American Football Equipment Market in the US 2016-2020
About American Football
American football evolved from the soccer and rugby. It is the most popular sport in the US. Its presence is not very strong in other countries, apart from Canada. Professional tournaments in the US are organized by the National Football League (NFL). This sport is also most played by high school and college athletes in the US. Each team has 11 players on the ground at any point in the game, however the team can have up to 45 players. The Super Bowl, the annual championship game of the NFL, is the most popular professional American football league in the world. Every year, the NFL makes $10 billion from this league.
Technavio’s analysts forecast the American football equipment market in the US to grow at a CAGR of 3.97% during the period 2016-2020.
Covered in this report
The report covers the present scenario and the growth prospects of the American football equipment market in the US for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail sales of different types of baseball equipment to individual consumers, clubs, and sports organizations.
The market is divided into the following segments based on product:
Technavio Announces the Publication of its Research Report – American Football Equipment Market in the US 2016-2020
Technavio recognizes the following companies as the key players in the American football equipment market in the US: Adidas, Amer Sports, BRG Sports, Nike, Schutt Sports, Under Armour, and Xenith.
Other Prominent Vendors in the market are: Champro Sports, Cutters Sports, Douglas Industries, Franklin Sports, Evoshield, EXOS¸ Gear Pro-Tec, McDavid, Shock Doctor, and SportStar Athletics.
Commenting on the report, an analyst from Technavio’s team said: “Football was primarily played by men for many years, but this trend has changed, and an increasing number of women are now participating in tackle football. More and more women have become active participants in the game. In 2015, the estimated percentage of girls between the ages of five to 14 playing football was around 25,000, compared to almost nil when compared to 10 years ago. However, this game is not just popular with youth, but also as a professional game. The United States Women's Football League (USWFL) has been organized since 2011, with 10 participating teams. In 2014, the Women's Eights Football League, the first eight-player division league, was launched. In 2015, another tournament called, USWFL Commissioner's Bowl, was launched with the same teams as USWFL. Another women's 7-on-7 tackle American football league league, renamed as Legends Football League in 2013, is also becoming very popular. The increasing popularity of professional female football leagues has been a trend in the market.”
According to the report, one of the key drivers for American football is the high number of scholarship awards available for the sport. It reports the third highest average scholarship money received per student. The average scholarship of $30,500 can cover the tuition fees, room, and board fees, which come to around $19,000 per year for four-year degree colleges. Families falling under the median income below $40,000 cannot afford the college fee of around $20,000. This has led many people from this community to look for sports scholarships which can cover the fees, and the availability of maximum scholarships in this sport is attractive. This attractiveness of the college scholarship has groomed many players from this community to professional players.
Further, the report states that in 2013, over 4,500 former NFL players sued the organizers for $1 billion on the grounds of deluding them over the long haul repercussions of head wounds. The fact that school players are twice as likely to receive a concussion as compared to college players is driving out numerous school children. In 2015, there was a decrease of 50,000 participants aged 13-17, who are core participants in football. The fear of concussions is one of the greatest challenges in this equipment market, despite concussions in normal season NFL games falling by 35%, from 173 in 2012 to 112 in 2015.
Adidas, Amer Sports, BRG Sports, Nike, Schutt Sports, Under Armour, Xenith, Champro Sports, Cutters Sports, Douglas Industries, Franklin Sports, Evoshield, EXOS¸ Gear Pro-Tec, McDavid, Shock Doctor, SportStar Athletics.