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Agricultural Machinery Market in the US 2017-2021

  • Executive summary
  • Scope of the report
  • Research methodology
  • Introduction
    • Global agricultural machinery market
      • Table Global agricultural machinery market 2016-2021 ($ billions)
  • Market landscape
    • Agricultural machinery market in US
      • Table Agricultural machinery market in US
    • Market size and forecast
      • Table Agricultural machinery market in US 2016-2021 ($ billions)
    • Five forces analysis
      • Table Five forces analysis
  • Market segmentation by product
    • Segmentation by product
      • Table Segmentation by product - Market size and forecast 2016-2021
    • Comparison by product
      • Table Comparison by product
    • Tractors - Market size and forecast
      • Table Tractors - Market size and forecast 2016-2021 ($ billions)
      • Table Tractors - Year-over-year growth 2017-2021
    • Combined harvesters - Market size and forecast
      • Table Combined harvesters - Market size and forecast 2016-2021 ($ billions)
      • Table Combined harvesters - Year-over-year growth 2017-2021
    • Haying machinery - Market size and forecast
      • Table Haying machinery - Market size and forecast 2016-2021 ($ billions)
      • Table Haying machinery - Year-over-year growth 2017-2021
    • Planting and fertilizing machinery - Market size and forecast
      • Table Planting and fertilizing machinery - Market size and forecast 2016-2021 ($ billions)
      • Table Planting and fertilizing machinery - Year-over-year growth 2017-2021
    • Plowing and cultivating machinery - Market size and forecast
      • Table Plowing and cultivating machinery - Market size and forecast 2016-2021 ($ billions)
      • Table Plowing and cultivating machinery - Year-over-year growth 2017-2021
    • Livestock machinery - Market size and forecast
      • Table Livestock machinery - Market size and forecast 2016-2021 ($ billions)
      • Table Livestock machinery - Year-over-year growth 2017-2021
    • Market opportunity by product
  • Decision framework
  • Drivers and challenges
    • Market drivers
      • Table Wages of workers hired by farm operators in the US
      • Table Share of large non-family farms in the US 2011
      • Table Factors considered in replacement of agriculture tractors
    • Market challenges
      • Table Raw materials - Uses and price (2016)
      • Table Raw material prices in the US 2011-2016
      • Table Net farm income 2011-2016 ($ millions)
  • Market trends
    • Rise in technological innovation
    • Increased M&A activities
    • Growing demand of larger farm machinery
    • Shift toward sustainable agriculture practices
    • Establishment of combined solutions for optimized agriculture practices
  • Vendor landscape
    • Competitive landscape
  • Vendor analysis
    • Vendor overview
    • Deere & Company
      • Table Deere & Company: Business segmentation 2016
      • Table Deere & Company: Revenue share by business segment 2016 (% share)
      • Table Deere & Company: Revenue share by geography segment 2016 (% share)
      • Table Deere & Company: Product segment offerings 2016
    • CNH Industrial
      • Table CNH Industrial: Business segmentation 2016
      • Table CNH Industrial: Revenue share by business segment 2016 (% share)
      • Table CNH Industrial: Revenue share by geography 2016 (% share)
      • Table CNH Industrial: Product segment offerings 2016
    • AGCO
      • Table AGCO: Product segmentation 2016
      • Table AGCO: Revenue share by product segment 2016 (% share)
    • Kubota
      • Table Kubota: Business segmentation 2016
      • Table CNH Industrial: Revenue share by business segment 2016 (% share)
      • Table CNH Industrial: Revenue share by geographic segment 2016 (% share)
      • Table Kubota: Product segment offerings 2016
    • Other prominent vendors
      • Table Agricultural machinery market in US: Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

Agricultural Machinery Market in the US 2017-2021

About Agricultural Machinery

Agricultural machinery is used to optimize and add precision to agriculture practices at a large scale. The agricultural machinery market in the US comprises machinery and equipment used for performing agriculture practices. The global agricultural machinery market is expected to grow significantly during the forecasted period. The major reason for this growth is the dependence on agricultural land and farm output. The global agricultural production is expected to increase along with the demand. However, the production has slowed down in different phases in recent years due to a huge fluctuation in the price of raw materials used for manufacturing agricultural machinery. Furthermore, the decline in prices of commodities has hampered the growth of the market.

