive Heads-up Display (HUD) Market in US 2015-2019
Technavio recognizes the following companies as the key players in Automotive Heads-up Display Market in US 2015-2019: Continental, Delphi automotive, Denso, Nippon Seiki, Panasonic, Robert Bosch, Visteon and Yazaki
Commenting on the report, an analyst from Technavio’s team said: “The growth of the automotive HUD market is related to product innovation and efficiency in the manufacturing process. Automotive OEMs in the US are emphasizing the introduction of unique manufacturing processes and management practices to remain competitive. Similarly, advanced manufacturing facilities in the US have enabled automotive OEMs and suppliers to respond to changes in market demand more effectively.”
According to the report, in 2013 high FDI in the US led to a surge in car sales, an expansion of car-production facilities, and increased investments in research and development in the automotive sector. Most Asian and European automotive companies consider the US a major investment destination. Japanese automotive OEMs such as Honda, Mitsubishi, Nissan, Toyota, and Subaru established themselves in the US through high investment in research and development, thus fostering innovation in the automotive industry.
Further, the report states that the market for HUDs is confined to premium cars, and the high cost of production is discouraging many manufacturers from adopting this technology.
Continental, Delphi automotive, Denso, Nippon Seiki, Panasonic, Robert Bosch, Visteon, Yazaki
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