Antivirus Software Market in Latin America 2015-2019
Antivirus software detects, prevents, and removes malicious programs. It enables real-time scanning of the system memory, OS, and files using signature-based detection methods, heuristic detection methods, and rootkit detection tools to prevent computers from being infected with malware. With increased usage of the Internet, the risk of malware attacks is high. Though antivirus software cannot protect the system from every type of malware attack, it can prevent a significant level of intrusions with the help of real-time scanning.
Technavio's analysts forecast the antivirus software market in Latin America to grow at a CAGR of 7.78% over 2014-2019.
Covered in this Report
In this report, Technavio covers the present scenario and growth prospects of the antivirus software market in Latin America during 2015-2019. To calculate the market size, the analyst considers:
Technavio Announces the Publication of its Research Report – Antivirus Software Market in Latin America 2015-2019
Technavio recognizes the following companies as the key players in the Antivirus Software Market in Latin America: Avast Software, Anti-Virus Guard Technologies (AVG), ESET, Microsoft and Symantec
Other Prominent Vendors in the market are: Bitdefender, Fortinet, F-Secure, G DATA Software, McAfee, Panda Security, PSafe, Sophos and Wontok
Commenting on the report, an analyst from Technavio’s team said: “Enterprises are increasingly adopting SaaS-based solutions because of the benefits associated with these solutions, which include availability of pay-per-use models and instant access. In addition, SaaS-based security solutions automatically update the product, enabling it to respond to the latest security threats. Further, the growing demand for SaaS-based solutions has outpaced demand for traditional security solutions. Hence, an increase in the demand for SaaS-based solutions is expected to contribute to the growth of the market during the forecast period.”
According to the report, increased penetration of the Internet for all critical operations and communication is a major driver for the market. This has raised security concerns related to the theft of personal data such as credit card details and e-payment systems, which are the major cybercrime incidents in Latin America, thus leading to increased demand for antivirus software.Further, the report states that availability of inexpensive and free security solutions is a challenge for the market as these solutions have advanced features such as anti-rootkit scan, backup, firewall, and e-mail scanning.
Avast Software, Anti-Virus Guard Technologies (AVG), ESET, Microsoft, Symantec, Bitdefender, Fortinet, F-Secure, G DATA Software, McAfee, Panda Security, PSafe, Sophos, Wontok
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