Technavio’s analysts forecast the agricultural machinery market in the US to grow at a CAGR of 5.17% during the period 2017-2021.

Covered in this report

The report covers the present scenario and the growth prospects of the agricultural machinery market in the US for 2017-2021. To calculate the market size, the report considers the new sales value and spares market.Technavio's report, Agricultural Machinery Market in the US 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Deere & Company
  • CNH Industrial
  • AGCO
  • Kubota
Other prominent vendors
  • CLAAS
  • Daedong-USA
  • Krone
  • KUHN Group
  • Lely
  • Mahindra & Mahindra
  • Vermeer
Market driver
  • High labor cost and workforce scarcity
  • For a full, detailed list, view our report
Market challenge
  • Fluctuating raw material prices
  • For a full, detailed list, view our report
Market trend
  • Rise in technological innovation
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2021 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?


Press Release

Technavio Announces the Publication of its Research Report – Agricultural Machinery Market in the US 2017-2021

Technavio recognizes the following companies as the key players in the agricultural machinery market in the US: Deere & Company, CNH Industrial, AGCO, and Kubota

Other Prominent Vendors in the market are: CLAAS, Daedong-USA, Krone, KUHN Group, Lely, Mahindra & Mahindra, and Vermeer.

Commenting on the report, an analyst from Technavio’s team said: “The latest trend gaining momentum in the market is Rise in technological innovation. Manufacturers are targeting a new customer base by providing innovative and cost-effective products that are expected to enhance the market growth during the forecast period. For instance, Europe’s CNH Industrial, globally known for its IH tractor brand, revealed an autonomous concept tractor in Iowa at Farm Progress Show. It is unmanned round the clock and uses GPS and sensor technology. The machine can be remotely controlled and monitored using devices such as a tablet. It also has a driver cabin for manually controlled in situations that are not favorable for automated control, such as commuting between fields or going through suburban or rural roads. Similarly, Deere & Company and AGCO, two rival brands, also have similar technology in their portfolios.”

According to the report, one of the major drivers for this market is High labor cost and workforce scarcity. The scarcity of skilled workforce is decelerating the agriculture sector in the US. The population engaged in agriculture is gradually shifting toward the service sector or the urban job culture, due to which the remaining workforce has the leverage of the labor cost charged. The growing labor cost has been boosted by the increasing need for labor in the agriculture industry, as agriculture is a labor-intensive and time-consuming process. Hence, the deployment of labor has become expensive as there is a shortage of localized labor supply throughout the country, due to the aging population and workforce shift toward other jobs. The average age of American farmers is estimated to be around 58 years.

Further, the report states that one of the major factors hindering the growth of this market is Fluctuating raw material prices. The price of any machinery highly depends on the price of the raw materials used. In agricultural machinery, raw materials used are mainly steel, rubber, and iron. The cost of these raw materials fluctuates at a higher rate in the international market as well as the US market. This leads to the high price of the machinery. The increase in prices affects the preference of farmers for purchasing agricultural machinery. To maintain the sales of these machinery, manufacturers need to lower the prices, which hampers their profit margin and subsequently hampers their interest. Thus, the fluctuating price of raw materials has become a major challenge for manufacturers operating in the US market to produce efficient agricultural machinery at affordable prices.

Companies Mentioned

Deere & Company, CNH Industrial, AGCO, Kubota, CLAAS, Daedong-USA, Krone, KUHN Group, Lely, Mahindra & Mahindra, and Vermeer.

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